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U.S. GM Sales Decrease 2.3 Percent To 2,887,043 Units In 2019 Calendar Year

GM sales decreased 2.3 percent to 2,887,043 units during the 2019 calendar year in the United States market. Sales decreased at Chevrolet, while increasing at Cadillac, Buick, and GMC.

In total, GM sold more than 1 million crossovers for the second year in a row and more than 1 million full-size pickup trucks and SUVs.

GM Sales Notes – 2019 Calendar Year

  • Total GM sales during the 2019 calendar year decreased 2.3 percent to 2,887,043:
    • Retail sales accounted for 78,2 percent of sales in the year
    • GM’s fleet mix was 21.8 percent for the year
  • Commercial and government deliveries made up more than half of the company’s fleet sales, as planned, for the third year in a row.
  • Average transaction prices were a record $36,844 for the year, above industry averages, according to J.D. Power PIN.
  • GM’s incentives as a percent of ATP were 13.4 percent for the year, according to J.D. Power PIN.
  • Year-end 2019 inventory was 616,023 units, down 18.4 percent from last year.

Best Year Ever For Crossovers

2019 becomes the company’s best year ever for crossovers, achieving yearly records in the compact, small and small luxury segments. Crossover deliveries totaled 1,165,769 for the year, up 12.7 percent versus 2018. The following nameplates saw the largest sales increases year over year:

Sales of the Chevrolet Equinox – GM’s best-selling crossover – and the Chevrolet Traverse continued to grow, achieving their best-ever sales in 2019. The all-new Chevrolet Blazer mid-size SUV debuted in 2019 and gained retail market share nearly every month. Further, Cadillac crossovers grew up 22.4 percent year over year, given a full year of sales of the all-new XT4, ongoing popularity of the XT5 and the initial launch of the XT6.

Continuing this momentum, the Buick Encore GX will go on sale early this year and the Chevrolet Trailblazer small SUV will arrive in showrooms in the spring of 2020.

Strong Year For GM Full-Size Pickups

  • Combined sales of the Chevrolet Silverado and the GMC Sierra were strong, totaling 802,962 pickups in 2019. Combined retail market share grew almost one full percentage point, according to J.D. Power.
  • Three out of every four full-size pickups GM sold were Crew Cabs.
  • Light-duty crew cab sales were up 15.1 percent compared to 2018 calendar year.
  • Heavy-duty crew cabs were up 2.6 percent year over year.
  • In 2020, GM will increase capacity at the GM Flint Assembly plant, where the HD trucks are built, by 40,000 vehicles annually.
  • GM has sold more full- and mid-size pickups combined in the U.S. than any other competitor every year for the past six years.
  • Nearly every year since 1975, GM has had the best-selling full-size truck franchise in the U.S. including full-size pickups and SUVs

Brand Sales – 2019 Calendar Year

Sales Results - Q4 2019 - USA - Chevrolet

MODELQ4 2019 / Q4 2018Q4 2019Q4 2018YTD 2019 / YTD 2018 YTD 2019YTD 2018
BLAZER+85,114.78% 23,00827+215,140.74%58,115 27
BOLT EV-46.76% 3,3076,212-8.89%16,418 18,019
CAMARO+3.04% 11,47411,135-5.29%48,265 50,963
COLORADO-15.06% 25,48430,004-9.30%122,304 134,842
CORVETTE-10.72% 3,4913,910-4.27%17,988 18,791
CRUZE-91.81% 2,69932,955-66.36%47,975 142,617
EQUINOX-6.26% 92,09298,239+4.04%346,048 332,618
EXPRESS-26.13% 16,65222,543-4.66%77,457 81,239
IMPALA-24.27% 9,54512,604-20.47%44,978 56,556
LOW CAB FORWARD+35.43% 1,273940+59.96%4,495 2,810
MALIBU-7.47% 34,31437,084-8.73%131,917 144,542
SILVERADO+1.34% 163,341161,178-1.70%575,600 585,581
SONIC+20.76% 3,3392,765-32.22%13,971 20,613
SPARK+112.91% 11,0165,174+32.54%31,281 23,602
SUBURBAN-32.62% 10,24215,200-14.36%51,928 60,633
TAHOE-14.56% 21,08624,679-2.85%101,189 104,153
TRAVERSE-14.94% 33,63139,536+0.40%147,122 146,534
TRAX+47.64% 33,03922,378+29.92%116,816 89,916
VOLT-92.69% 3705,063-73.18%4,910 18,306
CHEVROLET TOTAL-6.12% 499,404531,985-3.79%1,958,925 2,036,023

Sales Results - Q4 2019 - USA - Cadillac

MODELQ4 2019 / Q4 2018Q4 2019Q4 2018YTD 2019 / YTD 2018 YTD 2019YTD 2018
ATS-90.01% 83831-89.56%1,134 10,859
CT5* 430*43 0
CT6-5.09% 2,2762,398-17.76%7,951 9,668
CTS-60.44% 9662,442-37.92%6,965 11,219
ESCALADE-7.15% 8,8899,573-3.93%35,424 36,872
XT4+17.46% 8,8957,573+310.88%31,987 7,785
XT5-17.77% 11,16813,582-17.64%49,879 60,565
XT6* 7,1690*11,559 0
XTS-79.02% 1,0625,063-36.23%11,304 17,727
CADILLAC TOTAL-2.20% 40,55141,462+1.00%156,246 154,702

Sales Results - Q4 2019 - USA - Buick

MODELQ4 2019 / Q4 2018Q4 2019Q4 2018YTD 2019 / YTD 2018 YTD 2019YTD 2018
CASCADA-89.64% 77743-38.71%2,535 4,136
ENCLAVE-29.66% 10,14314,420+3.04%51,156 49,647
ENCORE+22.17% 28,49723,326+10.02%102,402 93,073
ENVISION+11.21% 8,3807,535+10.20%33,229 30,152
LACROSSE-78.14% 4632,118-53.37%7,241 15,527
REGAL-51.32% 1,5143,110-26.60%10,363 14,118
BUICK TOTAL-4.26% 49,07451,257+0.03%206,926 206,863

Sales Results - Q4 2019 - USA - GMC

MODELQ4 2019 / Q4 2018Q4 2019Q4 2018YTD 2019 / YTD 2018 YTD 2019YTD 2018
ACADIA-22.51% 19,47125,128+12.20%99,429 88,621
CANYON-20.61% 6,5258,219-1.99%32,825 33,492
SAVANA+7.95% 3,1362,905+23.07%24,226 19,684
SIERRA+2.09% 68,72267,312+5.82%232,323 219,554
TERRAIN-11.19% 28,06031,595-11.24%101,470 114,314
YUKON-17.35% 20,96625,366-7.56%74,673 80,784
GMC TOTAL-8.50% 146,880160,525+1.53%564,946 556,449

Sales Results - Q4 2019 - USA - GM Totals

BRANDQ4 2019 / Q4 2018Q4 2019Q4 2018YTD 2019 / YTD 2018 YTD 2019YTD 2018
CHEVROLET TOTAL-6.12% 499,404531,985-3.79%1,958,925 2,036,023
CADILLAC TOTAL-2.20% 40,55141,462+1.00%156,246 154,702
BUICK TOTAL-4.26% 49,07451,257+0.03%206,926 206,863
GMC TOTAL-8.50% 146,880160,525+1.53%564,946 556,449
GM USA TOTAL-6.28% 735,909785,229-2.27%2,887,043 2,954,037

About The Numbers

  • All percent change figures compared to GM sales for 2018 year, except if noted
  • GM sales in the fourth quarter were severely affected due to the 40 day United Auto Workers work stoppage

Further Reading & Sales Reporting

Deivis is an engineer with a passion for cars and the global auto business. He is constantly investigating about GM's future products.

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Comments

  1. Makes sense considering the loss of the Cruze, XTS, ATS, and CTS

    Reply
  2. Of course you have sold over 1 million! With the thousands and thousands and thousands and thousands of dollars off on these SUVs/crossovers why wouldn’t you? Maybe if you put some of these thousands and thousands off on the cars you might sell more of those too instead of eliminating them!

    Reply
  3. what the hell did you think when you eliminated all those sedans that your competitors are still selling . there will be more declining sales ahead . I guess all your intelligence couldn’t figure that out

    Reply
  4. This is phenomenal performance considering the 40 day production stoppage.

    Reply
    1. Yup! Slipped my mind! Forgot about that. LOL

      Reply

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