With the all-new 2021 Cadillac Escalade set to launch in the third quarter of this year, General Motors is looking to clear out its 2020 model-year stock as much as possible. The automaker offered a steep discount of $9,000 on the SUV in January and rolled that offer over into February, but now the company has made the SUV even cheaper for qualified buyers.
A new promotional program offers select owners of 2014-2017 model-year Escalades a $7,500 discount on the 2020 Escalade, while current lessees are entitled to a $10,000 discount. This incentive can be combined with the $9,000 cash allowance offer currently in place for Escalade – entitling some lucky customers to as much as $19,000 off the sticker price after rebates.
This promotion can be applied to the purchase or lease of the 2020 Escalade. However, GM is only offering a $2,500 cash allowance on 2020 Escalade leases, rather than the full $9,000 rebate, which is exclusive to retail purchases. That means current lessees will not be able to get the full $19,000 discount if they plan on leasing the vehicle once again.
According to Cars Direct, the new incentive is part of a targeted email campaign, so not all current owners or lessees will receive it. Those who do, however, may be able to get a new brand-new Escalade for as much as 25% off. Here are the Escalade and Escalade ESV trim levels and their corresponding starting MSRPs, including a $1,295 destination charge:
- Standard – $76,490
- Luxury – $82,090
- Premium Luxury – $86,490
- Platinum – $93,590
Cadillac Escalade ESV:
- Standard – $79,490
- Luxury – $85,090
- Premium Luxury – $89,490
- Platinum – $96,590
While this incentive is certainly attractive, some prospective Cadillac Escalade buyers may also want to wait for the 2021 model, which offers impressive new technology including a standard 38-inch OLED display screen, available Super Cruise semi-autonomous technology and a new rear-seat entertainment system. The 2021 Escalade also rides on GM’s new T1 platform, which offers better packaging, and features a sophisticated new independent rear suspension setup.
Source: Cars Direct