In late January, GM Authority exclusively reported on the production start of the all-new Chevrolet Tracker in Brazil – the second country where the vehicle is manufactured after China. General Motors has just revealed the first local teaser images of the new Tracker, as a prelude to its imminent launch in the South American country.
The company released two images that highlight the exterior lighting treatment of the new Chevrolet Tracker to stimulate public interest in the Brazilian market. In addition, they also hint at the athletic design and size of the subcompact utility vehicle, whose body is characterized by well-sculpted lines that strengthen its appearance.
GM says the new-generation Chevrolet Tracker will revolutionize Brazil’s SUV market, which is the fastest growing segment in the country. Customers interested in the new utility vehicle can sign up for latest product news at www.chevrolet.com.br/lancamentos/SUV.
“The first images on the page anticipate details of the vehicle’s lighting system. At the front, the headlights will feature innovative technology, while at the rear, the headlights are LED with a three-dimensional effect,” says GM South America Marketing Director Hermann Mahnke.
The 2020 Chevrolet Tracker will launch in Brazil in mid-March, and will immediately go on sale. It will be the first of seven products that the company plans to bring to market this year in the country. Being the new main product to roll out of the GM São Caetano do Sul plant, the redesigned Tracker has the potential to become the best-selling SUV in the Brazilian market.
Shown for the first time at the 2019 Shanghai International Motor Show, the all-new Chevrolet Tracker is based on the new GEM platform that GM jointly developed with its SAIC partner. As such, the Tracker was designed to replace the first-generation Chevrolet Trax and improve the competitiveness of the Bow Tie brand in international markets. The vehicle is not expected to be marketed in the United States or Canada.