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GM Super Cruise Subscription Prices Announced

General Motors has revealed the subscription pricing for its Super Cruise semi-autonomous driver assist technology, which made its debut in the 2018 Cadillac CT6 and is now becoming available on more GM models.

The Super Cruise subscription will cost U.S. customers $25 per month on a standalone basis, meaning without another OnStar plan/subscription. Alternatively, it can be added to certain OnStar plans or bundles for $15 per month.

The need for a subscription is only now starting to come to light for Cadillac owners, since the very earliest Cadillac CT6 models with Super Cruise are only now coming out of the three-year included subscription period. For those vehicles, Cadillac has added a one-year extension to that period, though only for original owners.

In addition to the CT6, GM is now offering Super Cruise as an option for the 2021 Cadillac CT4 and 2021 Cadillac CT5, as well as on the all-new 2021 Escalade. On the CT5, Super Cruise is listed as a $2,500 option, but as GM Authority recently reported it can be ordered only in conjunction with other packages that brings the total option cost to $8,740.

2021 Cadillac CT5 with Super Cruise.

2021 Cadillac CT5 with Super Cruise

The first non-Cadillac, and first fully electric vehicle, available with Super Cruise will be the Chevrolet Bolt EUV. GM president Mark Reuss said in February of this year that the company intends to expand Super Cruise availability to 22 models by 2023, though they have not all been announced yet. However, GM Authority has recently learned that Super Cruise will also be offered on the refreshed 2022 Chevy Silverado 1500 and 2022 GMC Sierra 1500 pickup trucks.

A prototype of the 2022 Silverado 1500 refresh undergoing testing with Super Cruise enabled.

A prototype of the 2022 Silverado 1500 refresh undergoing testing with Super Cruise enabled

Classed as an SAE Level 2 autonomous system, Super Cruise allows for hands-free driving on over 200,000 miles of compatible highways in the U.S. and Canada, and has recently been enhanced with automated lane change functionality. It is important to note that Super Cruise is not fully autonomous, and requires the driver to pay attention to the road ahead.

Paying attention to the screen ahead, subscribe to GM Authority for more Super Cruise news, Cadillac news and constantly updated GM news coverage.

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This article was created in collaboration with our sister site, Cadillac Society.

David has been writing about motoring and motorsport since he was 13 and racing since he was 19. He is British, and therefore apologizes for taking up too much of your time.

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Comments

  1. A little hefty, I understand that they need to have staff to manage the software, calibrate, and map the roads/pay their own subscriptions for the road mapping. I’m sure that as the system starts to propogate through the brands the price will drop a bit. At least I hope.

    Reply
  2. I feel like Autonomous Driving software is what will make some Automakers never-ending cash flow in the Future. Tesla will sell the software to many others and I am assuming GM will with Cruise down the road as well along with Waymo.
    Even Elon Musk has said they might offer FSD for a monthly subscription. I am assuming Tesla will most likely charge well over $100 per month maybe even double that as they will most likely be first to have Full Self Driving as I have been predicting here for years. The Big Question I have always had about FSD no matter which Company comes out with it first is do we the Normal Retail Consumers want it or will it first be for Fleet Companies like Lyft and Uber.
    Will be interesting to see what the Future brings us. I personally do not want to give up my Driving and I only use Autopilot if stuck in Traffic on the Highway or for a short period of time on a long Trip.

    Reply
  3. If the monthly subscription after 3 years is such an issue, people won’t spring for Supercruise in the first place.

    The biggest complainers about the cost will be the same people that have 5-10 tv subscriptions that they must have, but monthly cost isn’t an issue. Or, they’re getting a new, top of the line phone every couple years but don’t have an issue with paying $40/month on that phone.

    Overall, it’s reasonable price, especially if driving a lot. Add other onstar services to the mix and it’s an even better deal.

    Reply
    1. aren’t most luxury cars leased for 3 years anyway?

      so the real question is will the used car buyer be willing to pay that fee.

      Reply
    2. Personally, I’m unwilling to pay because Super Cruise’s 200K miles of road are insufficient. It’s probably great for those who spend a lot of time on major interstates but it’s unavailable on every highway I travel daily. It’d be nice to have on the rare occasions I have to travel into Atlanta but that’s about it. Regardless, when paying $34-$44K for a vehicle for which Super Cruise is a selling point, one would expect it to at least be included for the length of the financing. JMO, YMMV.

      Reply
  4. A subscription for a $2500 option? That’s complete BS. If I have to pay for an option, I better be able to use it at my on leisure. If they don’t charge for the option I can understand, but they’ll just incorporate the cost of the option into the cars in the future and once again screw the customer again. Forget this self driving BS, I’m driving on my own.

    Reply
    1. the situation could be worse.

      please correct me if i’m wrong but when you buy a software upgrade from tesla, that upgrade doesn’t transfer to the new owner if you sell your vehicle.

      i don’t know if this is the same with gm.

      Reply
      1. FSD is for the current owner only. I believe the sis why it will be a Subscription option as well.

        Reply
      2. You are wrong. Once purchased the features stay with the car.

        There was ONE instance where a 2014 S was sold at auction as a salvage vehicle. Tesla tried to disable supercharging, but somehow took out FSD as well (due to a versioning quirk, owner had bought fsd post sale and just pre-accident). Telsa fixed it. The story lives on zombie like on the internet.

        Reply
  5. Ford forced GM’s hand in putting Supercruise on the 2022 Silverado. They are using a supplier based version of Supercruise. Also, Ford’s version is no where near the price of GM’s.
    Once again, GM is late to the party.

    Reply
  6. Some areas it might be worth it say I 15 Las Vegas to Barstow maybe 100 mile stretch will it set itself at the posted speed 75 stay in one lane now if the cars could talk to each other I’m doing 75 and want to change lanes let the other car know I’m going to change lanes and pull in behind you both cars adjust speed s one slows or speeds up just saying

    Reply
  7. Say strech of freeway I 15 Vegas to Barstow or free ways where a carpool lane limit access all the super cruise cars can go and all be spaced at safe speed far apart enter and ending have to be under drivers control

    Reply
  8. Should be no charge for the service, as expensive as the Cadillac is.

    Reply
  9. It is to competitive to be charging a subscription for a level of self driving that some manufacturers offer for free, after you have made the initial purchase of the vehicle.

    Reply
  10. Subscription for OnStar. One for Serius Radio. Wait there’s another for Wi-Fi. Now this one for Supercruise? Come on GM, why don’t you just admit it, your cars on turning – at least you are implying it – into a cash cow. On top of that you pay for the Super Cruise as an option, and the Sirius radios when you purchase the car. I have a Cadillac CT6 V Blackwing. I am dazzled with all the various subscriptions. No thanks GM. When the free subscriptions are done, so am I with GM cars.

    Reply
  11. Think of it this way, you’re busy ng the hardware up front along with a three year maintenance agreement on the software for $2500. If you want to keep it up to date after that and use it, you’ll need to pay for the maintenance as a monthly fee. You’re already paying for similar feels in your everyday life, why are you entitled to free lifetime service agreement to maintain your Supercruise software?

    Reply
  12. I know this article is about subscription services, however, there is a saying,

    The devil finds work for idle hands.
    Henry David Thoreau

    Reply
  13. Next thing you know Microsoft will want $300 a year for Windows. Didn’t 2 Boeing 737 MAX jumbo jets crash because Boeing wanted an upcharge for the software required so that it could counter the issues that made it difficult to fly in certain circumstances? Get that it’s a business, but this seems excessive and gougey.

    Reply
  14. The limited mapped areas in the United States and Canada leaves me wonder why you would pay for the $2,500 option and then $300 per year for self driving – sorta. If you live in Alaska, then you are SOL, NO super cruise for you even if you paid for the $2,500 non-working option.

    Reply
  15. Price drop? Are you new here.

    Reply
  16. Is the limited roads for the Bolt EUV ever going to be expended?

    Reply
  17. Does anyone know when the GM super cruise will become a fully functioning “auto-pilot”? Or… is that ever in the plan.?

    Reply

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