Earlier this week, our sister publication, Ford Authority, published the very first spy shots at an upcoming off-road-oriented crossover from GM’s cross-town rival, the Ford Motor Company. Known colloquially as the “baby” Ford Bronco, the upcoming crossover was spied for the first time in integrated prototype form on a dusty trail and covered in camo. Of course, seeing this prototype leads us to the realization that GM will have no viable alternative to this model, which is concerning.
In other words, not only will GM not have a viable alternative to the “baby Ford Bronco”, but it also has yet to officially announce plans for the “regular” Ford Bronco rival. In an environment where the popularity of utility vehicles – crossovers and SUVs – are continuing to grow by leaps and bounds, not having entries in two up-and-coming segments should not be taken lightly.
As of right now, we are not aware of any future GM vehicle that would be capable of taking on the upcoming “baby” Ford Bronco. That model will share the general platform with the new 2020 Ford Escape, but with a completely different body characterized by upright angles, a boxy shape, short overhangs, more clearance than a traditional crossover, and an upgraded suspension system to have some capability in the rough stuff. For reference, the upcoming Blue Oval product will most likely carry a different name than the popular “baby Ford Bronco” label currently attached to it.
The General’s baby Ford Bronco fighter could be built either on the GM D2 platform that underpins the Chevrolet Equinox and GMC Terrain, or D2’s direct successor – the GM VSS-F vehicle set that will underpins all transverse-engined GM vehicles in developed markets. Obviously, such a vehicle would also need all the right bits and pieces to help it hold up in the rough stuff, including an upgraded suspension setup, higher ground clearance, and short overhangs. Whether there’s enough demand to support both, Chevrolet and GMC versions, of such a hypothetical vehicle is currently unclear.
Meanwhile, a GM rival for the actual Ford Bronco could be on the way. As we reported back in May, GM was benchmarking the Jeep Wrangler at its Milford Proving Grounds, suggesting that some kind of Jeep Wrangler fighter (and by proxy, Ford Bronco fighter) was being considered. Back then, we hypothesized that a pair of brand-new Chevrolet and GMC entries rocking a new look and new nameplates would fit the bill nicely, especially if constructed on GM’s upcoming VSS-T architecture / vehicle set.
Naturally, we think GM should have something to compete with both the actual Ford Bronco and its smaller twin, especially considering the growing popularity of crossovers and SUVs. We’ll stay on the lookout for any and all updates, but in the meantime, make sure to subscribe to GM Authority for around-the-clock GM news coverage.
Meanwhile, you can see the fresh baby Ford Bronco spy shots at the link below.