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U.S. Chevrolet Sales Decrease 5 Percent In Q2 2019

Chevrolet sales in the United States decreased 5 percent to 499,847 units during the second quarter of 2019.

Individual model sales performance was as follows:

During the first six months of the 2019 calendar year, U.S. Chevrolet sales decreased 7 percent to 952,248 units.

Sales Results - Q2 2019 - USA - Chevrolet

MODELQ2 2019 / Q2 2018Q2 2019Q2 2018YTD 2019 / YTD 2018 YTD 2019YTD 2018
BLAZER* 11,772**14,795 0
BOLT EV+13.84% 3,9653,483+5.38%8,281 7,858
CAMARO-8.50% 12,43313,588-3.40%24,516 25,380
COLORADO-22.79% 31,66941,016-6.74%65,163 69,875
CORVETTE+0.05% 5,7885,785-4.99%9,731 10,242
CRUZE-57.27% 16,16637,836-49.19%39,477 77,691
EQUINOX+15.80% 85,65773,967+11.38%174,157 156,365
EXPRESS+0.54% 21,52821,413-5.93%38,743 41,187
IMPALA-7.79% 12,53613,595-6.75%25,795 27,662
LOW CAB FORWARD+72.62% 1,305756+44.95%1,864 1,286
MALIBU-26.72% 30,97442,267-14.72%65,171 76,417
OTHER-95.92% 441,078-94.75%144 2,741
SILVERADO-8.40% 142,464155,529-11.78%256,777 291,074
SONIC-12.18% 4,0244,582-19.70%8,484 10,565
SPARK+62.24% 7,2264,454+19.74%13,649 11,399
SUBURBAN+20.68% 18,26615,136-1.90%29,295 29,861
TAHOE+22.55% 32,94226,880+6.48%53,795 50,523
TRAVERSE+6.30% 38,15235,892-2.31%72,375 74,090
TRAX-17.80% 21,79026,507-1.32%46,370 46,989
VOLT-73.57% 1,1464,336-53.08%3,666 7,814
CHEVROLET TOTAL-5.35% 499,847528,100-6.55%952,248 1,019,019

The GM Authority Take

Chevrolet sales in the United States decreased once again in the second quarter of 2019, with the brand seeing decreases in sales volume in the past four consecutive quarters in its home market. This negative trend is due to the dramatic decrease in the demand for sedans in the American market and limited availability of the high-volume versions of the all-new 2019 Chevrolet Silverado 1500 as part of GM’s strategy to first launch the truck in more costly higher-trim versions. Another factor that worked against the Bow Tie brand was the launch of its all-new Silverado HD, which was available in limited quantities during the second quarter. All three factors made Chevrolet the only GM brand to report a decrease in sales volumes during the quarter.

In contrast, Chevrolet’s range of utilities registered a fairly positive quarter, with the Trax being the only exception. Equinox had a particularly good quarter, recording record sales of 85,657 units that increased its segment share from 9 to 12 percent year-over-year. Meanwhile, sales of Tahoe, Suburban and Traverse also increased healthily. In fact, the Traverse achieved record second-quarter sales volumes. Meanwhile, availability of the all-new Blazer began to increase.

U.S. Chevrolet sales are expected to improve in the second half of the year thanks to greater availability of the high-volume versions of the new Silverado 1500 and increased availability of the new 2020 Silverado HD.

About The Numbers

  • All percent change figures compared to Chevrolet U.S. sales for Q2 2018, except when noted

Further Reading & Sales Reporting

Deivis is an engineer with a passion for cars and the global auto business. He is constantly investigating about GM's future products.

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Comments

  1. BULLSH#!
    It is due to the fact Chevrolet buyers do not like what GM is forcing them to buy. Chevrolet as a brand does not have any “got to have it” factors.
    The new Silverado is a complete let down. Impala was never given a chance despite being a great car! Never promoted, never freshened , never given a sportier option. New “Blazer” is misnamed and not the vehicle people wanted to see a carry that name. Chevrolets across the line have limited interior color choices, low tech content, cheap feeling materials and questionable, somewhat unattractive styling.
    Chevrolet is no longer “The Heartbeat of America” nor are they “Like a Rock”. It’s a shame to see an iconic American brand dwindle down to a shell of what it was.
    But hey! profits are up and the C8 will be great for the 800 people that buy it!!! SO all of you born before 1980 can go f%&k yourself because Mary is great and really knows what we want!

    Reply
    1. The Silverado isn’t a let down, people that have bought it at our dealership, love them. The looks are subjective, a lot of people said they initially didn’t like the looks, but love it now. I’d likely agree regarding the Impala, but sedans are not the volume sellers they used to be for pretty much all manufacturers. We sell Blazer RSs as soon as (if not before) they get off the truck, and other trim levels are solid sellers as well. And, really? Only 800 people buying the C8 Corvette? We’re a small dealership, in a city of 40000. We had an allotment of 6 C8s for 2020. Already sold them, with deposits, and pricing hasn’t even been announced yet. The dealership in the larger city an hour’s drive away has already sold theirs, too.

      Reply
      1. Our local dealership is flowing the GMC truck,

        But the Chevrolet is stagnant.

        AT4s gone as soon as they can get them.

        So maybe some people are starting to like the look of the Chevy, others just need a new truck and have always bought a Chevrolet, and others just want a 10 speed transmission for obvious reasons.

        But do they like the look ?

        I say most still will say no !

        My opinion on the rest of the Chevrolet lineup is, the 2013- 14sh to 16ish were not good GM products.

        The drivetrain characteristics were horrible, transmission shifts, throttle response issues, Known faulty parts.

        Those vehicles leased or bought are coming do, and what did those owners think ?

        I can tell you what I think !

        Reply
  2. Chevrolet is growing where it counts with Nox and Traverse which are the new American family cars. Blazer and Trailblazer will do well, too.
    I think Chevy is making a mistake quitting sedans because they help differentiate Chevrolet from the other GM brands. A refreshed Impala at a Malibu price would gain a lot of shoppers.

    Reply
  3. Wow, Barra must go!

    Reply
    1. The sooner the better…

      Reply
  4. This is the best looking chevybthey never build ,,it’s a kool truck don’t look like a car like some competitors do ,,,give time and this truck will be a big seller,,,

    Reply
  5. JD65
    My point is this.
    GM sells what? Less than 20,000 Corvettes a year? They give all they have to a low volume seller and sh%! on the money maker? My ’06 Silverado LS that the guys use has a bench seat with a fold down center arm rest WITH STORAGE!!! A ’19 Custom Trail Boss that I looked at to replace the truck with DOES NOT! My ’18 LTZ has adjustable seatbelts, a ’19 DOES NOT! Yes, this truck is a disappointment because it was a step back, not even maintaining the things, small things,that make a Chevrolet a Chevrolet. Sure!! It’s got a great drivetrain (except maybe the 8 speed?) Sure! It’s got “love it or hate it” styling and has people talking ( I find more haters in my region but that’s ok if folks love it where you are at) but GM needed to rally the troops not polarize them! And really JD 65, put a new Chevy next to a 5 year old Tundra and the resemblance is disturbing! The truck is not bad by no means but it is not what a Chevrolet truck should be. Fix that front end, add some little features back that gave subconscious value, offer more interior colors (black looks cheap) across the line, maybe add more a’la carte options instead of forcing expensive packaging. DO SOMETHING! Because “OK” is not good enough!
    I’ll even go as far to say it does not have to be filled with technological wonders and video game dashboards ( heaven knows a GM small block is wonderfully simple and reliable and I get the “true American truck” interior) but don’t take away what made a Chevy a Chevy.
    Look man, I hope you sell a ton of them but I’m waiting till the next “great” Chevy truck comes out to buy not just “the next” Chevy truck.
    GM can do much, much better truck.

    Reply
    1. Yeah, GM sells less than 20000 Corvettes a year. Possibly because they build less than 20000 a year. Porsche 911 (all variants) only sold around 35000 units worldwide last year. Well over half of Porsche sales are now SUVs. Corvette is a halo car, not intended to be a volume seller, same as Ford’s GT and FCA’s Hellcat. You’re comparing different trim levels in a truck (LS vs Custom) and expect them to have the same options? There are arm rests with storage on the 19s, from the LT trim and up. You buy a base, or lower trim level truck, it’s not going to have all the features of a higher level trim. There are other colors than black for interiors, again depending on trim level, but it’s always been like that. I remember the 70s and 80s where virtually all Chevys had a blue or gray interior, almost always cloth, if not vinyl seats. I have to say, though, I don’t see the resemblance to a 5 year old Tundra at all. Way more straight lines on a Silverado than a Tundra.

      Reply
  6. So looking at buying a new truck, some of these might be petty and not options you want, need or can afford. But for me the mirrors need to go, the manual tilt wheel really? Ford and RAM offer power tilt/tele wheels, rain sensing wipers.

    Here is the truth, leave out the options I would use everyday and add a power up/down tailgate for the 10 times a year I use it.. Come on GM get with the program you may have been making a ton of profit on the trucks but keep it up and you are going to lose more market share!

    Reply
  7. Simple math. Cruze and Malibu alone account for some 32000 less sales. 20k for the discounted Cruze alone. Good decision to kill it off GM?

    Reply
  8. JD 65
    DO you not think I know that? But do you realize there was no Custom trim in 06″ to compare apples to apples to. A buyer should not have to forego center arm rest storage area because GM wants them to buy a higher (more expensive) level trim. Why would I want to buy an LT truck for my employees to destroy? GM offered several interior color choices back in the ’70’s and ’80’s, blue, red, grey, I even remember white and a very bright green on Silverado my father had. Today you have black, the only choice on W/T, Custom, Custom Trail Boss or you can opt for sort of black which is called Gideoan and Very Dark Atmosphere.
    I can tell we disagree so we’ll leave it like that but I know Corvette is fuc&%ng halo car that won’t ever bring back the customers GM is going to lose with current truck. Have some more Mary Kool Aid why don’t you?

    Reply
  9. I have a 2019 denali 2500, yes its nice but it has low quality interior, painted blown plastic door panels, compartments in door panels are for looks and not useful. the floor liners are flat mat plastic that always looks worn and the truck is 3 months old, the driver seat does not go back far enough the black plastic trim on wheel wells look horrible , the 6″ running boards are mounted with the same brackets as a 1500 model , yet the truck sits 4 inchs higher, cheap skinny black wall good year tires , change oil indicator comes on every 1500 miles, tail gate open latch is cheap quality and hard to open, I like the duramax, and the allison. 75K truck reeks cheap quality. the 2020 denalis have even more crappy cheap black plastic on the outside including wheel wells, bed steps, bumper steps, and a cheap looking interior. its disappointing. The Ram is going to dominate in the long run. even a low trim Big horn Ram looks better than a loaded out denali. its sad.

    Reply

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