Buick Envision sales decreased in the United States, while increasing in Mexico during the first quarter of 2019.
Buick Envision Sales - Q1 2019 - United States
In the United States, Buick Envision deliveries totaled 7,623 units in Q1 2019, a decrease of about 21 percent compared to 9,696 units sold in Q1 2018.MODEL | Q1 2019 / Q1 2018 | Q1 2019 | Q1 2018 |
---|---|---|---|
ENVISION | -21.38% | 7,623 | 9,696 |
Buick Envision Sales - Q1 2019 - Canada
In Canada, Buick Envision deliveries totaled 389 units in Q1 2019, a decrease of about 15 percent compared to 457 units sold in Q1 2018.MODEL | Q1 2019 / Q1 2018 | Q1 2019 | Q1 2018 |
---|---|---|---|
ENVISION | -14.88% | 389 | 457 |
Buick Envision Sales - Q1 2019 - Mexico
In Mexico, Buick Envision deliveries totaled 71 units in Q1 2019, a decrease of about 3 percent compared to 73 units sold in Q1 2018.MODEL | Q1 2019 / Q1 2018 | Q1 2019 | Q1 2018 |
---|---|---|---|
ENVISION | -2.74% | 71 | 73 |
Competitive Sales Comparison
Buick Envision sales in the first quarter of 2019 puts it in third place in its segment, behind the Acura RDX and Lexus NX.
The Envision did, however, outsell its corporate cousin, the Cadillac XT4 (see Cadillac XT4 sales), followed by the BMW X1 and its “four-door coupe” derivative, the X2, as well as the Lincoln MKC (see Lincoln MKC sales), Mercedes-Benz GLA-Class, Infiniti QX50, Volvo XC40, and Audi Q3. The Audi, typically a strong contender in the segment, was recently overhauled (completely redesign and re-engineered), and dealers are currently waiting for the all-new model. As such, Audi Q3 sales will likely rise relatively quickly in the near future.
Sales Numbers - B & C-Segment Luxury Crossovers - Q1 2019 - United States
MODEL | Q1 19 / Q1 18 | Q1 19 | Q1 18 | Q1 19 SHARE | Q1 18 SHARE |
---|---|---|---|---|---|
ACURA RDX | +34.58% | 14,972 | 11,125 | 19% | 15% |
LEXUS NX | -3.85% | 13,775 | 14,327 | 18% | 20% |
BUICK ENVISION | -21.38% | 7,623 | 9,696 | 10% | 13% |
CADILLAC XT4 | * | 7,026 | * | 9% | 0% |
BMW X1 | -29.03% | 5,856 | 8,251 | 7% | 11% |
BMW X2 | +211.62% | 2,951 | 947 | 4% | 1% |
LINCOLN MKC | +18.20% | 5,787 | 4,896 | 7% | 7% |
MERCEDES-BENZ GLA-CLASS | -27.64% | 4,721 | 6,524 | 6% | 9% |
LEXUS UX | * | 3,925 | * | 5% | 0% |
INFINITI QX50 | -12.27% | 3,583 | 4,084 | 5% | 6% |
VOLVO XC40 | +231.51% | 3,577 | 1,079 | 5% | 1% |
MINI COUNTRYMAN | -32.20% | 2,325 | 3,429 | 3% | 5% |
INFINITI QX30 | -43.98% | 1,577 | 2,815 | 2% | 4% |
AUDI Q3 | -91.83% | 398 | 4,874 | 1% | 7% |
TOTAL | +8.40% | 78,096 | 72,047 |
The compact premium crossover segments, otherwise known as the B- and C-crossover segments, expanded 8.4 percent to 78,006 units in Q1 2019.
Segmenting vehicles can be a tricky thing, especially for luxury crossovers. This is particularly true of the Envision – which occupies a position between segments (tweener). On the one hand, the Envision is the size of a luxury C-Segment CUV. On other other, the Envision is priced to start at the bottom end of the luxury B-segment space. In that regard, the model is somewhat of a tweener – being priced like a luxury B-segment CUV, while being sized like a luxury C-segment CUV. As such, we have included both luxury B-crossovers and luxury C-crossovers in our comparison, so as to paint the most complete picture of the Envision’s performance.
Other relevant models that have similar tweener positioning include:
- Volvo XC40: sized like a lux B-segment CUV model, priced closer to a lux C-segment CUV model, and intersecting with Envision in starting price.
- Infiniti QX30: sized like a lux C-segment CUV model and priced like a lux B-segment CUV vehicle, it is essentially a rebadged Mercedes-Benz GLA-Class, which is priced to start nearly $4,000 higher than the Infiniti QX30. To that end, we have included the Infiniti QX50 – Infiniti’s true lux C-segment crossover – in our charts. The QX30, meanwhile, intersects with the Envision in starting price.
- Lexus UX: sized like a lux B-segment CUV, priced like a lux B-segment CUV, but intersects with Envision in starting price.
The GM Authority Take
The Envision fills the correct product category at the right time, which makes its declining sales volume during the fourth quarter of 2018 and again in the first quarter of 2019 a rather disappointing turn of events.
We attribute the lackluster Buick Envision sales to the Envision being a less attractive product offering when compared to highly-competitive competitors from rival automakers, especially Lexus and Acura. Another factor that is working against the Envision is internal competition from GM’s own Cadillac brand, as the 2019 Cadillac XT4 compact crossover sold just 600 units less than the Envision in Q1 2019.
In addition, the Envision has somewhat of a sullied image in some circles by virtue of it being imported from China, and therefore having a negative impact on U.S. job market. However, we believe that the extent of this is highly limited, and is not factored into most buyers’ decisions/considerations of whether or not to purchase the Envision.
About The Numbers
- All percent change figures compared to Buick Envision Q1 2018 sales
- In the United States, there were 76 selling days in Q1 2019 and 76 selling days in Q1 2018
- Jaguar E-Pace sales were not available for the quarter, as Jaguar does not report sales of individual models
About Buick Envision
The Buick Envision is a compact crossover that slots above the subcompact Buick Encore and below the full-size Buick Enclave. The current, first-generation Envision was introduced for the 2016 model year. The vehicle is based on a variant of the GM D2 platform shared with the second-generation GMC Terrain, Chevrolet Cruze, and Chevrolet Volt.
The Envision launched with a relatively steep starting price of $42,995 in 2016, since it was available only in the two highest trim levels and with the most potent turbo 2.0L LTG engine. The 2017 model introduced several lower-end trim levels, enabling the starting price to drop to $34,990. The 2018 model goes unchanged from the 2017 model.
The 2019 Envision received a midcycle refresh that includes a significant amount of changes, including new headlights and front grille, the new GM 9-speed automatic transmission on Premium models, new exterior colors and interior color combinations, reconfiguring the exhaust pipe on non-Premium models to be turned under the vehicle, new taillights, new wheel choices, the replacement of Ice Blue ambient lighting with White, and the addition of three new technologies -  an ionizing air cleaner, Tire Fill Alert, and wireless cell phone charging. There's also the removal of the Buick script from the rear of the vehicle.
The 2020 Envision will receive two new exterior colors, at the expense of two existing ones.
The Buick Envision is built exclusively at the GM Dong Yue factory operated by GM China and SAIC for global markets
Related News & Info
- GM news
- GM forum
- Buick Envision information
- Running GM sales results
- Running Buick sales results
- Running Buick Envision sales results
- Running Buick sales results
Comments
It’s boring and not an attractive value. It looks like an 8 year old Hyundai whereas Hyundai’s look like Buick’s and are great values. GM is totally lost..,
Personally, I’m confused with the Envision, It’s a nice looking vehicle, I know it’s quiet and rides well, it’s a good size and it seems to do nearly everything well. So why this down-slide? I know the article basically says what they think is happening. What do others think? Price? Value? Where it’s built? Style?
I kind of think it’s price first. Where it’s built second. Anyone who knows me also knows that I highly prefer to drive an American brand rather than import. If the car being built in China would bother anyone, it would surely be me. However, just like my Encore (built in South Korea), I look at the brand and where the profits go. I’d like to see the Envision succeed, so maybe it should be built in the USA.
Build location is exactly why I decides to buy a leftover 2018 Silverado 1500 over a 2019 LD. It was configured slightly different that what I wanted, But I had such a hard time imagining living with a vehicle without a VIN that started with 1, 4 or 5.
I buy American built. America first.
I just bought an 2019 Envision Premium 2 for my wife (I have a 2018 Enclave Avenir)…..bought the Envision due to the reduced incentive price…..got it for about $8000 under list price….she loves the car…..car looks nice and drives great….I think the price has been the problem and for some the fact it is built in China (I could care less where it is built)…..traded in a 2015 Hyundai Santa Fe Sport….too many issues with that company
ID HAVE BOUGHT A BUICK ENVISION PREMIUMII 2018 AS A LEFT OVER BUT THE DEALERSHIP NORTH BAY BUICK IN GREAT NECK SCREWED AROUND AWITH THE PRICE
HAD VEHICLE MARKED AS SALE 32500.00
THEN REFUSED TO GIVE ME THE MANUFACTURES INCENTIVES. 7000.00.TWO DAYS LATER MEETING WITH MANAGEMENT THEY PULLED CAR IS NOW 44,000 GM DOESNT BACK THERE CUSTOMER BASE UP WITH DEALERS. I WILL NEVER BUY A BUICK AGAIN .
And other brands/dealers don’t do stuff like…………………………………………………So you will just never buy a Buick?
Your entire post is quite stupid IMO. Maybe I’m not getting what you are saying (it is quite difficult to read and understand). But if the car LISTED for $44,000 and they had it SALE PRICED at $32,500.00, they why would you expect them to take the $7,000 incentive off the sale price? THAT’S HOW THEY GOT THE CAR TO A SALE PRICE OF $32,500!! (Sorry, couldn’t help myself)
We bought a Volvo XC60 last year and love it. We looked at an Envision, but it was just so bland and “mainstream” looking compared to the BMW X3 or Volvo XC60.
The Cadillac XT4 is definitely interesting, but would have been a little bit small for our needs. We’d have certainly considered it though if they were available at the time.
The Envision is being hurt by several factors:
1. Bland styling. Both inside and out, it looks like a Ford or Chevy competitor. Not a Volvo or Lincoln competitor. Unfortunately for Buick, the MSRP is a lot closer to Volvo or Lincoln than they are to Chevrolet or Ford.
2. Made in China. It’s highly publicized and it’s a bad time for Buick to import a vehicle made in China when its platform mates are built in North America (Mexico and Canada – both more acceptable to American consumers as they are direct neighbors). America is going through a populist streak and consumers are sensitive towards this kind of thing. The country of origin could be overlooked, however, if the design was substantially better.
3. High MSRP – as I mentioned, the MSRP of a loaded Envision is a lot closer to Lincoln and Volvo competitors than to Chevrolet, Honda, Ford, or Toyota competitors. Those higher MSRP’s come with an expectation of higher quality and better styling. Neither of those are present in the Envision – it’s about on par with Chevrolet, which is a mainstream brand. For those prices, the Envision should be better and more distinctive.
@member12:
Two things. First, you do realize that Volvo is certainly now Chinese don’t you? It still has the Volvo name, but is totally owned by Geely.
Geely – Wikipedia
https://en.wikipedia.org/wiki/Geely
Jump to Volvo brand products – Geely is a privately held global automotive group headquartered in the city of Hangzhou, in south-east China’s Zhejiang …
Second, depending on when you got your XC60, it very well could have been built in China as well. Volvo moved production there till Trump began the tariff thing at which time Volvo quickly moved it back to it’s former location.
As for the styling thing, I feel that is personal preference. I certainly don’t feel the Envision is bland inside or out. I’m sure many will not agree with me there but I’m also sure many other will agree. But more than anything, I guess what I’d say to you is that I hope you did your Volvo on a 36 month lease. Having been around them now for 3 1/2 years, I’ve never seen a brand with such poor reliability. If you are in the 36 month lease, you should be ok. If not, be prepared to dump the car before that warranty runs out!
On a sidenote, FCA and Ford will be crushed by GM in foreign/developing markets with GEM platform. FCA is scrambling now to find a suitable small car to sell in Lat/American nations and might partner with Chinese makes. Ford OTOH might have a shot with Indian made subcompacts and maybe Mexican made like Fiesta-based ones but nothing comprehensive like GM.
Yeah, people tend to forget about how global things are, and only look at the small picture.
Quit making them in China. Bring them back to the U.S. build them at Lordstown and just maybe people will buy them again.
Add me to the bland styling, too high price bucket. Additionally, local dealers are only stocking the low and mid-level FWD 2.5L models that don’t have the power or features or interior material quality I would expect for the price.
I have a 2017 Buick Envision AWD. Not only is it a comfortable ride but it handles like a luxury car! I really don’t understand why so many negative remarks about it. I think it’s great looking and Im hoping GM will keep selling it in the US. I’m looking forward to the 2020!