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Chevy Colorado Sales Place Third In Segment During Q3 2020

Chevy Colorado sales decreased in the United States and Canada, while increasing in Mexico, during the third quarter of 2020. The midsize pickup truck also tallied 465 units during its first, third quarter of being on sale in South Korea.

Chevrolet Colorado Sales - Q3 2020 - United States

In the United States, Chevrolet Colorado deliveries totaled 27,256 units in Q3 2020, a decrease of about 14 percent compared to 31,657 units sold in Q3 2019.

In the first nine months of the year, Colorado sales decreased about 29 percent to 68,529 units.
MODEL Q3 2020 / Q3 2019 Q3 2020 Q3 2019YTD 2020 / YTD 2019 YTD 2020 YTD 2019
COLORADO -13.90% 27,256 31,657 -29.22% 68,529 96,820

Chevrolet Colorado Sales - Q3 2020 - Canada

In Canada, Chevrolet Colorado deliveries totaled 1,625 units in Q3 2020, a decrease of about 36 percent compared to 2,536 units sold in Q3 2019.

In the first nine months of the year, Colorado sales decreased about 31 percent to 4,684 units.
MODEL Q3 2020 / Q3 2019 Q3 2020 Q3 2019YTD 2020 / YTD 2019 YTD 2020 YTD 2019
COLORADO -35.92% 1,625 2,536 -31.07% 4,684 6,795

Chevrolet Colorado Sales - Q3 2020 - South Korea

In South Korea, Chevrolet Colorado deliveries totaled 589 units in Q3 2020.

In the first nine months of the year, Colorado sales totaled 3,396 units.
MODEL Q3 2020 / Q3 2019 Q3 2020 Q3 2019YTD 2020 / YTD 2019 YTD 2020 YTD 2019
COLORADO * 589 * * 3,396 0

Chevrolet Colorado Sales - Q3 2020 - Mexico

In Mexico, Chevrolet Colorado deliveries totaled 388 units in Q3 2020, an increase of about 21 percent compared to 321 units sold in Q3 2019.

In the first nine months of the year, Colorado sales decreased about 30 percent to 889 units.
MODEL Q3 2020 / Q3 2019 Q3 2020 Q3 2019YTD 2020 / YTD 2019 YTD 2020 YTD 2019
COLORADO +20.87% 388 321 -29.67% 889 1,264

Chevrolet Colorado Sales - Q3 2020 - Colombia

In Colombia, Chevrolet Colorado deliveries totaled 307 units in Q3 2020.

In the first nine months of the year, Colorado sales totaled 731 units.
MODEL Q3 2020 / Q3 2019 Q3 2020 Q3 2019YTD 2020 / YTD 2019 YTD 2020 YTD 2019
COLORADO * 307 * * 731 0

Competitive Sales Comparison

Chevy Colorado sales place the vehicle in third place in its competitive set, behind the Toyota Tacoma and Ford Ranger. Notably, the Colorado also came in third place during Q2 2020.

While Tacoma sales fell 14 percent to 56,692 units, those of the Ford Ranger saw an 8 percent jump to 28,350 units compared to Q3 2019, when the vehicle was completing its launch in the U.S. market (see running Ford Ranger sales). The Colorado outsold the all-new Jeep Gladiator by nearly 5,100 units, and topped the Nissan Frontier as well as its own corporate cousin – the GMC Canyon (see GMC Canyon sales). Notably, the Ranger and Gladiator were the only models to experience growth during Q3 2020.

Sales Numbers - Midsize Mainstream Pickup Trucks - Q3 2020 - USA

MODEL Q3 20 / Q3 19 Q3 20 Q3 19 Q3 20 SHARE Q3 19 SHARE YTD 20 / YTD 19 YTD 20 YTD 19
TOYOTA TACOMA -13.78% 56,692 65,756 38% 40% -12.79% 163,619 187,622
FORD RANGER +8.16% 28,350 26,211 19% 16% +31.54% 74,338 56,512
CHEVROLET COLORADO -13.90% 27,256 31,657 18% 19% -29.22% 68,529 96,820
JEEP GLADIATOR +37.39% 22,163 16,132 15% 10% +143.71% 56,990 23,384
NISSAN FRONTIER -53.05% 7,213 15,364 5% 9% -51.93% 26,287 54,686
GMC CANYON -12.94% 6,475 7,437 4% 5% -38.47% 16,183 26,300
TOTAL -8.86% 148,149 162,557 -8.84% 405,946 445,324

On a segment share basis, the Toyota Tacoma enjoyed a 38 percent segment share while the Ranger accounted for 19 percent. The Colorado took 18 percent, while the Gladiator took 15 percent. The Frontier and Canyon had 5 and 4 percent, respectively.

Combined, Colorado and Canyon sales totaled 33,731, outselling the Ranger by nearly 5,400 units but still nearly 23,000 units behind the Tacoma. The duo accounted for 22 percent segment share.

The mid-size mainstream pickup truck segment contracted nearly 9 percent to 148,149 units in Q3 2020, meaning that Colorado sales slightly underperformed the segment average.

We are providing Honda Ridgeline sales for informational purposes, as the model straddles the midsize and full-size pickup truck segments.

Sales Numbers - Honda Ridgeline - Q3 2020 - USA

MODEL Q3 20 / Q3 19 Q3 20 Q3 19 YTD 20 / YTD 19 YTD 20 YTD 19
HONDA RIDGELINE +2.73% 8,607 8,378 -2.20% 23,112 23,633

The GM Authority Take

The lackluster Chevy Colorado sales performance during Q3 2020 is expected, as the results continue to be negatively influenced by three factors.

First is the negative macroeconomic environment created by the COVID-19 pandemic, which cratered auto sales in Q3 2020 due to lower consumer demand and a weaker economic outlook.

These complications were joined by diminished vehicle inventory at the retail level. The reduction in inventory is particularly noteworthy for GM and Chevrolet, since it started as far back as Q4 2019, when the UAW orchestrated a labor strike that lasted 40 days, disrupting GM manufacturing operations in the U.S. and elsewhere around the world. As a result, production of the Chevy Colorado at the GM Wentzville plant was suspended during the 40 day-long strike, depleting availability of the pickup truck at dealers.

This reduction in inventory was followed by the production stoppage in mid-March for all vehicles produced in North America, including the Colorado (as well as those of other manufacturers in the midsize pickup truck segment). With no new vehicles rolling off the line, Chevrolet dealers had sold most desirable Colorado inventory, leaving some customers without the ability to buy the vehicle. As such, it’s very much possible that those customers turned to competitive offerings in the segment, such as the new Ford Ranger or Jeep Gladiator, or even the Tacoma or Frontier. These rivals also experienced the production disruptions brought about by the COVID-19 pandemic, but they did not see the inventory-related setbacks that GM did during Q4 2019 (caused by the aforementioned labor strike).

Additionally, it’s also possible that Chevy Colorado sales are suffering from product competitiveness issues, as consumers might find newer, more modern offerings such as the Ford Ranger or Jeep Gladiator more appealing. In fact, all existing entries in this space – including the Tacoma, Colorado, Frontier, and Canyon – have been losing sales and market share since the Ranger and Gladiator launched en masse. Additionally, widely-reported issues and lawsuits surrounding the Colorado’s 8-speed automatic transmission could be deterring some shoppers from purchasing the truck.

Chevy could minimize some of the product-related issues by way of the small refresh furnished for the 2021 Colorado model. As we reported previously, GM will forego a midcycle enhancement for the Colorado and will instead completely overhaul (redesign and re-engineer) the truck for the 2023 model year (see more on the 2023 Chevrolet Colorado).

Going forward, we expect Chevrolet Colorado sales to rebound once inventory is replenished by way of recently-restarted GM production. However, the macroeconomic and product competitiveness factors will continue to linger well into 2020, likely resulting in the truck continuing in third place in its segment from a sales volume standpoint.

About The Numbers

  • All percent change figures compared to Chevrolet Colorado sales for Q3 2019, except as noted
  • In the United States, there were 77 selling days in Q3 2020 and 76 selling days in Q3 2019
GM Q3 2020 sales reports:

2016 Chevrolet Colorado Z71 Exterior 014

About Chevrolet Colorado

The Chevrolet Colorado is a mid-size pickup truck. It is currently Chevrolet's smallest pickup truck in the U.S. and Canada, slotting under the full-size Chevrolet Silverado. In Mexico, the Colorado slots above the compact Chevrolet Montana and the similarly-sized S10, but below the Silverado/Cheyenne (the name for some of Silverado's trim levels in Mexico).

The current Colorado was introduced in 2015 and represents the second generation of the Colorado nameplate. The model rides on the GMT-31XX platform shared with the GMC Canyon, as well as the international-market Chevrolet Colorado/S10 and Chevrolet Trailblazer.

2017 Holden Trailblazer

International Chevrolet/Holden Trailblazer


2017 Chevrolet Colorado exterior - Global Model 002

International Chevrolet Colorado (Holden Colorado)

The 2018 Chevy Colorado represents the fourth model year of the second-generation Colorado. The vehicle remains highly competitive in its segment, offering two gasoline engines and a diesel motor, which is a segment exclusive. The off-road-specific Colorado ZR2 was launched for the 2017 model year. However, the Colorado family continues to lack various features asked by many present and potential customers, such as a moonroof, a sliding rear window, as well as a range-topping LTZ or High Country trim level.

The 2019 Chevy Colorado represents the fifth model year of the second-generation Colorado. The vehicle sees a new Colorado ZR2 Bison package, new exterior colors, a new 18-inch wheel, black bowties for every ZR2 model. Additionally, the 2019 Colorado gets new set of infotainment systems that represent the third generation of Chevrolet infotainment systems, Type A and Type C USB ports, a second in-cabin microphone, a high-def Rear Vision Camera, UltraSonic Rear Park Assist, a heated steering wheel, and 6-way power driver seat on some models. The street-focused Colorado RST and Z71 Trail Runner off-roader are also added to the lineup. The manual transmission is deleted from the powertrain lineup.

2019 Chevrolet Colorado RST - Exterior - Live Photos 002

2019 Colorado RST

2019 Chevrolet Colorado Z71 Trail Runner - Live Photos - Exterior 001

2019 Colorado Z71 Trail Runner

A midcycle refresh is expected for the 2020 model year. It is believed that the update will bring revised front and rear styling, as well as possible updates to the interior, and powertrain.

For the U.S. and Canada, the Chevrolet Colorado is built at the GM Wentzville factory in Missouri operated by GM USA. The model sold in Asia-Pacific is built at the GM Thailand plant in Rayong, which is operated by GM Thailand. The GM Sao Jose Dos Campos plant operated by GM Brazil builds the Chevy S10 for South America.

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Comments

  1. They are just way too expensive! That goes for them all, not just the GM twins. And for the love of god, I have no clue how Toyota manages to continue to sell that many of the inferior Tacoma’s. My opinion is worth as much as my bank account (not much, lol), but IMO the Ranger is the best of this entire group.

    Bring back a truly smaller truck like the original Ford Courier or S-10/Luv and make it more basic with a starting price around $18,000 and dealers would be scrambling to get them. Then limit the features to keep the price at a max of $23,000.

    Reply
    1. I’d have trouble pulling the trigger on a Colorado, because whenever I’ve priced one out it always makes the Silverado seem like a better deal.
      It is possible that some people really need the slightly better mileage or maybe they can get the Colorado in their garage.
      An actual small truck (like my old S10) would be a great option, assuming they did price it right.

      Reply
    2. Out of all the comparisons I’ve read, no one has found the Ranger to be better.

      Reply
  2. The Tacoma sales #s are what happens when you steadily over decades build a superior, more reliable product that now has a very loyal following.

    Reply
    1. Cadillac Matt. It doesn’t take a superior product to make sheep fall in line. Toyota and Honda are the poster children of this.

      Please share with your sources for saying the Tacoma is superior.

      Reply
      1. OH ok Dan. Guess i just don’t know what im talking about. You and C8 must deal with Toyota repair and parts more than me…….i only have dealt with parts and repairs on them 5 days a week for 23 years, along with owning multiple.

        You gonna trash Lexus next…..lol.

        Reply
        1. 23 years? So you must have been dealing “Toyota repair and parts” on the Tacoma for the entire time the current truck has been around? Got it. When you don’t change a thing (that matters) for that long, it’s not hard to make it reliable. But from my personal experience and general experience with Toyota and Honda (I worked for Honda for 12 LONG years), I’ll pass. Neither company makes products that are anything better than average.

          And yes, Lexus in Toyota. They are both run by the same people who are masters at hiding issues and outstanding at marketing. Nothing more.

          Reply
          1. You ever actually pull a wrench Dan? You ever have to fix a Tacoma, or any Toyota for that matter? Not that you care, but i started actually physically working on these vehicles at 17. All day i talk and deal with techs that work on various brands and Toyota isn’t perfect, but its the reliability that makes it king.

            Reply
            1. King to you, not everyone. Toyota’s are average at best. Although I personally hate both Toyota and Honda, I have not bees saying they are junk. I consistently say they are average at best. No better than anything out there. But when you have people like you and the customer I referred to below under C8.R’s post who just aimlessly follow Toyota like they are a god, it’s down right embarrassing. Read what I wrote, and this was just this week that happened. So if you have been wrenching on them for so long, do you care to explain (admit to) the massive 2.4L engine oil issues? Clogged oil drain holes causing issues? I could go on, but we obviously will never agree. But at least be open to the truth in this all. The most honest thing I’ve read from you on here is above: “Toyota isn’t perfect”.

              Reply
  3. I love both my 2018 ZR2 and my 2016 GMC Canyon. They have powerful engines and have a very solid feel to them. The Ranger and Tacoma are both under powered in my opinion. Also, we will have to see how Tacoma quality holds up now that they are being produced in Mexico.

    Reply
  4. The trucks are still doing fine most of Ford sales are pent up Ranger fans who have been waiting for the new truck to arrive.

    As for price the average price of a vehicle is nearly $40k and most models of the twins fall below that price point for what you pay.

    Nothing is cheap anymore.

    Tacoma sells due to a cult following gained when they did have a better truck. Today they no longer have the best in class but the lemmings still jump over the cliff to buy them.

    Reply
    1. C8.R In what year did the Tacoma stop being “a better truck” ? I have a 2014 in my delivery fleet and its bulletproof. So some time after 2014 ? I assume you must have first hand experience with the newer ones being not as good. Lemming out.

      Reply
      1. They had rust issue for years where there is salt. They have horrid seating positions. Lack of power, worse ride, no head room, worse transmission, and in 2020 drum brakes????

        When GM built the ZR2 they used wider axles and control arms for better stability. The TRD? They used just off set wheels to widen the track but nothing for suspension travel. The ZR control arms are are even stronger than the standard arms. Toyota just the same stock arm.

        Toyota has been building the same truck for 20 years. Yes they run fine but when you never improve the model it may be reliable but it is just an old truck with a new grill.

        The Frame is just a C Channel not boxed and flexes all over.

        My buddy a Tacoma owner after driving my Canyon said he made a mistake. This was also when water leaked in from his roof where it leaked? A leaking roof?

        Look none of these trucks are perfect but some are better than others and Toyota is behind in this game today. They all have their loyal fans and we all pick our favorites. But Drum brakes? Come on man!

        Reply
    2. @C8.R: I agree with you totally. @Cadillac Matt: I don’t see where C8.R said the Tacoma got worse. Could it be that everything else just that much better while Toyota relied on it’s false reputation? The most recent Tacoma that I had the non-pleasure of driving was a brand new 2015. In less than 5,000 miles a lot of stuff went wrong and stupid little things were breaking. Horrible truck to drive.

      But let’s talk about that “cult” following Toyota (and Honda) have. The most recent example of how full of sh-t these people are: I had a client come in looking to drive a brand new Mazda CX5. When speaking with them, the husband began (out of nowhere) to brag on how he will never buy anything but Japanese vehicles. Well, being a GM guy and having had outstanding luck with them, I stood my ground and told him I don’t agree. He and his wife were currently driving two Toyota Camry’s (one the son has been driving) and a Subaru. Needless to say, they didn’t buy from me. However, he asked if I knew anyone who would be interested in buying the 2007 Camry. I did and got them in touch with each other. When my buddy who buys and sells older cars showed up with me, this guy started telling us how the Camry uses about a quart of oil per TANK OF GAS!! I said that can’t be, to which he stated with great confidence that it’s just how those Camry’s are. He made all types of excuses for it but would never admit the car is a POS. On top of that, he had a stack of R/O’s with a total of over $5,000 in repairs for the past 7-8 years. The car is a 2007 with 112,000 miles.

      This is NOT a unicorn in the Toyota line up. This is typical! And when this guy was making excuses, he let it “slip” that his car didn’t get fixed by Toyota (oil issue) because it was a “secret” recall Toyota had. WTF??? But this is the “lemmings” that C8.R speaks of.

      Reply
      1. Simply Toyota has fallen behind. It is not a bad truck just a very old truck that needed replace a while ago. Even now GM need to update their trucks but they are still spring chickens compared to the Taco.

        Reply
    3. I agree that they are doing okay overall, but one issue GM has adopted is they neglect their products after 2/3 years and allow them to remain stagnant for the remainder of their production cycle. Dodge in particular has done a good job keeping enthusiasm high with their older products by keeping attention on them with continuous development, and doing spectacular things with them to garner them attention.

      Even though I personally believe the Colorado and Canyon are the best trucks in their segment, what really has GM done since ZR2 to draw attention to it? GM needs to throw a SBC V8 or at least something like a TT V6 from an ATS-V at the ZR2. Look at what Ford and FCA are doing with their motors in vehicles. FCA is throwing Scat Pack and Hellcat motors at everything from GC, to Ram, to Wrangler, etc. This make for excitement, and bragging rights that your products are the baddest on the block. Remember when GM used to do things like that. “Here’s a sub-3,200 lb Vette with a 505 HP, 7L SB motor for $75K that will run as well as a $150K FGT.” How about a GEN2 CTSV, 14-15 Z/28. How about companies like Pontiac that made cool cars like T/A, and G8. You’ve got to keep your products fresh, and in the publics eye or your sells will decline. I think that’s part of Camaros issues. GM barely advertises it and when they do the ads they use are boring compared to Ford/FCA. Also that class is about bragging rights. Trying to put a LT4 car up against cars making close to 800 HP is not going to help gain you attention or excitement for your product. GM should of put a LT5 in a ZL1 1LE and gone GT500/Hellfat Redeye hunting, and advertised it as the baddest muscle car ever. Or how about a new Z/28 with a GEN5 SBC version of a LS7 without AFM? If you can make a GEN4 block house a 4″ stroke and a 4.125″ bore then there is no reason a GEN5 block can’t be made to do the same.

      How about quit limiting the 6.2L motors in everything that isn’t a sportcar or highend truck and make it more available to people not looking to spend $60K on a new truck. Make it the mainstream truck motor. 5.3L is a good motor, but it’s nothing to get excited about. It also holds no real MPG advantage over the 6.2L in real world driving. Also how about a RCSB Silverado? A RCSB Trailboss with a 6.2L/10 speed for around $40K would be awesome.

      Reply
      1. Here is the harsh truth. Cost and other products.

        The mid size truck market is one of the most difficult vehicles to build and sell at a decent profit without running the price beyond what people will pay.

        With the full size trucks at a volume where they can discount them to nearly the price of a mid size it makes it difficult to keep the mid size trucks below that and offer everything they could.

        The ZR was expected to push 10% of production and from what I have seen it is nearer 20% of production so that has been a great hit. The truck sells itself to be honest. When it was being developed we though thought it would be starting at $50K but I have seen where you buy one at below $40K easily.

        As for the V8 to do that would not be cheap as it would require mods and crash and fuel/emissions testing. Not cheap. And then the price would go up a good bit and then you would only sell 5K or less. Not the last Colorado offered a V8 but few would pay the price. It dies quietly as a mostly forgotten model.
        Besides we have over 300 HP and the crew 4×4 will run 14’s in the quarter mile and is not a slug.

        Add to that it would kill MPG that is hard to get today.

        Ram can do a lot with their trucks as they have no real standard cars and few CUV model. In fact they have to milk the trucks as that is their only real income along with Jeep. They also have no real investment in a the future EV program and sold to PSA for help with that.

        While these big powered cars and trucks make headlines and sell magazine stories they really add little to the bottom line of a company. In fact often they are a cry for help to draw attention to other product in need of help but the MFG can not afford to update. The RWD cars are being milked for all they can as they can’t afford to replace them. FCA was in real trouble and selling out still may not save much than the trucks and jeeps in the end.

        Ford also is in trouble as stock prices are so low that if the Ford family had not owned a majority they would have been broken up.

        Things today are much different than it was in the past. MFGs can’t just make money on a product they have to max the return on investment.

        Ford likes to play like they are a big EV player with the Mustang Mach E. The truth is it is only one vehicle and it appears they went to GM for help since it was seen testing at the GM Warren proving grounds. They also are looking to VW to help provide EV tech as they can’t afford to do it in house on all their needs.

        GM right now need to update these trucks and add the tech they have added to all their other products. Odds are the V6 may be gone and the Turbo 2.7 will replace it. Is it going to offer everything a full size Denali offers no because once you get over $40K sales drop fast in this class.

        I bought a Canyon due to the size not price. Even then I sat looking at the Sierra they had in the show room loaded up for only $1500 more. It was the better deal but I did not want the larger truck. So even in my case I knew what I wanted and needed yet it tempted me. Imagine those not totally sold on size of the truck. They will most times move up.

        GM is making killer profits so they are doing something right. It may not always be all we would like to see but today making money in the auto market is not easy so you have to do some tough things. Add in the virus we will see some tougher calls made in the near future.

        Reply
  5. Most of you are bone heads…. the Tacoma is what well over 10 years old and with 2 models GM sells 65% of what Toyota does. The lemmings comment is just …. well its clear what that is. Thing is the Tac is bullet proof as are most Toyotas and that means a lot when spending your money. If they ever can translate that to full size GM is in deep GUANO. While Toy lost 2% in Mkt share its with a vehicle that is well paid for and is a money printing press. GM once is losing market share which is the trend with this Sr Mgt Team, complete idiots. With all GM’s resources they simply do not give the customer reasons to switch which is better product, better value…

    Reply
    1. Tell that to my buddy Carl. His Taco broke in half in less than 8 years. The dealer told him he was a year off getting help. He is driving a Chevy today. In fact it is an old ZR2 S10. It still has not broken in half at near 22 years old.

      Reply
    2. Troy: You must be a sales person for a Toyota store. With a comment like you posted, it’s the only logical answer. The Tacoma is not competitive in any way. It’s old. It’s lame. The only reason they sell is because of the lemmings, or as I like to call them: Sheep.

      Reply
      1. Any compliment about Toyota, and its “you must be a sales person” . Tacoma is “lame” really Dan? Its almost like you guys dont even work in the automotive industry. Do you actually work on Tacoma’s? do you sell parts for them ? I do!! There is a reason Toyota is king, and thats because the people that actually work with them on the day to day know how good they are.

        Its disrespectful to call people lemmings or sheep. That reference is something i have never and would never call you or C8 on here.

        Reply
      2. Not a sales person for Toyota but with your “rah rah” for GM you are or possibly a UAW Rat who’s been on the teet for decades? What you said is your opinion which is worthless. The Taco is what it is and it finds 10’s of thousands more buyers than GM’s twins, which by the way combined = less than 25% mkt share. So the 75+% those that buy others, probably know something the GM buyers don’t… over 445K sold in 19 and GM had 123K with 2 models…

        The other thing is Toyota (again I’m not touting them over GM I just see what they’re doing with their business) has the 4Runner (not based on the Taco) in the market but GM has no BOF midsize SUV’s and could put a 1 on the platform, called “K5” for little investment with a strong return.. an opportunity lost as the platform could support it… Mary Barra is an EV Liberal who doesn’t want to do this type of product.

        GM should also do a 2 Door Tahoe which would bring an exciting new product to the market. Many do not want a 4 door and a 2 door Tahoe…. it would sell…

        Reply
        1. Cadillac Matt and Troy: Just because a company sells a lot of something doesn’t make it great. Doesn’t even make it good. Just means that they sell a lot of them. There are more sheep out there buying than there are real car people like me and most likely (I would hope) you. The Tacoma is absolutely not competitive in any way. If it is, please enlighten us as to how.

          As for me: Been in the auto world business for going on 19 years now. Been in service, parts, sales, management, but mostly in sales. The majority of that time was with a Buick, Cadillac, GMC and Honda store. When I started there in 1988, I was a big fan of Honda and Cadillac. Didn’t know squat about Buick. Loved Cadillac. Didn’t care about GMC and still really don’t. But after 12 long years with Honda, I had enough. I don’t have the time or space to list it all. On top of that, I have a buddy who still sells Toyota (been there for over 30 years now) and he has shared a good number of stories about the Toyota brand. He has in fact referred to people buying them as sheep. IMO, Toyota is even worse as a company than Honda! Today and for the past 5+ years I’ve been with a Mazda and Volvo store. On a daily basis I see the massive issues with Volvo and the crazy amount of buy-backs they have. I see on a daily basis the many issues Mazda has and some of the absolute cheap materials they use. Recalls beyond anything you can imagine. On a daily basis I see Toyota’s and Honda being traded in and the many issues they have. All the while, I’ve been a GM or Jeep owner with a few other brands thrown in there (1 VW, 2 Kia, several Fords and 2 Lincolns). VW had tons of issues and was gone in under a year. Both Kia’s had minor quality annoyances and customer service was terrible. Fords never gave me an issue. One Lincoln was a total lemon. But in it all, I have owned many GM products from my current Chevy Spark all the way up to one brand new Cadillac with many Buicks in the mix. All have been outstanding. Enough experience for you? And never one day in any UAW.

          Reply
          1. Is that why you had to be disrespectful and call us sheep and lemmings in order to get your point across.

            Reply
            1. “Be an individual.” Lemmings are small rodents that live in the Artic. They are believed to blindly follow crowds of other lemmings off of cliffs falling to their death.”

              “In the Urban dictionary, “sheep” is defined as: Someone who mindlessly follows and emulates anything and everything in the name of fame/recognition.”

              When people have as many issues and problems or more with Toyota’s and Honda’s, and yet they blindly keep buying them because………..

              Reply
            2. And……way back in 2001 when I purchased my brand new Lincoln Continental, I just loved the looks and ride. But it was such a total piece of junk (lemon), that I never went back. I do feel Lincoln makes some really nice vehicles and I may go back at some point, but had I just went and purchased yet another Lincoln, it would be justified in calling me a sheep.

              GM has been outstanding for me over the many years. My ex-wife’s Camry was a money pit and I was thankful to be rid of that when we divorced.

              Reply
  6. The Colorado still has respectable sales volume for a vehicle that has been out for over six years and hasn’t changed very much. Add in the sales for the Canyon and they still represent the second best selling midsize pickups which is commendable.

    It would have been nice if GM had tweaked these sooner rather than wait until the ’21 model. Too bad the new changes are barely recognizable. My son’s Canyon was pretty much trouble free over all the years that he had it. When I asked if he would buy another one his answer was a quick no. It did its job, but didn’t leave enough of an impression to purchase a new one. Plus the incentives on larger pickups overshadows the value of the mid-sized ones.

    Ranger sales seemed to really take off when Ford began dumping them on the market with $99-$129/month lease rates. All of a sudden they were everywhere.

    Reply
  7. I can make this simple, at least for me. I have more options on my old Chevy Trailblazer LTZ than I can even get on one of the new GM twins. Give me some options and I’ll buy one in a heartbeat. I know there are many out there who just want a basic truck and that’s okay, but I like multi-adjustable seats like on the Ranger, and dual zone climate control for those of us who have wives with different internal climates, a sunroof, and the list goes on. I wonder if anyone from GM ever reads these?

    Reply

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