In a virtual fireside chat with member of the media yesterday, GM CEO Mary Barra discussed the automaker’s EV efforts and product plans, indicating that she does not anticipate any further reductions to GM’s gas-powered vehicle portfolio, as we covered previously. During the call, Barra also said that many new vehicle “reveals will be online,” which likely includes the forthcoming GMC Hummer EV pickup. What’s more, Barra said that General Motors will leverage “virtual and augmented reality to tell the story,” lending further evidence to speculation that the debut for the all-electric Hummer will indeed be virtual.
The GMC Hummer EV is poised to reintroduce the Hummer nameplate as an all-new, all-electric pickup truck, based on GM’s new BT1 EV platform. Buyers will have three powertrains to choose from, including single, dual, and triple electric motors, with the range-topping model producing over 1,000 horsepower and sprinting to 60 mph in three seconds. Both a pickup truck and SUV body style are planned, with the pickup debuting ahead of the SUV.
The new Hummer EV was originally slated to debut May 20th, 2020. However, the COVID-19 pandemic put those plans on hold, with no clear date for the rescheduled reveal.
Back in May, Barra indicated during the Q1 2020 earnings call that development of future GM EV models is still on track, despite disruptions resulting from the COVID-19 pandemic. GM aims to introduce “at least” 20 all-new battery-electric models by 2023, with the new Hummer EV being among the first alongside the forthcoming Cadillac Lyriq all-electric crossover. The Lyriq was originally scheduled to debut in April, but like the Hummer EV, its reveal was also delayed by the COVID-19 pandemic.
GM has provided numerous teasers for the new Hummer EV thus far, including a look at the front grille, and a look at the removable roof panels, plus a brief glimpse of the model’s open top.
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Comments
So reveal it already… Online or not just reveal the *ucking car…
Other brands do it without ny problems( BMW, LEXUS, ACURA etc) so many models revealed lately.
Exactly…this could have been done already. They have done 2 ads that could have served the same purpose. It’s not going to look any different and it’s not going to be available any sooner so…..
FFS I LITERALLY SAID THIS FROM DAY ONE. the hummer and lyriq dont have to be revealed in -person. THEY COULD’VE JUST SHOWN PICTURES OF THE DAMN THING. now we have to wait an unnecessarily long time just to see something that should’ve been revealed months ago
Yet if they had revealed this in Jan then the news of it would have vanished long ago.
This is the Musk treatment that has served a Tesla well as they buy time for development money. For GM it keeps it on Yahoo till it is released and they pay nothing for the PR.
Fair to say that whomever has been in charge of marketing at GM from like 2017 onward is not very good at their job.
Hmm in mad Mary’s own words, virtual and augmented reality to tell the story. This just proves these vehicles do not even exist, and she just telling more fake stories, The Hummer brand will never even make it to market
Thanks for the laugh, dude. Save some of that all-organic cannabis for me, will you?
No problem, just remember to let me know when the hummer dealer opens in your town🙂
Not too keen on reading? The hummer EV is GMC branded. Plenty of those in every town.
Underneath the rock is clearly a dwelling with very little vacancy these days…lol
Or maybe they want people to be able to walk around the vehicle lije they voukd at a live reveal. You know that VR can do 3d video too, right?
Just remember, it almost felt like an eternity before they officially revealed the C8 Corvette to the public, just give it time, we’ll see it before too long.
Please get us the hummer and stop playing games, we are tired of these games. JC
I cannot wait for the Hummer EV