Back in 1968, Oldsmobile and Hurst Performance joined forces to create some of the finest muscle cars of the day, starting with the venerable 442. This 1973 Oldsmobile Hurst W-30 evolved from that initial collaborative effort, and now, it’s up for sale in Florida.
Based on the revised Cutlass S fastback coupe body introduced with the 1973 model year, this Oldsmobile Hurst W-30 features the characteristic new grille design, which is split in the middle and falls below the center-mounted bumper to wrap up underneath the car’s front end. The rest of the body is covered in the classic white paint with gold graphics, which punctuate the vented hood design, the trunk, and the vehicle’s shoulder line down the flanks. We also see gold added to the wheels, plus “W-30” graphics on the fenders.
The interior is finished with white upholstery, while the floor and dash are finished in black. Standout features for this 1973 Oldsmobile Hurst W-30 include air conditioning that blows cold, plus some classic Hurst/Olds sport gauges. There’s also swivel bucket seats for easier ingress and egress, which is definitely something that deserves extra attention.
Under the hood is a 455 cubic-inch big block Rocket V8 engine, which is topped by a four-barrel carburetor and breathes through a dual exhaust. There’s also a Hurst Dual-gate shifter for the automatic transmission, while the Oldsmobile Hurst W-30 also came with suspension and chassis upgrades to help it handle.
These vehicles are relatively rare, with less than 1,100 examples produced for the 1973 model year. Now, this particular 1973 Oldsmobile Hurst W-30 is listed for sale by Primo Classics International in Lakeland Florida, priced at $36,900.
Does this classic 1973 Oldsmobile Hurst W-30 pique your interest? Let us know in the comments, and make sure to subscribe to GM Authority for more Oldsmobile news and around-the-clock GM news coverage.
Source: Primo Classics International
Comments
Calling this beautiful Olds a muscle car is a bit of a stretch. It’s fairly rare, and pretty, but it’s not very muscular. Those days were gone by the time this came along. 1968s and 69s were beasts, this not in the same league.
270 horse power and 15.5 in the quarter as tested back in the day.
Love that steering wheel
It breathes through a dual exhaust? Houston we have a problem. 😉. It may be a malaise era muscle car but it sure is pretty. I love the wrap under grill design and the sculpted flanks. Isn’t time that swivel seats made a comeback?
Across the Industry 1973 was big changes in car designs. New styling and those hideous 5 mph crash bumpers were ugly. Looking at those cars now they don’t look so bad.
A lump
I Owned a 1970 442, 455/370 4 Speed, 3:91 Posi Rear. My 442 was a Beast 1970 was the best year for all Muscle Cars mine had 500lbs. of Torque only wish I still had that ’70 442.
These W-30 HO Cutlass’s are some of the ‘rarest’ American Muscle cars that exist today. FYI, there were only 1097 made in 1973. And they would leave the 454 Corvettes off the line in the 1/4 mile. Their $$ values are destined to compete with the 1970 Hemi Cudas when real hot-rodders wake up and realize there are probably only one W-30 HO 455 , for every 1000+ Hemi-Cuda’s still alive today , but the Cuda (426 hemi w/ 2 -4-bbl carbs ) values are over one million now ??? Certain W-30 455’s had over 390 hp and more torque than any other big block engines ( w/ only one 4 bbl carb) fords, Dodge/chryslers, pontiacs & chevys ! Hurst Olds Cutlass’s w/ 455 W-30’s values will certainly rise to 40-50 K in next 10-15 years. Owners should hang on to them !