General Motors has assigned Josh Tavel, chief engineer for the Chevrolet Bolt EV and Cadillac ELR, to develop the automaker’s upcoming electric pickup truck.
Tavel is an experienced GM engineer that began his career with the company in Wisconsin working as a quality engineer at a production plant. He then managed ride and handling, foundation, brakes and chassis controls on a variety projects before being awarded his first chief engineer role in the way of the first-generation Chevrolet Cruze Diesel. Tavel then served as engineering lead for the ELR and Bolt EV programs.
Ford recently announced that its fully electric F-150 would arrive before 2022. GM is taking its time in bringing its battery electric truck to market, though, and isn’t expected to launch for another few years or so. GM president Mark Reuss also said that engineering it would “take some time,” as GM wants it to have equal range, performance and cost to an ICE pickup.
Both Ford and GM will be beat to market by startup Rivian, however, which debuted its R1T electric pickup concept earlier this year. The R1T, which offers a 180 kWh battery delivering up to 400 miles of range, is expected to go on sale for the 2021 model year. The company has already been spotted testing working prototypes for the R1T, as well.
Ford is also believed to be working on a plug-in hybrid F-150. GM won’t be competing in this space, however, as the automaker recently said it would no longer make hybrid vehicles, citing high development costs and low demand. Ford, which recently axed many of its passenger vehicles in North America, says it is “playing to its strengths,” in focusing on pickups and trying to introduce a large variety of F-150 variants.
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