Cadillac XT5 sales decreased in the United States and Mexico while increasing in Canada and South Korea during the fourth quarter of 2019.
Cadillac XT5 Sales - Q4 2019 - United States
In the United States, Cadillac XT5 deliveries totaled 11,168 units in Q4 2019, a decrease of about 18 percent compared to 13,582 units sold in Q4 2018.During the complete 2019 calendar year, XT5 sales decreased about 18 percent to 49,879 units.
| MODEL | Q4 2019 / Q4 2018 | Q4 2019 | Q4 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| XT5 | -17.77% | 11,168 | 13,582 | -17.64% | 49,879 | 60,565 |
Cadillac XT5 Sales - Q4 2019 - Canada
In Canada, Cadillac XT5 deliveries totaled 1,304 units in Q4 2019, an increase of about 5 percent compared to 1,243 units sold in Q4 2018.During the complete 2019 calendar year, XT5 sales decreased about 17 percent to 4,928 units.
| MODEL | Q4 2019 / Q4 2018 | Q4 2019 | Q4 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| XT5 | +4.91% | 1,304 | 1,243 | -17.06% | 4,928 | 5,942 |
Cadillac XT5 Sales - Q4 2019 - Mexico
In Mexico, Cadillac XT5 deliveries totaled 78 units in Q4 2019, a decrease of about 20 percent compared to 97 units sold in Q4 2018.During the complete 2019 calendar year, XT5 sales decreased about 37 percent to 239 units.
| MODEL | Q4 2019 / Q4 2018 | Q4 2019 | Q4 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| XT5 | -19.59% | 78 | 97 | -37.43% | 239 | 382 |
Cadillac XT5 Sales - Q4 2019 - South Korea
In South Korea, Cadillac XT5 deliveries totaled 153 units in Q4 2019, an increase of about 53 percent compared to 100 units sold in Q4 2018.During the complete 2019 calendar year, XT5 sales increased about 17 percent to 596 units.
| MODEL | Q4 2019 / Q4 2018 | Q4 2019 | Q4 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| XT5 | +53.00% | 153 | 100 | +17.32% | 596 | 508 |
Competitive Sales Comparison
Fourth quarter Cadillac XT5 sales volume puts the crossover in sixth place in its competitive set in terms of sales volume, behind the Lexus RX in first place, BMW X3/X4 in second (for a combined 22,914 deliveries), Mercedes-Benz GLC in third with 21,034 sales, Audi Q5 in fourth with 18,380 units and Acura MDX in fifth. The XT5 outsold the Volvo XC60, the Lincoln Nautilus (previously called MKX; see Lincoln MKX sales), the Infiniti QX50 and the Alfa Romeo Stelvio.
Sales Numbers - D-Segment Luxury Crossovers - Q4 2019 - United States
| MODEL | Q4 19 / Q4 18 | Q4 19 | Q4 18 | Q4 19 SHARE | Q4 18 SHARE | YTD 19 / YTD 18 | YTD 19 | YTD 18 |
|---|---|---|---|---|---|---|---|---|
| LEXUS RX | +8.69% | 34,866 | 32,078 | 24% | 22% | -0.54% | 111,036 | 111,641 |
| BMW X3 | +2.38% | 19,990 | 19,526 | 14% | 13% | +14.28% | 70,110 | 61,351 |
| BMW X4 | +92.24% | 2,924 | 1,521 | 2% | 1% | +102.59% | 8,758 | 4,323 |
| MERCEDES-BENZ GLC-CLASS | +9.88% | 21,034 | 19,142 | 14% | 13% | +5.63% | 73,650 | 69,727 |
| AUDI Q5 | -9.39% | 18,380 | 20,284 | 13% | 14% | -3.52% | 67,516 | 69,978 |
| ACURA MDX | +3.23% | 14,788 | 14,325 | 10% | 10% | +0.98% | 52,019 | 51,512 |
| CADILLAC XT5 | -17.77% | 11,168 | 13,582 | 8% | 9% | -17.64% | 49,879 | 60,565 |
| VOLVO XC60 | -8.40% | 8,407 | 9,178 | 6% | 6% | -6.46% | 30,578 | 32,689 |
| LINCOLN NAUTILUS | +129.70% | 7,727 | 3,364 | 5% | 2% | +10.98% | 31,711 | 28,573 |
| INFINITI QX50 | -47.29% | 5,006 | 9,498 | 3% | 7% | -26.68% | 18,616 | 25,389 |
| ALFA ROMEO STELVIO | -13.30% | 2,600 | 2,999 | 2% | 2% | -21.58% | 9,444 | 12,043 |
| TOTAL | +0.96% | 146,890 | 145,497 | -0.85% | 523,317 | 527,791 |
The luxury D-crossover segment expanded about 1 percent to 146,890 units in Q4 2019.
We should note that Lexus RX sales now include the two-row RX and the three-row RXL, with the three-row RXL being a rival to the new Cadillac XT6. As such, a more apt comparison would be to pit XT5 and XT6 sales against those of the RX.
Sales Numbers - RX vs. XT5 & XT6 - Q4 2019 - United States
| MODEL | Q4 19 / Q4 18 | Q4 19 | Q4 18 | Q4 19 SHARE | Q4 18 SHARE | YTD 19 / YTD 18 | YTD 19 | YTD 18 |
|---|---|---|---|---|---|---|---|---|
| LEXUS RX | +8.69% | 34,866 | 32,078 | 66% | 70% | -0.54% | 111,036 | 111,641 |
| CADILLAC XT5 | -17.77% | 11,168 | 13,582 | 21% | 30% | -17.64% | 49,879 | 60,565 |
| CADILLAC XT6 | * | 7,169 | 0 | 13% | 0% | * | 11,559 | 0 |
| TOTAL | +16.52% | 53,203 | 45,660 | +0.16% | 172,474 | 172,206 |
The GM Authority Take
Cadillac XT5 sales in Q4 2019 underperformed the segment, a circumstance that we attribute directly to the UAW strike. The 40-day-long walkout resulted in a cessation of production of the XT5 and the GM Spring Hill plant in Tennessee, causing inventories at the retail level to dry up. With little choice at dealers, customers seem to have opted for other models.
The XT5 received a midcycle enhancement (aka refresh) for the 2020 model year. The current XT5 is a highly-competitive model, but has fallen behind its adversaries in terms of exterior styling and trim level packaging/configuration. Specifically, rival offerings feature more delineated trim elements, including the ability to have “luxury” or “sport” styling, whereas the current XT5 only offers one styling set that skews toward a luxury appearance over a sporty one. The 2020 XT5 refresh addresses these matters by implementing Cadillac’s Y trim level strategy, delivering Luxury, Premium Luxury and Sport trims.
In addition, we also posit that the new Cadillac XT4 has cannibalized some sales from the XT5. In the fourth quarter, Cadillac XT4 sales totaled 8,895 units, which more than makes up for the roughly 2,400 fewer XT5 units sold during the timeframe. In addition, the Cadillac XT6 accounted for 7,169 deliveries during the quarter, with some of those sales likely coming from customers who would have otherwise purchased the XT5, thereby resulting in further cannibalization of Cadillac’s midsize, two-row crossover offering.
Ultimately, sales of the Cadillac crossover lineup grew about 22 percent during the quarter.
About The Numbers
- All percent change figures compared to Cadillac XT5 sales in Q4 2018, unless otherwise noted
- In the United States, there were 78 selling days in Q4 2019 and 77 selling days in Q4 2018
- South Korea sales figures reflect actual vehicle registrations rather than wholesales
- GM Q4 2019 sales U.S.A.
- Chevrolet sales Q4 2019 U.S.A.
- Cadillac sales Q4 2019 U.S.A.
- Buick sales Q4 2019 U.S.A.
- GMC sales Q4 2019 U.S.A.
- GM Canada sales Q4 2019
- Chevrolet Canada sales Q4 2019
- Cadillac Canada sales Q4 2019
- Buick Canada sales Q4 2019
- GMC Canada sales Q4 2019
- GM Mexico sales Q4 2019
- GM Mexico sales October 2019
- GM Mexico sales November 2019 sales
- Chevrolet Mexico November 2019 sales
- Buick Mexico November 2019 sales
- GMC Mexico November 2019 sales
- Cadillac Mexico November 2019 sales
- GM Mexico sales December 2019
- Chevrolet Mexico December 2019 sales
- Buick Mexico December 2019 sales
- GMC Mexico December 2019 sales
- Cadillac Mexico December 2019 sales
- GM China sales Q4 2019
- Chevrolet China Q4 2019 sales
- Buick China Q4 2019 sales
- Cadillac China Q4 2019 sales
- GM Brazil sales Q4 2019
- GM South Korea sales Q4 2019
- Chevrolet October 2019 sales South Korea
- Cadillac October 2019 sales South Korea
- Chevrolet November 2019 sales South Korea
- Cadillac November 2019 sales South Korea
- GM December 2019 sales South Korea
- Chevrolet December 2019 sales South Korea
- Cadillac December 2019 sales South Korea
Comments
One has to wonder whether the lack of a performance model for Cadillac’s XT5 as making the LF3 rated at 420 hp (313 kW; 426 PS) of power at 5750 rpm and 430 lbâ‹…ft (583 Nâ‹…m) of torque at 3500-4500 rpm with AWD would give buyers something else to think about.
We are enjoying our 2018 xt5 very much But comparing to a 2020 packages could still be better , interior trim could be brought up a notch too a higher level ( less cheap plastic ) , better choice in standard engine ( 4cyl hp is not enough ) better interior choices ( very poor to include optional equipment s to interior colors—–and charge $$$$$$ more. IMO