Chevrolet Impala sales decreased 50 percent to 12,604 units in the fourth quarter of 2018. These lagging sales, along with the fact that General Motors has announced the discontinuation of the Impala, has led to a few notable incentives for the full-size sedan during the month of March 2019. One of these Chevrolet discounts reduces the price of the Impala by over 19 percent that, in some cases, equates to over $7,000.
Chevrolet discounts for the Impala during the month of March 2019 are as follows:
- 2019 Impala: 19 percent below MSRP for Current Competitive Owners
- 2019 Impala: $500 customer cash
- 2019 Impala: 0 percent APR (interest-free) for 72 months + $500 APR cash when financing with GM Financial
- 2018 Impala: $1,000 customer cash
- 2018 Impala: 0 percent APR (interest-free) for 72 months + $1,500 APR cash when financing with GM Financial
For reference, here are the applicable 2018 and 2019 Impala trim levels and their corresponding starting MSRPs:
- LS – $28,895
- LT – $31,395
- Premier – $37,595
- LS – $28,770
- LT – $31,295
- Premier – $37,495
The 19 percent Chevrolet Impala discount as it applies to a 2019 Impala Premier model with an MSRP of $37,995 lowers its price to $30,776 via the following incentive: $6,088 purchase cash + $1,131 price reduction = a total discount of $7,219.
Meanwhile, the $500 Chevrolet discount brings the starting price of the 2019 Impala LS to $28,395, while the $1,500 discount cuts the starting price of the 2018 Impala LT model to $29,795.
- Must take delivery by April 1, 2019.
- See dealer for details.
- Incentive for the United States of America, unless otherwise specified.
- Some customers may not qualify for this offer.
- Offer not available with special finance, lease, and some other offers.
We strive to provide accurate and up-to-date information about the vehicles and their incentives in question, but errors and misprints can happen. In addition, the manufacturer can change incentive information at any time and without notice. Always consult with your dealer regarding color availability information before making purchase decisions. GM Authority will not be held responsible for any misprints, typos or any other errors.
About Chevrolet Impala
The current model was introduced for the 2014 model year and represents the tenth generation of the storied Impala nameplate. It rides on the GM Super Epsilon platform shared with the second-generation Buick LaCrosse and Cadillac XTS.
Compared to its ninth-generation predecessor, the tenth-gen Impala is an all-new vehicle that is larger, sleeker and more modern. Chevrolet modified its strategy for the new model, as the ninth-gen model was sold to rental fleets in significant quantities, while the tenth-gen is primarily intended for purchase by consumers at the retail level. This condition alone has resulted in a strategic decrease in sales volume of the current model.
As announced in November 2018, the Chevrolet Impala will be discontinued after the tenth-generation model. This means that it will not see an 11th generation model.
The Chevrolet Impala is assembled at the following plants for global markets:
- GM Detroit-Hamtramck factory in Michigan operated by GM USA
- GM Oshawa factory in Ontario operated by GM Canada
Both facilities are slated to be idled in 2019 as a result of decisions undertaken by Chevrolet parent, General Motors.
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