GM Mexico sales totaled 14,754 units in February 2019, a decrease of 4 percent compared to February 2018. Sales decreased at Chevrolet, Buick and GMC, while increasing at Cadillac.
Chevrolet sales decreased 3.75 percent 14,172 units:
- Chevrolet Aveo sales decreased 2.29 percent to 4,956 units
- The Mexico-market Aveo is imported from China, where it is sold as the Chevrolet Sail
- Chevrolet Beat sales increased 0.58 percent to 5,059 units
- The Mexico-market Beat is the first-generation Spark, with the sales figures comprised of the Spark five-door hatch and the Spark four-door sedan
- Chevrolet Blazer sales totaled 124 units; the 2019 Blazer went on sale mid-February in Mexico
- Chevrolet Bolt EV sales totaled 4 units
- Chevrolet Camaro sales decreased 66.1 percent to 20 units
- Chevrolet Cavalier sales increased 49.63 percent to 1,001 units
- The Mexico-market Cavalier is imported from China, where it is sold by the same name
- Chevrolet Colorado sales increased 5.22 percent to 141 units
- Mexico is one of the only markets where the current-generation Colorado (imported from the U.S.) and S10 (imported from Brazil) were sold at the same time; the two trucks share a platform but are vastly different
- The S10 has been discontinued and replaced by the Colorado in Mexico
- Chevrolet S10 sales decreased 69.23 percent to 4 units; the model was discontinued in Mexico and has been replaced by the Colorado
- The S10 sold in Mexico was made in Brazil
- Chevrolet Corvette sales decreased 40 percent to 3 units
- Chevrolet Cruze sales decreased 43.59 percent to 66 units
- Chevrolet Equinox sales decreased 61.2 percent to 149 units
- Chevrolet Express sales increased 22.86 percent to 43 units
- Chevrolet Malibu sales decreased 60.98 percent to 32 units
- Chevrolet Silverado sales decreased 68.69 percent to 170 units
- Silverado sales include sales of the Silverado (available only in the Work Truck trim) and the up-level Chevrolet Cheyenne
- The all-new, T1 platform Silverado is launching in Mexico in March
- Chevrolet Sonic sales decreased 98.87 percent to 3 units
- The Sonic has been discontinued in Mexico and was replaced by the Cavalier and Beat
- Chevrolet Spark sales increased 32.28 percent to 754 units
- The Mexico-market Spark is the same second-generation Spark sold in the United States
- Chevrolet Suburban sales decreased 10.6 percent to 135 units
- Chevrolet Tahoe sales decreased 69.15 percent to 29 units
- Chevrolet Tornado sales decreased 22.2 percent to 347 units
- The Chevrolet Tornado small pickup is imported from Brazil, where it is known as the Chevrolet Montana
- Chevrolet Traverse sales decreased 33.01 percent to 69 units
- Chevrolet Trax sales increased 12.5 percent to 1,062 units
- Chevrolet Volt sales decreased 87.5 percent to 1 units
Cadillac sales increased 34 percent to 99 units:
- Cadillac ATS sales decreased 66.67 percent to 2 units
- Cadillac CTS sales decreased 71.43 percent to 2 units
- Cadillac Escalade sales decreased 20.93 percent to 34 units
- Cadillac XT4 sales totaled 31 units
- Cadillac XT5 sales increased 66.67 percent to 30 units
Buick sales decreased 5 percent to 173 units:
- Buick Enclave sales decreased 10.61 percent to 59 units
- Buick Encore sales increased 10 percent to 99 units
- Buick Envision sales decreased 30 percent to 14 units
- Buick Regal sales decreased 85.71 percent to 1 units; the model has been discontinued in Mexico
GMC sales decreased 20 percent to 310 units:
- GMC Acadia sales decreased 3.37 percent to 86 units
- GMC Sierra sales decreased 55.17 percent to 39 units
- The all-new T1 platform GMC Sierra launches in Mexico in March
- GMC Terrain sales decreased 1.26 percent to 157 units
- GMC Yukon sales decreased 48.15 percent to 28 units
In the first two months of 2019, GM Mexico sales increased 36 percent to 32,976 units.
Sales Results - February 2019 - Mexico - Chevrolet
| MODEL | FEB 2019 / FEB 2018 | FEBRUARY 2019 | FEBRUARY 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| AVEO | -2.29% | 4,956 | 5,072 | +47.37% | 11,850 | 8,041 |
| BEAT | +0.58% | 5,059 | 5,030 | +50.74% | 11,331 | 7,517 |
| BLAZER | * | 124 | * | * | 184 | * |
| BOLT EV | * | 4 | * | * | 7 | * |
| CAMARO | -66.10% | 20 | 59 | -27.06% | 62 | 85 |
| CAVALIER | +49.63% | 1,001 | 669 | +124.74% | 2,389 | 1,063 |
| COLORADO | +5.22% | 141 | 134 | +8.27% | 275 | 254 |
| CORVETTE | -40.00% | 3 | 5 | -33.33% | 6 | 9 |
| CRUZE | -43.59% | 66 | 117 | -11.22% | 182 | 205 |
| EQUINOX | -61.20% | 149 | 384 | -52.17% | 297 | 621 |
| EXPRESS | +22.86% | 43 | 35 | +40.74% | 76 | 54 |
| MALIBU | -60.98% | 32 | 82 | -68.68% | 57 | 182 |
| S10 | -69.23% | 4 | 13 | -81.82% | 4 | 22 |
| SILVERADO | -68.69% | 170 | 543 | -59.98% | 349 | 872 |
| SONIC | -98.87% | 3 | 265 | -98.96% | 5 | 483 |
| SPARK | +32.28% | 754 | 570 | +66.83% | 1,403 | 841 |
| SUBURBAN | -10.60% | 135 | 151 | 0.00% | 265 | 265 |
| TAHOE | -69.15% | 29 | 94 | -49.03% | 79 | 155 |
| TORNADO | -22.20% | 347 | 446 | -19.51% | 586 | 728 |
| TRAVERSE | -33.01% | 69 | 103 | -26.04% | 125 | 169 |
| TRAX | +12.50% | 1,062 | 944 | +48.34% | 2,228 | 1,502 |
| VOLT | -87.50% | 1 | 8 | +12.50% | 9 | 8 |
| CHEVROLET TOTAL | -3.75% | 14,172 | 14,724 | +37.67% | 31,769 | 23,076 |
Sales Results - February 2019 - Mexico - Cadillac
| MODEL | FEB 2019 / FEB 2018 | FEBRUARY 2019 | FEBRUARY 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| ATS | -66.67% | 2 | 6 | +11.11% | 10 | 9 |
| CTS | -71.43% | 2 | 7 | -69.23% | 4 | 13 |
| ESCALADE | -20.93% | 34 | 43 | -24.66% | 55 | 73 |
| XT4 | * | 31 | * | * | 50 | * |
| XT5 | +66.67% | 30 | 18 | +62.50% | 52 | 32 |
| CADILLAC TOTAL | +33.78% | 99 | 74 | +34.65% | 171 | 127 |
Sales Results - February 2019 - Mexico - Buick
| MODEL | FEB 2019 / FEB 2018 | FEBRUARY 2019 | FEBRUARY 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| ENCLAVE | -10.61% | 59 | 66 | +8.33% | 130 | 120 |
| ENCORE | +10.00% | 99 | 90 | +26.04% | 213 | 169 |
| ENVISION | -30.00% | 14 | 20 | +30.00% | 52 | 40 |
| REGAL | -85.71% | 1 | 7 | -90.00% | 1 | 10 |
| BUICK TOTAL | -5.46% | 173 | 183 | +16.81% | 396 | 339 |
Sales Results - February 2019 - Mexico - GMC
| MODEL | FEB 2019 / FEB 2018 | FEBRUARY 2019 | FEBRUARY 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| ACADIA | -3.37% | 86 | 89 | +6.00% | 159 | 150 |
| SIERRA | -55.17% | 39 | 87 | -25.33% | 112 | 150 |
| TERRAIN | -1.26% | 157 | 159 | +20.88% | 301 | 249 |
| YUKON | -48.15% | 28 | 54 | -20.93% | 68 | 86 |
| GMC TOTAL | -20.31% | 310 | 389 | +0.79% | 640 | 635 |
Sales Results - February 2019 - Mexico - GM Totals
| BRAND | FEB 2019 / FEB 2018 | FEBRUARY 2019 | FEBRUARY 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| CHEVROLET TOTAL | -3.75% | 14,172 | 14,724 | +37.67% | 31,769 | 23,076 |
| CADILLAC TOTAL | +33.78% | 99 | 74 | +34.65% | 171 | 127 |
| BUICK TOTAL | -5.46% | 173 | 183 | +16.81% | 396 | 339 |
| GMC TOTAL | -20.31% | 310 | 389 | +0.79% | 640 | 635 |
| GM MEXICO TOTAL | -4.01% | 14,754 | 15,370 | +36.39% | 32,976 | 24,177 |
The GM Authority Take
We posit that GM Mexico sales decreased in February as a result of limited availability of two key vehicles – the Chevrolet Silverado/Cheyenne and GMC Sierra, as the full-size pickups prepare for their respective market-specific launches in March. As soon as those models are fully in the pipeline, we see GM Mexico sales rebounding significantly.
We should also note that sales of the Equinox also contributed to the drop in GM Mexico sales in February, a rather strange circumstance given the popularity of the vehicle and the growth of its segment. We’re uncertain what to attribute the drop to, but will follow the development closely.
About The Numbers
- All percent change figures compared to GM Mexico February 2018 sales, except as noted
Further Reading & Sales Reporting
- GM news
- Running GM sales results
- Running Chevrolet sales results
- Running Cadillac sales results
- Running Buick sales results
- Running GMC sales results
No Comments yet