Chevrolet Traverse sales increased 14 percent to 39,536 units in the fourth quarter of 2018, a rather healthy growth rate that outpaced the segment average, giving the CUV a fourth place finish in its competitive set in terms of overall sales volume. The trend falls in line with ongoing current market trends that strongly favor vehicles like crossovers and SUVs over sedans. As a matter of fact, demand for the Traverse seems so strong that the Chevrolet discounts on the full-size crossover SUV for the month of February 2019 are very much insignificant.
Incentives
Nationwide Chevrolet discounts on the Traverse for February 2019 are as follows:
- 2019 Traverse, excluding L models: buyers in select markets receive $750 bonus cash toward the purchase of a new Traverse
- 2018 Traverse, excluding L models:Â $500 customer cash +Â $750 select market bonus cash = $1,250 total cash allowance toward the purchase of a new Traverse
For reference, here are the applicable 2018 and 2019 Traverse trim levels and their corresponding starting MSRPs:
2018 Traverse:
- LSÂ – $33,595
- LT – $36,095
- RS – $43,595
- Premier – $45,995
- High Country – $53,595
2019 Traverse:
- LSÂ – $34,095
- LT – $36,595
- RS – $44,295
- Premier – $46,695
- High Country – $54,395
The $1,250 Chevrolet discount as it applies to an in-stock 2018 Traverse LT model with an MSRP of $36,095 brings the starting price of said model to just $34,845. Meanwhile, the $750 Chevrolet discount brings the starting price of the 2019 Traverse Premier to $45,945.
Disclaimers
- Must take delivery by February 28, 2019.
- See dealer for details.
- Incentive for the United States of America, unless otherwise specified.
- Some customers may not qualify for this offer.
- Offer not available with special finance, lease, and some other offers.
We strive to provide accurate and up-to-date information about the vehicles and their incentives in question, but errors and misprints can happen. In addition, the manufacturer can change incentive information at any time and without notice. Always consult with your dealer regarding color availability information before making purchase decisions. GM Authority will not be held responsible for any misprints, typos or any other errors.
About Chevrolet Traverse
The Chevrolet Traverse is a full-size crossover utility vehicle (CUV). It is the biggest Chevrolet crossover currently offered, slotting above the subcompact Chevrolet Trax and compact Chevrolet Equinox. It will also slot above the much-rumored, future Chevrolet Blazer.
The current model was introduced for the 2018 model year and represents the second generation of the Traverse nameplate. It rides on the extended-length GM C1 platform shared with the second-generation Buick Enclave. A shorter variant of the same platform underpins the second-gen GMC Acadia, first-gen Cadillac XT5 and all-new 2019 Chevy Blazer.
Compared to its first-generation predecessor, the second-gen Traverse is an all-new vehicle that is larger, lighter, sleeker and more modern. It also introduces new trim levels, including High Country and RS - neither of which were present on the first-generation model.
The Chevrolet Traverse is built at the GM Delta Lansing Township factory in Michigan operated by GM USA. It is currently the only plant that builds the Traverse in any part of the world.
Related News & Info
- GM news
- GM forums
- Chevrolet Traverse info
- Running GM sales results
- Running Chevrolet sales results
- Running Chevrolet Traverse sales results
- Running Chevrolet sales results
Comment
Glowing review in Autoweek.
They even address the real world realities up front.