Mercedes-Benz will debut an advanced new curved automotive display next month called the MBUX Hyperscreen, which will rival the curved OLED display that comes standard in the 2021 Cadillac Escalade.
The MBUX Hyperscreen will debut in the German luxury automaker’s upcoming battery-electric sedan, the EQS, where it will be optional equipment. Mercedes says the “large, curved screen unit “extends along the entire width of the vehicle in front of the driver and front passenger,” and “takes the operation and display of infotainment, comfort and vehicle functions to a new level thanks to artificial intelligence.”
The infotainment system is also “highly capable of learning,” the automaker says, suggesting the AI system will be able to learn the user’s preferences and behaviors and adjust its operation accordingly.
The Mercedes-Benz EQS electric sedan was previewed by a concept vehicle of the same name that was first shown at the 2019 Frankfurt Motor Show. The concept featured a large, portrait-style center infotainment screen along with two accompanying screens mounted on the driver’s and passenger’s side door armrests. This doesn’t appear to be the same system as the MBUX Hyperscreen, which will span the width of the entire dashboard, though it does give us an idea of what Mercedes’ future infotainment technology looks like.
The MBUX Hyperscreen will make its official debut during a special online live stream event to be held on Thursday, January 7th. The stream, which will be part of the upcoming Consumer Electronics Show, will also feature an appearance from Daimler AG and Mercedes-Benz AG chairman Ola Källenius, who will provide additional details on the system and the automaker’s future plans for it. Mercedes says viewers of the live stream will gain “interesting insights into the system, its unique features and its development.”
The 2021 Cadillac Escalade set a new infotainment display standard when it debuted with the industry’s first 38-inch widescreen curved OLED display. The curved OLED screen is standard equipment in the full-size luxury SUV and serves as both the central infotainment display and a digital driver information center. The screen also has twice the pixel density of a 4K television, as well as the largest color range available in the automotive industry.
We’ll know more about the new MBUX Hyperscreen, along with how it compares to the 38-inch widescreen curved OLED display in the 2021 Cadillac Escalade, following its debut on January 7th.