The 2021 Chevrolet Silverado HD Carhartt Edition has made its official debut ahead of the SEMA Show in Las Vegas, which kicks off this Tuesday.
General Motors is putting the Silverado HD Carhartt Edition into production after receiving a positive response to its 2017 Silverado Carhartt Edition concept vehicle, which was first shown at the 2016 SEMA Show.
Built around a Silverado 2500HD LTZ Crew Cab with the optional Z71 Off-Road Package, the Silverado HD Carhartt Edition is offered exclusively in Mosaic Black Metallic with Carhartt gold pinstripe detailing, Carhartt door and tailgate badging and a soft rollup tonneau cover with a Carhartt logo. Other standard exterior items include black hood vent detailing, tow hooks, chrome grille surround and inserts as well as body-color front and rear bumpers.
Inside, the truck is set apart by its Carhartt-badged all-weather floor mats, exclusive two-tone Jet Black and Carhartt Brown leather seats as well as Carhartt embroidered headrests.
Chevrolet decided to team up with Carhartt for a limited-edition Silverado as the Dearborn, Michigan-based brand is a staple in the workwear scene and on almost all American construction sites. The family-owned and managed company develops tough, rugged workwear for both on and off the jobsite and has been in business since 1889.
“When the concept vehicle was shown, consumer response exceeded even our highest expectations,” Chevrolet’s U.S. vice president, Brian Sweeney, said in a prepared statement. “Listening to the enthusiastic feedback of show-goers and trucks enthusiasts led to the development of the production truck that customers have been clamoring for.”
The production Chevrolet Silverado HD Carhartt Special Edition will be on display at the 2019 SEMA Show this week and it is set to go on sale at Chevrolet dealerships in the fall of 2020.
Back in July, Chevrolet announced that it had entered a strategic partnership with Carhartt that would result in special-edition products and would make the apparel company the “Official Workwear of Chevy Trucks,” while “Chevy Trucks will be the Official Partner of Carhartt.”