Having revealed the new Chevrolet Cheyenne and Chevrolet Silverado in Mexico in December, General Motors has officially announced that the new full-size pickup trucks have gone on sale in the country on Tuesday, February 26th during a media briefing in the city of Veracruz.
The new full-sizers are identical to the 2019 Silverado 1500 for the United States market, having been completely re-designed and re-engineered with an all-new exterior and interior, while being larger than the previous models. The body of both pickups is now longer, wider and higher, in addition to having a longer wheelbase that enables more room in the second row.
“Generation after generation, Chevrolet Silverado and Cheyenne Chevrolet have been renewed to respond to the changing needs of customers and this new generation really stands out for aligning itself with the current life of pickup consumers,” said GM Mexico marketing director, Pedro Ruiz, in a statement translated from Spanish by GM Authority. “For its development, a team of pickup engineers was tasked with understanding the real needs of the market. In addition, more than 7,000 customer interviews and the largest number of tests in GM history was conducted, accumulating a comparable number of test kilometers with 14 round trips to the moon.”
“Generación tras generación, Chevrolet Silverado y Chevrolet Cheyenne se han renovado para responder a las cambiantes necesidades de los clientes y esta nueva generación realmente destaca por alinearse a la vida actual de los consumidores de pickups”, comentó en un comunicado Pedro Ruiz, Director de Marketing de General Motors México. “Para su desarrollo, se integró un equipo de ingenieros usuarios de pickups con la intención de entender las necesidades reales del mercado. Además, se llevaron a cabo más de 7,000 entrevistas a clientes y se realizó la mayor cantidad de pruebas en la historia de GM, acumulando una cifra de kilómetros de prueba comparable con 14 viajes redondos a la luna”.
Unlike previous generations, the 2019 Chevrolet Cheyenne and Chevrolet Silverado will only be offered in the Crew Cab body style in Mexico. GM plans to add a Regular Cab model later, but it will only be available in the Silverado, rather than in the Cheyenne. This marks the first distinction between the two Cheyenne and Silverado models. The models will also be differentiated in other ways from each other, both in terms of physical and mechanical aspects.
In addition to being the only one that is offered in the Regular Cab body, the Mexico-market 2019 Silverado has a simpler exterior design, including a black fascia, incandescent headlamps and a horizontal bar on the grille with the “CHEVROLET” script. It is offered in one equipment level called WT (Work Truck).
Power comes from the 4.3L V-6 LV3 engine that generates 285 horsepower of power and 305 pound-feet of torque mated to a 6-speed automatic transmission with manual mode. 2WD (rear-wheel-drive or 4×2) is standard while 4WD (4×4) traction is optional.
Essentially, the Mexico-market Chevy Silverado is the Silverado WT sold in the United States, and it aims to cater to commercial customers and those looking to do work with their truck.
For its part, the 2019 Cheyenne features a more elaborate design with advanced LED headlights and different grille finishes, depending on the model. It will be available in four trim levels, each with a Crew Cab body: RST (Rally Sport Truck), Trail Boss, LTZ and High Country.
The RST and Trail Boss models are new to the lineup, and are based on the LT trim level – which is not available in Mexico.
Two powertrain options will be offered in the new Chevrolet Cheyenne. The High Country model will be the most powerful, cradling the 6.2L V-8 L87 engine offering 420 horses mated to the new GM 10-speed automatic transmission. The rest of the 2019 Cheyenne models will be powered by the 5.3L V-8 L84 engine mated to an improved version of the GM 8-speed automatic transmission. All Cheyenne models are equipped with 4WD (4×4).
The new 2019 Chevrolet Cheyenne and Silverado for the Mexican market are made at the GM Silao plant and will go on sale during the second week of March in Chevy dealers across Mexico, with the following starting prices:
- Silverado WT 4×2 (Crew Cab): $633,900 pesos or $32,900 USD
- Silverado WT 4×4 (Crew Cab): $654,900 pesos or $34,000 USD
- Cheyenne RST 4×4 (Crew Cab): $845,800 pesos or $43,900 USD
- Cheyenne Trail Boss 4×4 (Crew Cab): $911,900 pesos or $47,400 USD
- Cheyenne LTZ 4×4 (Crew Cab): $978,300 pesos or $50,800 USD
- Cheyenne High Country 4×4 (Crew Cab): $1,073,400 pesos or $55,800 USD