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The New Silverado Uses Engine Badges To Maximum Effect

Badges are important, much more so than most non-car folks know. Far more than simple identifiers for what’s going on under the skin, they can also be a medal of honor, a nod to superlative automotive taste, and an identifier of where a vehicle lies in the four-wheeled pecking order. And when it comes to the new Silverado, there are two badges in particular that swing some serious weight – 6.2L and Duramax.

2020 Chevrolet Silverado 1500 - front end with Z71 badge Chevrolet script and 6.2L badge

Found along the hood line of the new-for-2019 model year pickup truck, these two badges obviously denote the engine that lies beneath. The “6.2L” badge is added to 2019 Silverado models equipped with the atmospheric 6.2L L87 V8 EcoTec3 engine, which produces 420 horsepower and 460 pound-feet of torque. Meanwhile, the Duramax badge is added to 2019 Silverado models equipped with the turbocharged 3.0L LM2 inline six, which produces 277 horsepower and 460 pound-feet of torque.

6.2L L87 V8 Duramax 3.0L LM2 I6
Power (hp @ rpm): 420 @ 5600 277 @ 3750
Torque (lb-ft @ rpm): 460 @ 4100 460 @ 1500
Aspiration: Atmospheric Turbocharged
Fuel: Gasoline Diesel
Transmission: GM Hydra-Matic 10-speed automatic MQB GM Hydra-Matic 10-speed automatic MQB

We also find it interesting that Chevrolet puts these badges directly onto the hood, as opposed to their tailgate, where badges go typically. With bright, bold chrome lettering, there’s little doubt as to what will fire up with a stab of the gas pedal.

2019 Chevrolet Silverado 1500 Duramax Diesel - Spy Pictures - Colorado - June 2018 018

2019 Chevrolet Silverado 1500 Duramax Diesel

It’s worth noting that the 2019 Silverado’s corporate sibling, the GMC Sierra, also has engine badges, but their placement is not on the hood, but rather on the front fenders – the same spot where the Silverado places its “Silverado” nameplate badge. This helps the truck to stand out from its peers, especially with its revamped next-gen styling added on top.

2019 GMC Sierra Denali CarbonPro Edition - CarbonPro Bed 020

What’s more, the new Silverado saves its engine badging just for two of its powerplant options, while the rest of the powerplants don’t get any badging. And that’s saying something, considering the long list of alternative engine options on the 2019 Silverado, including:

Throw in the fact that most other automakers use unique badging for just about every powerplant and drivetrain configuration possible, it’s clear that the new Silverado uses its engine badges to maximum effect.

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Jonathan is an automotive journalist based out of Southern California. He loves anything and everything on four wheels.

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Comments

  1. These are known as emblems in GM speak: Not badges.

    Reply
    1. TomAto – Tomahto. The point is that they are there.

      Reply
      1. Alex, given that you purposefully named this place GM Authority, should it not speak with authority in all things including nomenclature?

        Would gladly continue the discussion off-line. But the email I had for you bounces back as undeliverable.

        Reply
  2. Why not put a 2.7 T Badge on the SLE Sierra and the LT Silverado models. The current piece that is used in place of a badge looks super cheap in my opinion!

    Reply
  3. Badges, We don’t need no stinkin’ badges…………Emblems, We don’t need no stinkin’ emblems

    Reply
    1. How about logos? Do you want those? 🙂

      Reply
  4. The badge everyone wants to see on the 2020 Chevrolet Silverado is LT4 (650 hp supercharged 6.2L V8) or LT5 (750 hp supercharged 6.2L V8) which tells everyone that this isn’t any ordinary Silverado.. it’s a beast.

    Reply
  5. Slow news day

    Reply
  6. So this comment is new but hopefully it gets to general motors front desk so I live in Utah and Ford sells their EcoBoost to the cities and other businesses for really cheap and therefore I see thousands of them they’re not work trucks there more highly options then a work truck but they’re cheaper so GMC and Chevy need to be on this they need to sell more trucks offer the cities very good deals like they’re still on full-on nice EcoBoost Fords which I hate but whatever 4 under 30 grand brand new so come on Chevy step the game up let’s get these trucks out there let’s offer our local businesses city workers are trucks for cheap and save this for another time but we need to fix the interior for the new trucks it’s nice but it’s just outdated

    Reply
    1. Starting comments with the word “so” really is laughable, Junior.

      Reply
  7. “With bright, bold chrome lettering, there’s little doubt as to what will fire up with a stab of the gas pedal.”

    The only reason I would stab the gas pedal is if there IS doubt my truck (’88 K2500) would start at all.

    Kidding aside, the marketing/psychology of emblems and badges is fascinating. There’s a 12-year-old in all of us. Closer to the surface in some than others. Heck, if I incurred that much debt I might want people to know my specs too.

    Reply
  8. They need to do more than use badges to bring attention to there most important vehicle how about making the exterior an especially the interior more attractive

    Reply
  9. Badges we don’t got to show you no stinking badges.

    Reply
  10. More emblems the better

    Reply
  11. I don’t need an emblem to tell me, or other people, what engine I have. I think it’s very telling that GM only puts badges for the 6.2L and the diesel. It seems to me, that, especially people who buy diesel trucks, really want everyone else around them to be completely aware that they have a DIESEL truck.

    Reply
    1. I dunno. I agree to an extent but I suppose if I paid for the big motor a badge would be cool to show it off. Chevy always used cool engine badges on their cars and trucks in their glory days. Of course, back then everything but the stovebolt was Chevy’s smallblock or bigblock V8. So you were always showing off a cool motor no matter what. Also in their glory days, it looked and sounded cooler. 327,350,396,427,454 etc just sound bad ass and look better on emblems. I never got into the ‘Liter’ naming of V8 engines. It doesn’t do anything for me personally. While not an exact conversion, 454 on the truck looks and sounds a lot tougher to me than 6.2 liters.

      Reply
      1. I agree cubic inches just sounds cooler 🙂

        But, I would rather have a completely de-badged car than something with a bunch of little letters all over it. I mean you already have the name, the trim level, do we really also need another badge for the engine too? I like a clean look. For example on my 6th gen camaro, there is a badge on the side panel, just the camaro emblem, which I am okay with, but if it was “CAMARO” spelled out I’d take it off. If that makes any sense. And in no way would I want anything written out regarding the engine, whether I had the SS or the turbo 4 (I have the turbo 4 BTW). If you really want to know about the engine, ask me!

        Reply
        1. That’s the last thing I ever want!!! Is for some random dude to ask me what engine is in my car.

          I get asked all the time about my car and my truck and I hate it!!! Please go away.

          Reply
  12. Fix that ugly front end and then put 6.2 on it!

    Reply
  13. Can I put this on my 2018 Silverado 6.2 hood or is the hood different?

    Reply

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