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Chevrolet Argentina Sales Decrease 41 Percent In March 2020

Chevrolet Argentina sales decreased 41 percent to 2,547 units in March 2020. The figures place Chevrolet as the third best-selling car brand in Argentina, behind Toyota and Volkswagen.

Model Sales – March 2020

Individual model sales performance was as follows:

During the first three months of the 2020 calendar year, Chevrolet Argentina sales decreased 30 percent to 9,899 units.

Sales Results - March 2020 - Argentina - Chevrolet

MODELMAR 2020 / MAR 2019MARCH 2020MARCH 2019YTD 2020 / YTD 2019 YTD 2020YTD 2019
CAMARO-100.00% 07-75.00%4 16
COBALT-92.59% 454-95.74%21 493
CRUZE-27.67% 217300-0.43%1,167 1,172
EQUINOX-50.00% 4386-38.27%229 371
ONIX+12.53% 1,6261,445+13.50%4,993 4,399
PRISMA-86.88% 1411,075-56.27%1,352 3,092
S10-49.24% 267526-46.41%904 1,687
SPIN-40.63% 114192-35.41%507 785
TRACKER-78.69% 114535-71.10%535 1,851
TRAILBLAZER-71.23% 2173-45.64%131 241
CHEVROLET TOTAL-40.89% 2,5474,309-30.12%9,899 14,166

The GM Authority Take

Chevrolet Argentina sales experienced a substantial decrease in March, representing the biggest drop so far this year. Last month’s negative performance is mainly due to fewer sales days, after the country’s authorities shut down automotive registrations on March 19th to contain the outbreak of the COVID-19 virus. The pandemic further complicates the circumstance in the Argentine market, which is going on two years of systematic decline in vehicle demand due to a major economic recession.

Nine of the ten models that Chevrolet markets in Argentina registered negative performance, all with notable double-digit drops. The Chevrolet Onix was the only vehicle to achieve an increase, both during March as well as during the first three months of the year, thanks to warm acceptance of the all-new, second generation model. This allowed the Onix to remain the best-selling car in Argentina for the second consecutive month.

About The Numbers

  • All percent change figures compared to Chevrolet Argentina sales for March 2019, except when noted

Further Reading & Sales Reporting

Deivis is an engineer with a passion for cars and the global auto business. He is constantly investigating about GM's future products.

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