General Motors is poised to unveil the all-new GMC Hummer EV Sport Utility Truck (SUT) in just a few a few hours’ time, and GM Authority is the place to watch the live debut as it happens. Now, with the new Hummer reveal looming, GM stock prices are up 6.75 percent to $35.60 per share in day trading ahead of the debut.
Suffice to say, the new GMC Hummer EV is a critical reveal for the automaker. The truck relaunches the Hummer brand as an all-new, all-electric vehicle packed with technology and performance, taking on the likes of Rivian and Tesla. The new GMC Hummer EV will also challenge Nikola, in which GM is now an investor/part owner.
Reimagining the Hummer nameplate as a battery-powered electric is ambitious, but General Motors is backing the model’s debut with a major new ad campaign to shift consumer perceptions, focusing on technology, innovations, and zero local emissions.
What’s more, the all-new GMC Hummer EV will be the first GM electric vehicle to go into production with the company’s latest Ultium battery technology. GM unveiled the Ultium lithium-ion battery technology in March at the GM EV Day press event in Michigan, with plans to equip the technology in additional future GM EV vehicles like the forthcoming Cadillac Lyriq crossover. The new Hummer will ride on GM’s dedicated BT1 electric vehicle platform.
Specs are nothing short of extraordinary, with range-topping miles packing three electric motors and producing more than 1,000 horsepower and 11,500 pound-feet of torque, sprinting to 60 mph in just three seconds. Single-motor and dual-motor powertrains will be offered as well.
Pricing information is currently unavailable, but is expected to start at $60,000. Reservations are $100. The first units will arrive in the fall of 2021, with production taking place at the GM Detroit-Hamtramck Assembly plant in Michigan.
The new GMC Hummer EV is part of General Motors’ push to introduce “at least” 20 new electric vehicles globally by 2023, as well as a massive investment into all-electric vehicle technology and development.
Make sure to stay tuned as GM Authority covers the reveal of the all-new GMC Hummer EV live, as it happens, and don’t forget to subscribe to GM Authority for more GMC Hummer news, GMC news, and around-the-clock GM news coverage.