Buick LaCrosse sales decreased 59 percent to 2,902 units in the first quarter of 2019, results that correlate with GM’s decision to discontinue the vehicle as consumers continue to flock to crossovers at the expense of sedans. And now, in what is clearly an effort to liquidate existing inventory, a Buick discount takes 16 percent off the full-size premium sedan in June 2019, which – in some cases – can add up to over $7,000 off. However, unlike Buick discount offers in previous months which were available to everyone, this month’s offer is exclusive to current GM owners.
The Incentive
The nationwide Buick discount on the 2019 LaCrosse is 16 percent below MSRP for current GM owners when financing with GM Financial. To qualify, a buyer must be a current owner of a 2005 or newer GM vehicle.
This deal is applicable to most 2019 Buick LaCrosse models, though it’s unclear what “most” means in this context. For reference, here are the 2019 Buick LaCrosse models and their respective MSRPs:
- LaCrosse 1SV (Base) – $30,495
- Preferred – $34,595
- Essence – $37,295
- Premium – $39,595
- Sport Touring – $40,295
- Avenir – $45,795
When the offer is applied to a LaCrosse Premium model with an MSRP of $45,785, the MSRP falls by more than $7,000 using the following incentives: $1,727 price reduction below MSRP + $5,599 purchase allowance = $7,326 total discount.
Disclaimers
- Must take delivery by July 1st, 2019.
- See dealer for details.
- Incentive for the United States of America, unless otherwise specified.
- Some customers may not qualify for this offer.
- Offer not available with special finance, lease, and some other offers.
We strive to provide accurate and up-to-date information about the vehicles and their incentives in question, but errors and misprints can happen. In addition, the manufacturer can change incentive information at any time and without notice. Always consult with your dealer regarding color availability information before making purchase decisions. GM Authority will not be held responsible for any misprints, typos or any other errors.
About Buick LaCrosse
The Buick LaCrosse is a full-size premium sedan that slots above the compact Buick Verano and midsize Buick Regal. The current, third-generation LaCrosse was introduced for the 2017 model year. The vehicle is based on the long wheelbase variant of the GM E2 platform. The short-wheelbase variant of the same platform is shared with the sixth-generation Buick Regal and ninth-generation Chevrolet Malibu.
The 2018 model introduced several new colors and the GM 9-speed automatic transmission in place of the 2017 model's 8-speed. It also added a new standard powertrain in the form of the mild-hybrid 2.5L engine with eAssist coupled with a six-speed automatic transmission. In addition, the 2018 LaCrosse Avenir was introduced to serve as the range-topping model.
The 2019 LaCrosse introduced two new colors and a Sport Touring (1SH) trim. A refresh is expected for the 2020 model year.
The third-generation LaCrosse is built at the following plants:
- GM Detroit Hamtramck factory operated by GM USA supplying North America
- Jinqiao South factory operated by Shanghai GMÂ supplying China
In November 2018, General Motors announced that it will discontinue the Buick LaCrosse in the United States market, a move that will result in the idling of the Detroit-Hamtramck plant where it's built. The vehicle will remain available in China.
Related News & Info
- GM news
- GM forum
- Buick LaCrosse information
- Running GM sales results
- Running Buick sales results
- Running Buick LaCrosse sales results
- Running Buick sales results
Comments
I am driving my seventh Buick now. Always good success.
What wrinkles my hide is that if I’m not currently driving a General Motors vehicle
I don’t qualify for the discount. Is that my correct understanding? If so, why?
I can only see this costing GM sales.
I await your reply.
Respectfully summary submitted.
I think the car is overpriced for what it is. It’s not a Cadillac. The same problem with the Impala. $7k off puts the big Buick down about where it should be to start with. The high price is why they can’t move them off the lot. To many better incentives on SUVs is the other. The Buick Envision is overpriced as well for a midsize SUV. That’s why they only sold 30,000 of them 2018. They sold 140,000 Cruze’s in 2018.
So, I’m reading this in the Friday 6/28 issue, and must take delivery by Monday 7/1 to qualify? Guess I’m going to miss this one!
You’d think GM would make this available to non GM owners, trying to bring them into the fold. It doesn’t make sense to me….
Agree. Why limit sales with only offering to the loyal that already purchased? Why not a two-tier approach?
#1: You are a loyal customer. Here’s your reward .
#2: we would like you to buy one for the first time ever. It might even get their friends and family into a GM product because they got a good deal, love the car, and they spread the word.
Obviously, the person that bought the car at a discount, doesn’t mean that his family and friends will buy the same car.
It means, ( listening, GM? ) others will consider GM brands. What a simple concept that the powers that be at GM don’t grasp.
Morons should not be in charge.
PERIOD
hey gm you need to keep at least one full size sedan in the collection because there are lots of seniors that have the bucks to buy and do not want an SUV or be the grand pa taxi and hauler for the kids with the audi or beemer, the old farts may not buy like drunken sailors but they buy well and GM is high on the list even if it is only 50 thousand units…it adds up.