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This 1972 Oldsmobile Hurst/Olds Pace Car Is Unrestored Awesome

In 1972, Hurst Performance was called upon to provide the official pace car for the Indy 500, and as a result, joined forces with Oldsmobile to create a limited-run version of the Cutlass Supreme. Dubbed the Oldsmobile Hurst/Olds Pace Car Edition, these special vehicles marked the first time an automotive supplier’s name was included in a pace car’s official title, and the only time an Indy pace car was sponsored by anything other than a mainstream automaker. This particular all-original example, which just sold at Mecum Monterey, sits in utterly awesome unrestored condition with all the trimmings still attached.

By all-original, we do mean all-original, with the paint, interior, engine and drivetrain left completely unmolested. The car is rare too, offered as one of 629 Hurst-Olds pace cars built in 1972, and one of just 130 convertible variants.

This particular Oldsmobile Hurst/Olds Pace Car was sold new to dealership owner Hazel Hudson in 1974, and used as a demo vehicle. Mrs. Hudson kept the vehicle her entire life, while leaving all the factory components completely unchanged.

The exterior is draped in the Oldsmobile Hurst/Olds Pace Car white and gold livery and gold SS III Rally Wheels. Behind the W-25 Ram Air Hood is a 455 cubic-inch V8 engine mated to an automatic transmission. The combo made 300 horsepower and 375 pound-feet of torque when new thanks to the optional W-30 package.

The cabin is outfitted with factory air conditioning, power steering, power windows, and power locks, while the soft-top is powered as well. The factory AM/FM radio and 8-track cassette player still remain in the dash.

This Oldsmobile Hurst/Olds Pace Car also includes full documentation, with the original dealer invoice, Hurst build invoice, past registrations, key punch-outs, and more.

Going under the hammer at the Mecum Auction in Monterey, this Oldsmobile Hurst/Olds Pace Car ended up trading hands for $59,400. Not too bad for a slice of history.

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Jonathan is an automotive journalist based out of Southern California. He loves anything and everything on four wheels.

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Comment

  1. Didn’t come with rear Wing, I drove the Coupe and Convertible when my Mom and Dad drove them as Demos when my Dad was GM at a Oldsmobile Datsun dealer in 1972…

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