Cadillac Escalade sales increased in the United States and South Korea, but decreased in Canada and Mexico during the third quarter of 2019.
Cadillac Escalade Sales - Q3 2019 - United States
In the United States, Cadillac Escalade deliveries totaled 10,284 units in Q3 2019, an increase of about 8 percent compared to 9,533 units sold in Q3 2018.In the first nine months of the year, Escalade sales decreased about 3 percent to 26,535 units.
| MODEL | Q3 2019 / Q3 2018 | Q3 2019 | Q3 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| ESCALADE | +7.88% | 10,284 | 9,533 | -2.80% | 26,535 | 27,299 |
Cadillac Escalade Sales - Q3 2019 - Canada
In Canada, Cadillac Escalade deliveries totaled 460 units in Q3 2019, a decrease of about 12 percent compared to 520 units sold in Q3 2018.In the first nine months of the year, Escalade sales decreased about 15 percent to 1,201 units.
| MODEL | Q3 2019 / Q3 2018 | Q3 2019 | Q3 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| ESCALADE | -11.54% | 460 | 520 | -14.70% | 1,201 | 1,408 |
Cadillac Escalade Sales - Q3 2019 - Mexico
In Mexico, Cadillac Escalade deliveries totaled 78 units in Q3 2019, a decrease of about 17 percent compared to 94 units sold in Q3 2018.In the first nine months of the year, Escalade sales decreased about 32 percent to 260 units.
| MODEL | Q3 2019 / Q3 2018 | Q3 2019 | Q3 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| ESCALADE | -17.02% | 78 | 94 | -32.11% | 260 | 383 |
Cadillac Escalade Sales - Q3 2019 - South Korea
In South Korea, Cadillac Escalade deliveries totaled 115 units in Q3 2019, an increase of about 83 percent compared to 63 units sold in Q3 2018.In the first nine months of the year, Escalade sales increased about 43 percent to 255 units. Cadillac exclusively markets the regular-length Escalade in South Korea, and does not sell the extended-length Escalade ESV in that market. As such, all figures for the market represent regular-length Escalade sales.
| MODEL | Q3 2019 / Q3 2018 | Q3 2019 | Q3 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| ESCALADE | +82.54% | 115 | 63 | +43.26% | 255 | 178 |
Competitive Sales Comparison
Third quarter 2019 Cadillac Escalade sales allow the model to remain the best-seller in its segment with a dominant 53 percent segment share. That bests that of all-new, fourth-generation Lincoln Navigator (see Lincoln Navigator sales) in second place with 4,345 deliveries for a 23 percent segment share and 9 percent sales growth, as well as the Infiniti QX80 in third place with 3,592 deliveries for a 19 percent segment share, with sales down 19 percent. The Lexus LX is in last place with a 1,024 deliveries for a 5 percent segment share and an 11 percent sales drop.
Sales Numbers - Full-Size Luxury SUVs - Q3 2019 - USA
| MODEL | Q3 19 / Q3 18 | Q3 19 | Q3 18 | Q3 19 SHARE | Q3 18 SHARE | YTD 19 / YTD 18 | YTD 19 | YTD 18 |
|---|---|---|---|---|---|---|---|---|
| CADILLAC ESCALADE | +7.88% | 10,284 | 9,533 | 53% | 50% | -2.80% | 26,535 | 27,299 |
| LINCOLN NAVIGATOR | +9.45% | 4,345 | 3,970 | 23% | 21% | +0.89% | 13,201 | 13,085 |
| INFINITI QX80 | -19.01% | 3,592 | 4,435 | 19% | 23% | +6.17% | 14,203 | 13,377 |
| LEXUS LX | -11.19% | 1,024 | 1,153 | 5% | 6% | -10.76% | 3,333 | 3,735 |
| TOTAL | +0.81% | 19,245 | 19,091 | -0.39% | 57,272 | 57,496 |
Altogether, the full-size luxury SUV segment expanded 1 percent in Q3 2019 to 19,245 units.
Below, we’ve included sales figures for full-size luxury crossovers for the sake of reference. Though they differ mechanically from the body-on-frame SUVs above by having a unibody construction, they are typically cross-shopped and considered as alternatives to the full-size body-on-frame SUVs. Currently, the only full-size luxury crossovers are the Mercedes-Benz GLS-Class and the new BMW X7, though Audi is rumored to have a future Q9 in the pipeline.
Sales Numbers - Full-Size Luxury SUVs - Q3 2019 - USA
| MODEL | Q3 19 / Q3 18 | Q3 19 | Q3 18 | YTD 19 / YTD 18 | YTD 19 | YTD 18 |
|---|---|---|---|---|---|---|
| X7 | * | 4,940 | * | * | 13,754 | 0 |
| GLS-CLASS | -9.44% | 3,810 | 4,207 | -4.92% | 13,696 | 14,405 |
| TOTAL | +107.99% | 8,750 | 4,207 | +90.56% | 27,450 | 14,405 |
The GM Authority Take
Not only did the Escalade outsell all its direct rivals on a combined basis during Q3 2019, but cumulative Cadillac Escalade sales volume also increased during the quarter. The performance is nothing short of impressive considering the age of the Escalade, as it’s now the oldest product in its competitive set and is bound for an all-new model for the 2021 model year.
This turn of events is great news for GM, as the Escalade is vital to the financial fitness of the automaker. In fact, Escalade is believed to be GM’s most profitable product line. The same is the case for its direct rivals at Nissan/Infiniti and Ford/Lincoln.
We imagine that the ongoing climb in Cadillac Escalade sales is thanks to lucrative Escalade incentives, such as $8,000 off any 2019 model during the month of September. There is an all-new Escalade just around the corner. The completely-overhauled model was previously expected for the 2020 model year, but will actually arrive for 2021. We expect Escalade sales to increase well past their current levels once the all-new model fully launches next year.
About The Numbers
- All percent change figures compared to Cadillac Escalade sales for Q3 2018
- In the United States, there were 76 selling days in Q3 2019 and 76 selling days in Q3 2018
- South Korea sales figures reflect actual vehicle registrations rather than wholesales
- Escalade and Escalade ESV model line break-outs contingent on data availability by market
- GM Q3 2019 sales U.S.A.
- Chevrolet sales Q3 2019 U.S.A.
- Cadillac sales Q3 2019 U.S.A.
- Buick sales Q3 2019 U.S.A.
- GMC sales Q3 2019 U.S.A.
- GM Canada sales Q3 2019
- Chevrolet Canada sales Q3 2019
- Cadillac Canada sales Q3 2019
- Buick Canada sales Q3 2019
- GMC Canada sales Q3 2019
- GM Mexico sales Q3 2019
- GM China sales Q3 2019
- Chevrolet China Q3 3019 sales
- Buick China Q3 2019 sales
- Cadillac China Q3 2019 sales
- GM Brazil sales Q3 2019
- GM South Korea sales Q3 2019
Comments
It’s to bad that Cadillac is not using names for their vehicles. The Escalade mean something when you buy a Cadillac. Cadillac has names from the past that could fit right in with the naming of the vehicles today. Everyone seems to have letters and numbers for the vehicles I would rather have a name any day
This tired argument again? You prefer names… I prefer numbers. It doesn’t ultimately matter as long as the car is good.
That said, most luxury cars are sold with alphanumeric names. Consumers are used to it. How do you identify where a model fits into the lineup with names?
Tom loves beating that dead horse… It is amusing how people believe names designate but the obvious Alphanumerics don’t. Laughable. Let’s see if this helps. When you need new customers like Cadillac does, those not familiar with your brand can easily determine that a CT6 is bigger than a CT4. Does that help Tom?
I purchased the Cadillac OEM name for the rear of my 2019 Escalade. It is simply a peel and stick item with a chrome finish.
I prefer for the brand name to be on my vehicle, so I just purchased it and installed it.
You can buy brand new OEM Cadillac name plates on Ebay, and even Cadillac dealerships sells them.