GMC Sierra HD Discount Cuts Price By 10 Percent In July 2019

GMC Sierra sales decreased 4 percent to 56,857 units in the second quarter of 2019, with HD sales falling 3 percent to 13,946 units. The results would be concerning under normal circumstances, given the ongoing market shift towards trucks and SUVs and away from sedans. However, with the all-new 2019 Sierra 1500 model undergoing its launch in the first half of 2019, and the heavy-duty model en route for 2020, the decline is expected.

So, in what is perhaps an effort to move current-gen models of the premium heavy duty pickup truck, a GMC Sierra HD discount reduces the price of select models by 10 percent in July 2019, which equates to nearly $7,000 in some cases.

The Incentive

GMC provides the following example offer of its incentive on the 2019 Sierra 2500HD SLT 4WD Crew Cab equipped with the Duramax Plus Package:

• $4,516 price reduction + a purchase allowance of $2,322 = $6,838 total off the MSRP for current GM owners and lessees who finances with GM Financial.

It appears that this GMC Sierra HD discount is only applicable to 2019 SLT 4WD Crew Cab models equipped with the Duramax package. For reference, here are the applicable 2019 Sierra HD SLT configurations and their corresponding MSRPs:

• Sierra 2500HD SLT – $63,000
• Sierra 3500HD SLT – $63,805

As such, the GMC Sierra HD discount brings the price of the example model from $68,375 to a more affordable $61,537.

Disclaimers

• Must take delivery by July 31^st, 2019.
• See dealer for details.
• Incentive for the United States of America, unless otherwise specified.
• Some customers may not qualify for this offer.
• Offer not available with special finance, lease, and some other offers.