The Chevrolet Caprice is no longer a part of the General Motors portfolio, but in the mid-1960s and early 1970s, the full-size family car was one of its most important moneymakers. Caprice sales peaked in 1965, when GM managed to move more than one million examples, and eventually declined before it was discontinued in 1996. The Caprice nameplate returned on a rebadged version of the rear-wheel-drive Holden Commodore in the mid 2000s, but this model was only ever offered as a Police PPV in the U.S. and was short-lived.
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Mid-1970’s Chevrolet Caprice proposal by Bill Michalak, ca 1972. From the GM Design Archive & Special Collections.⠀ ⠀ #fromthegmarchives #GMdesign #car #design #cardesign #cardesignworld #automotivedesign #future #transportationdesign #concept #oldschoolcool #throwback⠀ #tbt
GM Design recently shared a design sketch of the handsome second-generation Chevrolet Caprice, which it pulled from the secretive GM Design Archive & Special Collections.⠀This sketch was done by GM designer Bill Michalak in 1972 and appears to have served as inspiration for the 1976 Chevrolet Caprice, which was the last model year before the third-generation arrived in 1977. The 1976 Caprice (pictured below) has similar rectangle dual-segment headlights as the sketch and a similarly shaped grille opening, though the grille pattern is quite a bit different.
Earlier second-generation Caprice models had circular headlights, as opposed to the rectangular lights Michalak used in this 1976 design sketch. Earlier Caprice model years also featured wider, narrower grilles as opposed to the taller, more squared-off grille used for 1976. The Caprice front end actually didn’t change very much in moving to the third-generation model, retaining its dual-segment square headlights and rectangular grille. The fourth-generation model’s styling was much more svelte and smooth than the two generations the preceded it, as was customary for the 1990s.
Let us know what you think of this very 1970s design sketch for the 1976 Chevrolet Caprice in the comments down below.