General Motors continues the international rollout of the all-new Chevrolet Tracker, its latest entry in the wildly popular subcompact utility vehicle segment in many regions of the world. After its recent introduction in the largest Latin American markets, such as Brazil, Mexico and Argentina, the 2021 Chevrolet Tracker just arrived this week in Colombia – one of the first countries to receive the outgoing Tracker (Trax).
After the previous-generation’s successful eight-year run, the 2021 Chevrolet Tracker arrives in the Colombian market with a totally new design, a new turbocharged three-cylinder engine as well as many improvements in efficiency, performance, technology and safety. All this while maintaining its price level and even improving its value offer, with the clear objective of regaining its leadership as the best-selling utility in the country.
“Since its arrival in Colombia in 2012, the Tracker has been widely accepted in the market as it offers great value, and now adds important changes by incorporating a long list of standard equipment and innovative features that make it unique in its segment,” said Commercial Director of GM Colombia, Raúl Mier, in a press release. “The new Tracker evolves and demonstrates once again that we are focused on exceeding customer expectations,” he added.
In Colombia, the 2021 Chevrolet Tracker is offered in three trim levels: LS, LTZ and Premier. Their comprehensive feature content redefines the category standards, such as a next-generation powertrain, the most complete connectivity package and plenty of safety equipment. Among the latter, we find electronic stability control and six airbags as standard, in addition to Front Automatic Braking, Side Blind Zone Alert and an HD rearview camera.
All three variants include the new turbocharged 1.2L I-3 engine that develops 132 horsepower and 141 pound-feet of torque, boasting class-leading power and fuel economy. The engine is mated to a five-speed manual transmission on the entry-level LS, while LTZ and Premier trims feature a six-speed automatic transmission. The new Tracker comes only with a front-wheel drivetrain.
The 2021 Chevrolet Tracker has just officially gone on sale in Colombia, where it’s available with a choice of five exterior colors and is the only crossover in the market that offers an infotainment system with wireless Apple CarPlay and Android Auto integration, an on-board Wi-Fi hotspot and wireless device charging. In addition, interested customers will be able to configure it with a wide range of accessories. The suggested prices are as follows:
- 2021 Tracker LS: 69,990,000 COP (about $18,180 USD at the current exchange rate)
- 2021 Tracker LTZ: 77,990,000 COP ($20,260 USD)
- 2021 Tracker Premier: 87,990,000 COP ($22,860 USD)
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Comments
We’re living in the era of CUVs as Chevrolet has 8 vehicles in the US market, the Chevrolet Bolt, the Trax, the Trailblazer, the Equinox, the Blazer, the Traverse, the Tahoe and the Suburban; the CUV market approach is not different from when we were a car society as there is so overlapping depending on price; but what will be interesting is how many of these vehicles survive when the industry jumps to electric vehicles.
The Traverse, Tahoe and Suburban are not CUVs.
EVs will kill small sedans. EVs, particularly for small vehicles, need the larger volume and higher body to accommodate big batteries. A gas tank can be pretty much any shape and it will hold gas, not so for a battery pack.
FIAT has lost it’s competitive edge in Latam. Columbia & Brazil were once two of the brand’s strongest markets but now the choice is between Chevrolet and Volkswagen with Kia/Hyundai gaining steam.
GEM is a game changer for GM & so versatile that many rivals would use it in the US.
Long-term a Federalized GEM could be used alongside the VSS kits to fill product blindspot.
GM makes bland cars that ride on excellent platforms.
I think you’re wrong. Brazil is Fiat’s largest and most important market. So much so that it is continuing to make major investments to renew its entire line with the aim of leading the market, unlike GM and VW, which have postponed their investments due to the pandemic.
Hyundai has no way to grow because its Brazilian plant operates at the capacity limit and is not expected to expand. Kia does not have a large stake because it does not have a factory in Mercosur, being restricted to the import of Mexico, which is limited and affected by the dollar.
GEM is intended for the production of vehicles of segment A and B, which do not have such significant sales in the rest of North America.
Although GEM is a modular platform, it is still inferior in some respects compared to VW’s MQB-A0, PSA’s CMP and Renault – Nissan CMF.