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Chevrolet Equinox Sales Increase 2.3 Percent To 79,799 Units During Q3 2019

Chevrolet Equinox sales increased in the United States and South Korea while decreasing in Canada and Mexico during Q3 2019.

Chevrolet Equinox Sales - Q3 2019 - United States

In the United States, Chevrolet Equinox deliveries totaled 79,799 units in Q3 2019, an increase of about 2 percent compared to 78,014 units sold in Q3 2018. The performance represents the nameplate's best-ever third quarter sales performance.

In the first nine months of the year, Equinox sales increased about 8 percent to 253,956 units.
MODEL Q3 2019 / Q3 2018 Q3 2019 Q3 2018YTD 2019 / YTD 2018 YTD 2019 YTD 2018
EQUINOX +2.29% 79,799 78,014 +8.35% 253,956 234,379

Chevrolet Equinox Sales - Q3 2019 - Canada

In Canada, Chevrolet Equinox deliveries totaled 4,552 units in Q3 2019, a decrease of about 17 percent compared to 5,457 units sold in Q3 2018.

In the first nine months of the year, Equinox sales decreased about 12 percent to 15,031 units.
MODEL Q3 2019 / Q3 2018 Q3 2019 Q3 2018YTD 2019 / YTD 2018 YTD 2019 YTD 2018
EQUINOX -16.58% 4,552 5,457 -12.49% 15,031 17,176

Chevrolet Equinox Sales - Q3 2019 - Mexico

In Mexico, Chevrolet Equinox deliveries totaled 615 units in Q3 2019, a decrease of about 33 percent compared to 921 units sold in Q3 2018.

In the first nine months of the year, Equinox sales decreased about 46 percent to 1,782 units.
MODEL Q3 2019 / Q3 2018 Q3 2019 Q3 2018YTD 2019 / YTD 2018 YTD 2019 YTD 2018
EQUINOX -33.22% 615 921 -46.18% 1,782 3,311

Chevrolet Equinox Sales - Q3 2019 - South Korea

In South Korea, Chevrolet Equinox deliveries totaled 566 units in Q3 2019, an increase of about 20 percent compared to 473 units sold in Q3 2018.

In the first nine months of the year, Equinox sales increased about 92 percent to 1,649 units.
MODEL Q3 2019 / Q3 2018 Q3 2019 Q3 2018YTD 2019 / YTD 2018 YTD 2019 YTD 2018
EQUINOX +19.66% 566 473 +92.19% 1,649 858

2018 Chevrolet Equinox Diesel LT AWD - winter media drive - exterior 015

Competitive Sales Comparison

Chevrolet Equinox sales during Q3 2019 enabled the vehicle to be fourth-best-selling model in its segment. It was outsold by the Toyota RAV4, Honda CR-V, and Nissan Rogue (comprised of Nissan Rogue and Rogue Sport models). All three Japanese models also posted higher growth rates than the Equinox during the quarter.

Sales Numbers - Mainstream Compact Crossovers - Q3 2019 - United States

MODEL Q3 19 / Q3 18 Q3 19 Q3 18 Q3 19 SHARE Q3 18 SHARE YTD 19 / YTD 18 YTD 19 YTD 18
TOYOTA RAV4 +2.70% 124,012 120,755 16% 15% +1.72% 324,622 319,147
HONDA CR-V +5.87% 103,795 98,041 13% 13% +1.12% 280,739 277,621
NISSAN ROGUE +2.38% 97,033 94,777 12% 12% -12.16% 272,300 309,979
CHEVROLET EQUINOX +2.29% 79,799 78,014 10% 10% +8.35% 253,956 234,379
FORD ESCAPE -7.22% 60,701 65,423 8% 8% -7.74% 193,801 210,050
JEEP CHEROKEE -21.03% 52,139 66,024 7% 8% -16.91% 149,349 179,743
SUBARU FORESTER +6.05% 45,228 42,647 6% 5% +7.81% 131,447 121,924
SUBARU CROSSTREK +8.39% 40,038 36,940 5% 5% -11.59% 98,497 111,415
MAZDA CX-5 +10.08% 39,315 35,716 5% 5% -2.59% 113,702 116,728
HYUNDAI TUCSON +9.96% 36,907 33,565 5% 4% -0.63% 102,861 103,514
VOLKSWAGEN TIGUAN +14.46% 27,965 24,432 4% 3% +6.85% 85,296 79,827
KIA SPORTAGE +21.78% 25,029 20,553 3% 3% +4.55% 65,104 62,272
GMC TERRAIN -15.93% 23,058 27,428 3% 4% -11.25% 73,410 82,719
DODGE JOURNEY -31.93% 16,965 24,924 2% 3% -19.21% 62,396 77,233
MITSUBISHI OUTLANDER -33.16% 4,882 7,304 1% 1% -1.10% 30,471 30,810
MITSUBISHI ECLIPSE CROSS +28.31% 3,268 2,547 0% 0% +187.67% 15,859 5,513
TOTAL +0.13% 780,134 779,090 -2.97% 2,253,810 2,322,874

However, the Equinox outsold all other contenders, including the Ford Escape that’s currently undergoing the launch of the all-new 2020 model (see Ford Escape sales), the Jeep Cherokee (see Jeep Cherokee sales), the Subaru Forester and Subaru Crosstrek, the Mazda CX-5 (see Mazda CX-5 sales), the Hyundai Tucson, the Volkswagen Tiguan (see VW Tiguan sales), the Kia Sportage, the Equinox’s corporate cousin GMC Terrain (see GMC Terrain sales) as well as the Dodge Journey (see Dodge Journey sales), Mitsubishi Outlander, and Mitsubishi Eclipse Cross.

In addition, Chevrolet Equinox sales grew at a faster pace than the segment average, with the Equinox managing to post one of the highest sales growth rates in its segment on a percentage basis. However, the model’s top three rivals—the RAV4, CR-V, and Rogue—all posted higher growth rates.

This third-quarter performance gives the Equinox a segment share of 10 percent, lower than the 16 percent commanded by the RAV4, 13 percent for the CR-V and 12 percent by the Rogue family.

The compact mainstream crossover segment expanded 0.13 percent to 780,134 units in Q3 2019.

2019 Chevrolet Equinox Interior 01

The GM Authority Take

Chevrolet Equinox sales during Q3 2019 represent the nameplate’s best-ever third-quarter sales performance. This comes as very welcome news, especially given the intensity of the competition in the mainstream compact crossover space. The upward third-quarter performance follows a very healthy fourth-quarter 2018, an even better first-quarter 2019, along with its best-ever second-quarter performance in Q2 2019.

Combining the 79,799 Equinox deliveries with the 23,058 deliveries of the GMC Terrain results in 102,857 combined deliveries in the compact crossover space. The result is impressive, but is still some 22,000 units lower than the 124,012 deliveries recorded by the Toyota RAV4. The circumstance demonstrates the strength of Toyota in the segment, and GM would be well-advised to seek solutions in overcoming the Japanese competitor’s advantage in this space.

That said, the RAV4 is an all-new model while the Equinox has been around since the 2018 model year. GM will soon freshen the Equinox for the 2021 model year, which should increase the product’s competitiveness and increase attention.

About The Numbers

  • All percent change figures compared to Chevrolet Equinox sales for Q3 2018, except if noted
  • There were 76 selling days in Q3 2019 and 76 selling days in Q3 2018
  • South Korea sales figures reflect actual vehicle registrations rather than wholesales
  • China sales figures represent retail deliveries and not wholesales

2018 Chevrolet Equinox Diesel LT AWD - winter media drive - exterior 009

About Chevrolet Equinox

The Chevrolet Equinox is a compact crossover. It slots above the Chevrolet Trax and below the Chevrolet Traverse. It will also be positioned below the rumored to be the future Chevrolet Blazer. The first-generation Equinox ran from the 2005-2009 model years and was based on the first-generation Theta platform. The second-generation Equinox was offered from the 2010-2017 model years and was based on the Theta 2 platform. Both the first- and second-generation models were "tweeners", in that they straddled the compact and midsize CUV segments in size. The third-generation model was introduced for the 2018 model year. It rides on the GM D2 platform shared with the second-generation GMC Terrain, Chevrolet Cruze, and Chevrolet Volt and, unlike its two predecessors, is positioned squarely in the compact segment.

2018 Chevrolet Equinox Diesel LT AWD - winter media drive - exterior 015

The third-generation, 2018 and newer Equinox features an all-new exterior and interior, while being slightly smaller inside and out compared to the outgoing model. It also offers an all-new engine lineup and an all-new lightweight architecture that enables a weight savings of over 400 pounds compared to the second-gen model. As a result, the new Equinox gets better fuel economy while also delivering improvements in ride, handling, packaging, and safety.

2018 Chevrolet Equinox Diesel LT AWD - winter media drive - exterior 012

The Equinox is assembled at the following GM plants:

2018 Chevrolet Equinox interior real world 001 cockpit

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GM Authority Executive Editor with a passion for business strategy and fast cars.

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Comments

  1. Is 4th place really something to celebrate? Can Chevrolet ever lead a segment? For that matter GMC Terrain should be doing better as well.
    Nox is a nice vehicle but laggs on the coasts and still carries that Chevy stigma among certain demos. Granted Nissan cheats by combining Rouge and Rouge Sport numbers so Nox is really number 3 this quarter.

    Then again I’d buy the Mazda! They do all the things Chevy and GMC should be doing especially with interior and exterior design.

    Reply
    1. Those are respectable numbers, but it’s disturbing to see Chevrolet in fourth place. It seems the RAV4 is the Toyota Camry of CUV’s.

      Reply
  2. dont buy this junk if a locksmitb replaces key u have a 10k pice of trash dont believe me ill let u examine mine after only losing fab and key locksmith replaced ignition now the alarm is stuck in full shut everything down mode. so im disabled with junk i have to crush

    Reply

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