To ring in the new year, a new GMC Sierra HD discount lowers the price of select 2019 models, while a separate offer includes interest-free financing. Additionally, the automaker is beginning to incentivize all-new 2020 Sierra HD models, with up to $1,500 off for current GM owners and lessees. The incentives are notably less generous than the discounts offered during the last few months of 2019, including the 15 percent discount in December, 14 percent discount in November, and 13 percent discount in September. To clarify, none of those offers were available for the all-new 2020 model.
The Incentive
The nationwide GMC Sierra HD discount offers during the month of January 2020 are as follows:
- 2020 Sierra HD Retail Offer: $1,500 purchase allowance for current GM owners and lessees
- Excludes Sierra HD AT4 models.
- Buyer must be a current owner/lessee of a 2006MY or newer GM vehicle for at least 30 days prior to the new vehicle sale.
- 2019 Sierra HD Retail Offer: $2,500 customer cash + $750 GM loyalty cash = $3,250 total discount
- Buyer must be a current owner/lessee of a 2006MY or newer GM vehicle for at least 30 days prior to the new vehicle sale.
- 2019 Sierra HD Finance offer: 0 percent APR for 72 months + $750 GM Loyalty Cash when financing with GM Financial
- Buyer must be a current owner/lessee of a 2006MY or newer GM vehicle for at least 30 days prior to the new vehicle sale.
Interested parties should also note that the above GMC Sierra HD discount offers will expire after February 3rd, 2020. Similar offers in previous months, some of the incentives are restricted to current GM owners and lessees, and are not available to all buyers.
As such, the GMC Sierra HD discount reduces the starting price of 2019 HD models to $36,445, for Double Cab Long Box base models specifically. Meanwhile, the starting price of the 2020 HD models drops to $38,500.
Disclaimers
- Must take delivery by February 3rd, 2020.
- See dealer for details.
- Incentive for the United States of America, unless otherwise specified.
- Some customers may not qualify for this offer.
- Offer not available with special finance, lease, and some other offers.
We strive to provide accurate and up-to-date information about the vehicles and their incentives in question, but errors and misprints can happen. In addition, the manufacturer can change incentive information at any time and without notice. Always consult with your dealer regarding color availability information before making purchase decisions. GM Authority will not be held responsible for any misprints, typos or any other errors.
Comment
I am personally not in the market for a new truck, since already own 2002 Chev 1500 ext cab and a 1997 Ford F350 crew cab w/7.3 L oil burner. However, I propose that a minor option change may be to make the “Gadget” Tailgate for the GMC to also be available for the Silverado to possibly improve sales. Also, the front end on both the Silverado and GMC just look like Hell (IMHO)- RAM does not look as bad! I really do not understand marketing thought processes (that Is, if you assume there is a thought process from the “Company LIZARDS”). This issue seems to be a “feature” in all companies operations (not just automobiles) – the LIZARDS vs. Engineering.
As to possible real blunders, in my opinion, GM needs to be very careful how it handles problems with the 8-speed automatic transmission used in the pick-ups and the C7 Corvette. Not knowing “how” the wrong transmission fluid ended up in a large number of trucks and Vettes, this is a factory mistake (engineering, product purchasing, or whatever). By taking a “hardline approach,” if vehicle is “technically” out of warranty, customers may be responsible for cost of flushing and replacing the fluid, as well as, repairing/replacing torque converters and any other components damaged). This could become a marketing disaster that GM cannot afford, in my opinion.
Nissan potentially faces a similar issue with their CVT transmissions, which apparently are very expensive to repair. Honda also used the CVT in the old Insight, as well as other models. So far GM, has not elected to use CVTs to date (I hope!!).
Nissan apparently is putting a lot of their marbles in the car peddling game betting on a radical new engine design that may help them climb out of financial problems and boost sales. They have introduced a very clever way of variable compression technology, which is available on the Altima (and others, including some Infinity products) to improve fuel economy. On paper, it requires additional moving mechanical parts for each individual cylinder to implement this function – a potential point of failure inside and adjacent to the pistons, connecting rods and crankshaft. If somethings “breaks” inside the engine block, this could result in major engine failure. However, credit goes to Nissan for coming with a unique alternative to improve fuel economy – time will tell if this really is a “practical” solution and design. It could also wipe Nissan out financially, after all, Nissan, a Japanese company was “bailed out” by a French automobile company – go figure!