2021 Chevy Camaro Wild Cherry Package: First Picture Surfaces
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Back in May, GM Authority reported that the 2021 Chevy Camaro will offer a new appearance option called the Wild Cherry Design Package. The package bundles several styling and cabin enhancements for Chevrolet’s legendary muscle car, while also introducing a new-for-2021 exterior color called Wild Cherry Tintcoat. The package and the new color have never been seen before until today, as GMA managed to get an exclusive photo of the very first picture of the 2021 Camaro Wild Cherry Package as well as the new color.
As a reminder, the 2021 Chevy Camaro Wild Cherry Design Package is split up into two packages – Wild Cherry Design Package 1 and Wild Cherry Design Package 2.
Wild Cherry Design Package 1 (RPO Code PDL) features black metallic hash mark stripes, 20-inch 5-split spoke polished forged wheels with black star center cap and Camaro logo, plus Premium carpeted floor mats with Camaro logo. Meanwhile, Wild Cherry Design Package 2 (PDN) features the content of the Wild Cherry Design Package 1, while also adding black sueded knee pads, a fuel filler door in black with visible carbon fiber insert, second generation ground effects in Carbon Flash Metallic, and a center stripe.
As their names imply, both packages require the Wild Cherry Tintcoat exterior color. The photo that we were able to procure is the Wild Cherry Design Package 2, as evidenced by the black fuel filler door and center stripe.
The Wild Cherry Design Package for the 2021 Chevy Camaro is available on both Coupe and Convertible models. The Wild Cherry Design Package 1 is offered on all 2021 Camaro trim levels except for LS Coupe and ZL1 Coupe and Convertible (the Convertible is not offered in the LS trim). Meanwhile, the Wild Cherry Design Package 2 is available only on 2LT, 3LT and 2SS trim levels.
| 1LS Coupe | 1LT Coupe | 2LT Coupe | 3LT Coupe | LT1 Coupe | 1SS Coupe | 2SS Coupe | ZL1 Coupe | |
|---|---|---|---|---|---|---|---|---|
| Wild Cherry Design Package 1 | - | A1 | A1 | A1 | A2 | A3 | A3 | - |
| Wild Cherry Design Package 2 | - | - | A1 | A1 | - | - | A2 | - |
- Also includes (CG3) Camaro fender badge emblem. Requires exterior color (GSK) Wild Cherry Tintcoat and (WRS) RS Package. Wheel RPO is WR1.
- Requires exterior color (GSK) Wild Cherry Tintcoat and (WRS) RS Package. Wheel RPO is WR1.
- Also includes (CG3) Camaro fender badge emblem. Requires exterior color (GSK) Wild Cherry Tintcoat. Wheel RPO is 57W.
| 1LT Convertible | 2LT Convertible | 3LT Convertible | LT1 Convertible | 1SS Convertible | 2SS Convertible | ZL1 Convertible | |
|---|---|---|---|---|---|---|---|
| Wild Cherry Design Package 1 | A1 | A1 | A1 | A2 | A3 | A3 | - |
| Wild Cherry Design Package 2 | - | A1 | A1 | - | - | A2 | - |
- Requires exterior color Wild Cherry Tintcoat and the selection of either Black Center Stripe or Silver Center Stripe.
- Requires exterior color Wild Cherry Tintcoat and the selection of either Black Metallic Center Stripe or (DUV) Silver Center Stripe.
It’s worth noting that Wild Cherry Tintcoat is the only new color for the 2021 Camaro, as the remaining eight hues get carried over from the 2020 model year.
Those interested in a 2021 Chevy Camaro in the new hue can do so without opting for the Wild Cherry Design Packages, though the color does carry an additional cost.
We’ll have more on the Camaro shortly, so be sure to subscribe to GM Authority for more Chevrolet Camaro news, Chevrolet news, and around-the-clock GM news coverage.
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This will sure drum up sales. Another sticker package. They aren’t even trying anymore.
What more can they (Chevy) do with the Camaro?…build a whole new model that is not going to sell very well. This day and age cars are built and designed so that they make profits for the company. This goes for all of the car makers for GM to Toyota…. actually Toyota is a perfect example on two of there cars the 86 and The Supra the 86 is shared with Subaru and the Supra is a rebaged BMW…I hate to say this but gone are the days of car companies just building a car for the hell of it…heck even the new Corvette was brought to current Vette new owners for what was ok to build. So everyone needs to just enjoy what we have and that God that fifty plus years later we still have a Camaro.
They need to advertise them more. They are great cars with little to no advertisement. When’s the last time you saw a Camaro commercial? Dodge does it really well with the brotherhood of muscle adds.
A stronger advertising/branding effort could or would go a long way. Surely GM understands why (aside from brand loyalties) the Mustang and Challenger are outselling Camaro. IMHO, a big part of it is how easily each car can fundamentally work as a daily driver. Both Challenger & Mustang have better visibility, and Challenger has more comfort/interior space. I think the whole Hellcat thing also breathed new life into the Challenger/Charger dinosaurs. If nothing else, FCA did wonders with reinventing those cars.
I strongly suspect that many prospective cross-shoppers don’t get any further than sitting down and closing the door of a Camaro in the showroom. Unless you are determined to like the Camaro before you get to the dealership, the initial vibe you get when you get in can be a deal-breaker…some people won’t even bother to adjust the seat before making a decision. They won’t get to experience the sharp handling or impeccable driving dynamics, unless they’re already a fan or an enthusiast that respects the reputation that the Alpha chassis and GM’s engineers have carved out. And if they do get to the test drive, the casual shopper might be spending an inordinate amount of mental energy focusing on trying to drive carefully, rather than enjoying the drive. Yes, most people could learn to adapt to the challenges of working around the visibility issues, but they have to WANT to, otherwise it’s an objection to the sale. The technology that helps with that isn’t standard equipment, either.
In the bigger picture, it’s already established that Camaro’s a lame duck, with no 7th-gen model in development. 2023 is supposed to be the last year of production, and Alpha will continue only as long as CT4/5 have healthy sales (VSS-R is waiting in the wings). In typical GM fashion, when a model’s fate is sealed, only token option changes are offered and the promotion/advertising budget falls away. Camaro has some heritage equity to leverage with the GM faithful, but that probably isn’t enough to sway most people. In hindsight (unfortunately), Camaro’s advertising & branding needed to establish more sex appeal and performance bragging rights to create desire that would overcome some usability issues. Being the successor to the successful 5th-gen car just wasn’t enough.
Pat it is nice to see someone with a real understanding on how things work or don’t work today,
The old pony car formula is broken and the cost and development structure of todays markets are just not like they used to be.
Add in the publics interest is more into affordability and utility than performance today,
You could redesign this, you could advertise it every 5 min on tv and you would still not sell anymore Camaro’s than they are now.
Dodge sells more cars because they discount the hell out of them and profits are thin and only exist as the platform is older than my collages age son,
Somehow every other manufacture is doing a better job at the broken formula, almost like they have folks that care in the front office.
Snizzle they are not setting the world on fire.
The Mustang is only selling marginally than the Camaro and Ford is far from making the company much money. They are well below $10 a share and they just extended their loans to remain solvent. Even the a Ford Mach E was seen leaving a GM proving grounds after having GM help with the vehicle.
FCA just sold out to PSA as they were going broke. While their stock is a little better they are unable to really do much development work as the Hemi boys are not bringing the profits selling at great discounts.
The reality unless it is really expensive a vehicle needs to turn over 100,000 units or more to be of much value. This is why vehicles like the Nox get priority as the can move 300,00o unit plus the Terrain on top of that.
In years gone by th3 Camaro and other pony cars shared platforms and could Turn 300,000 to 500,000 in sales yearly. That is not going to happen anymore.
Coupes will exist but only in the higher price range unless customer buying habits change.
Like it or not GM has it more together than you want to believe. Sadly selling high volume CUV models is where all the money is right now. Also trucks.
Ford will make more money and sell more product with the Bronco in one year than 3 of the Mustang.
You can not think emotionally on this you have to read the markets and understand where the highest returns are.
Just making some money is no longer enough.
“What more can they (Chevy) do with the Camaro?”
GM can give it a few Hand-Me-Downs from the Corvette, for ZL1 at least:
1. LT5 engine
2. Dual clutch trans
3. LT2 engine for the SS
4. I like how it looks, but other would say, redesing exterior, make it look Really good.
This color looks nice.
@ PAT:
“This day and age cars are built and designed so that they make profits for the company. This goes for all of the car makers ”
THAT is the most hilarious thing I’ve read all month!
You think making a profit is a RECENT development !?!? Who knew? I always thought they designed product to LOSE money 😂😂😂
Megeebee. You are missing the point. Making a profit is not enough anymore. Today development cost are so high that only programs projected to bring the highest return on investment get the green light anymore.
Just showing a profit is not enough anymore.
Nothing has been designed to show no profit but for the Pacer Lol.
If the invest 8 billion dollars into a program they expect to get the highest return on that 8 billion. So given the choice and only one choice between a RWD. Heavy that only moves 50k units at an average of $30k and a CUV that can move 300k units at $30k They are going to go with the highest volume model.
Years ago you could move less Camaro’s on the first and second gen platforms as they used it under a number of cars. But even then the moved 4 times or more than they do today.
The EV programs we see are not because companies are really wanting to do them. Regulations are forcing them. As it is only a few companies can afford to do entire programs in house. Many will have to go out side to license technology.
Even Mazda and Subaru have recently gone to the Japan goverment to get financial help. Honda is working with GM on EV tech. Ford is working with GM and VW.
Toyota can do it in house but have decided to slow their programs. Many others are looking to others for help.
This is big picture stuff.
GM already went broke once building cool cars so they are not going to save the company.
If the EV products show a good return we will see more cool things in the future. In fact EV could supply a cheap RWD. And AWD platform for performance. We will have to adjust how we do it but we will still have fast cars once things get to a decent volume.
People used to be OK with losing money on cars if they thought it drove incremental sales on other models. For example, losing money on small entry level cars in hopes the customer buys a Tahoe down the road. Or losing money in a foreign market with the justification that they are building a market presence to be able to make money someday in the future there. Or a ‘compliance car’ that exists only to meet fuel economy regulations, many of those lost money as well. That logic is falling out of favor. So yes, making money on every model is a recent development.
You forget there were a few years the Camaro wasn’t in production…
Keep bringing back the nostalgic paint, the colors are appealing to us old boomers and to the new generation, looks beautiful man!
Looks pretty cool.
This looks like Crystal Red Tint coat from the fifth generation.
They should have added an option to have 🍒 stitched into the headrests or somewhere else inside. That would have been a nice little touch. I think alot of people would have opted for it, if it wasn’t over done. Those that hang on to there cars for resale value would probably appreciate it. To really make their cars unique or close to one offs.
Uh reminds me of hot wheels edition no way..hated it.
I’m waiting for the day when GM Authority says the Camaro is canceled as we know it.
GM would do well to offer a wild Cherry package to other models. The midnight editions are getting a little old and long in the tooth.
To Howard, it would be for you to say cancel the Dodge challenger and Ford mustang, obviously you have no concept to nostalgia
GM has run it’s course with the reincarnation of first generation (’67-’69) Camaro. Let’s move on to the reincarnation of the second gen (’70-’81) Camaro. Then… etc…
or the 1982-92 reincarnation of the camaro.
Or something entirely fresh and 21st century all together. Enough with this navel gazing into the the past. Time to make something completely fresh and new.
I think it’s time for a different Camaro. Wild Cherry baby Woo, that’ll do it + make them fly off the lots.
Re-design those uglyazz front end cheekbones, That’s all I ask.
and move the gas filler cap to the correct side for the American market..!
I think it looks great. I love that color. Too bad I’m too fat for a Camaro
Still missing the mark as this is might be why the Camaro in NASCAR hasn’t as been as successful as originally thought.