Chevrolet Impala sales decreased 41 percent to 9,638 units in the third quarter of 2019 after dropping just under 8 percent in the second quarter of 2019, and about 6 percent in the first quarter of 2019. The continued decline, along with GM’s plans to discontinue the Impala, has led to a few notable incentives for the full-size sedan during the first half of the year. Now, for the month of October 2019, a new Chevrolet discount offers nearly $3,000 off select Impala models.
Nationwide Chevrolet discount offers for the Impala during the month of October 2019 are:
- 2020 Impala (all models): $1,250 customer cash
- 2019 Impala (all models): $1,750 customer cash
- 2019 Impala Premier: $1,131 price reduction below MSRP + $1,750 cash allowance = $2,881 total discount
In the example offer provided by Chevy, the $2,881 discount cuts the MSRP of a Premier model from $37,995 down to a more-affordable $35,114.
For reference, here are the applicable 2019 and 2020 Impala trim levels and their corresponding starting MSRPs, destination freight charge included:
- 2019 Impala:
- LS – $28,895
- LT – $31,395
- Premier – $37,595
- 2020 Impala:
- LT – $32,495
- Premier – $37,595
As such, the $1,750 Chevrolet discount brings the price of a 2019 LT model down to $29,645, making it almost as affordable as a regularly priced LS model. Meanwhile, the overall starting price for the 2019 Impala drops to $27,145. Alternatively, buyers who opt for 2020 models will see a discounted starting price of $31,245.
- Must take delivery by October 31st, 2019.
- See dealer for details.
- Incentive for the United States of America, unless otherwise specified.
- Some customers may not qualify for this offer.
- Offer not available with special finance, lease, and some other offers.
We strive to provide accurate and up-to-date information about the vehicles and their incentives in question, but errors and misprints can happen. In addition, the manufacturer can change incentive information at any time and without notice. Always consult with your dealer regarding color availability information before making purchase decisions. GM Authority will not be held responsible for any misprints, typos or any other errors.
About Chevrolet Impala
The current model was introduced for the 2014 model year and represents the tenth generation of the storied Impala nameplate. It rides on the GM Super Epsilon platform shared with the second-generation Buick LaCrosse and Cadillac XTS.
Compared to its ninth-generation predecessor, the tenth-gen Impala is an all-new vehicle that is larger, sleeker and more modern. Chevrolet modified its strategy for the new model, as the ninth-gen model was sold to rental fleets in significant quantities, while the tenth-gen is primarily intended for purchase by consumers at the retail level. This condition alone has resulted in a strategic decrease in sales volume of the current model.
As announced in November 2018, the Chevrolet Impala will be discontinued after the tenth-generation model. This means that it will not see an 11th generation model.
The Chevrolet Impala is assembled at the following plants for global markets:
- GM Detroit-Hamtramck factory in Michigan operated by GM USA
- GM Oshawa factory in Ontario operated by GM Canada
Both facilities are slated to be idled in 2019 as a result of decisions undertaken by Chevrolet parent, General Motors.
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