There seems to be a nearly endless variety of vehicle segments these days, each of which caters to its own unique niche of buyers. Obviously, one of the most popular segments around the GM Authority office has to be muscle cars. Now, according to the head of FCA Passenger Cars, Tim Kuniskis, the Chevrolet Corvette is the most cross-shopped vehicle among popular muscle car entries, per a recent post from Motor1.
Lumping the the Chevrolet Corvette into the muscle car segment may seem off-target to many readers, and in fact, Kuniskis even admits as much. Indeed, the Vette is much more of a true sports car than a point-and-shoot muscle machine.
Nevertheless, Kuniskis places the Chevrolet Corvette into the muscle car segment for one very clear reason, namely its position as the number-one cross-shopped vehicle for Dodge’s SRT Charger and SRT Challenger. As Kuniskis sees it, the competition for muscle car dominance in the U.S. is really down to five vehicles – the Chevrolet Camaro, the Dodge Challenger, the Dodge Charger, the Ford Mustang, and the Chevrolet Corvette, as dictated by online car shopping behavior.
It’s unclear if Kuniskis is referring to the C7-generation Chevrolet Corvette, or the all-new, mid-engine, C8-generation Chevrolet Corvette. Indeed, the latest C8 generation is even more removed from the tried-and-true muscle car formula thanks to its new platform.
Either way, cross-shopping between different segments is not uncommon. Previously, Jeep’s North America Director Scott Tallon said that muscle cars like the Chevrolet Camaro, Dodge Challenger, and Ford Mustang were commonly traded in for the Jeep Wrangler, and that trade-in requests for the Nissan GT-R and Jeep Grand Cherokee Trackhawk have also occurred.
What vehicles would you cross-shop for the Chevrolet Corvette? Let us know in the comments, and make sure to subscribe to GM Authority for more Chevrolet Corvette news, Chevrolet news, and around-the-clock GM news coverage.