Unifor Takes Out Ads In Detroit Papers Ahead Of Talks With GM
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Unifor, the Canadian worker’s union representing workers from General Motors’ Oshawa Assembly Plant, took out large ads in The Detroit Free Press today urging the automaker to keep the plant open.
The front-page advertisement appeared on the Thursday morning edition of the Detroit paper as representatives from the union prepared to meet with GM executives later in the day to discuss the impending closure of the Oshawa facility.
“U.S. and Canadian workers made GM,” the ad reads, as first reported by The Detroit News. “Why should our jobs and our products go to Mexico? Keep our plants open.”
The front page ad was joined by another four-page insertion in the paper that included a section designed to be displayed in the window of a house or a car. That page simply reads: “I support GM workers.”
Unifor has also set up a dedicated web page on its website promoting the cause. The ‘Save Oshawa GM’ web page outlines the union’s various gripes with the automaker’s decision to leave the Ontario town and says Unifor “does not accept any restructuring plans that will result in the closure of the Oshawa operations.”
The union recently held rallies in Oshawa using the ‘Save Oshawa GM’ branding and has passed out leaflets and even paper christmas ornaments promoting the cause.

GM Canada/Unifor workers at a recent protest in Oshawa.
Unifor reps also held a rally in Windsor, Ontario on Wednesday ahead of Thursday’s meetings. The rally, held in plain view of General Motors’ Renaissance Center headquarters, featured a sign that read ‘GM Betrayed Canadian Taxpayers’ along with a link to the Save Oshawa GM site.
GM Canada appears to be trying to help displaced workers find new employment, releasing a statement this week saying it’s “committed” to helping the town of Oshawa following its departure.
“General Motors Canada today committed to provide financial support to help its employees with retraining and other assistance that will help them be prepared for more than 2,400 good, available new jobs estimated to be open in the Durham Region area in 2019 and 2020,” the statement read.
GM Canada president Travis Hester said the company will also “work with our community colleges, universities, the government and all interested local employers,” to find displaced workers new employment.
“We are committing millions of dollars from GM Canada to support this effort,” Hester said.
GM announced it would close the Oshawa plant in late November as part of restructuring that will see it lay off 15% of its salaried workforce and shutter five North American plants. In addition to the Oshawa site, GM is also closing down plants in Michigan, Ohio and Maryland.
Oshawa assembly currently builds the Chevrolet Impala and Cadillac XTS. It also completes final assembly on Chevrolet Silverado and GMC Sierra pickups destined for sale in Canada.
Stay tuned to GM Authority for more new regarding the future of GM’s Oshawa Assembly plant as additional news becomes available.
(source: The Detroit News)
Photos via Unifor Canada
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CEO Mary “Machete” Barra is an absolute FAILURE and FRAUD. Under her reign GM has lost sales, profits are down, thousands of Americans and Canadian GM employees fired, and angering the most powerful man in the world to name a few…
Time for President Trump (our Prime Minister is a joke and will not even run for re-election because he knows he will lose) to bring the hammer down on her and GM, who stole billions of taxpayer money from Americans and Canadians and then fired its workers to save a few cents in Mexico and China.
MARRY BARRA IS ALL AFFIRMATIVE ACTION and no substance!
Holy crap! GM is in the Q news again!!!!
http://Qmap.pub Check it out. Soon GMA will be on the board. lol
trump is like a child holding a loaded gun. no one wants to get shot and plays along but don’t confuse that with respect or admiration.
I believe the union has a legitimate beef, but I don’t understand how this campaign to destroy GM’s reputation is going to help keep jobs in Canada. If you destroy the company in public, why would they have any reason to keep any production in Canada? Does the union want to risk losing all GM manufacturing jobs? I think they need to take a different approach.
Unions: keep your member’s fee-money out of the hands of Madison Ave PR firms, you phaaking are soles.
Take it from the loony-leftie, unions spending their members’ money on PR advertising campaigns is a complete moral failure of unionism. Unions should be able to communicate to their members using their own people, and they should communicate with politicians by talking to them in meetings, meetings which politicians offer them as usual part of their work.
Taking working folks money and handing it directly to ultra-rich ultra-right New York advertising corporations is crazy-stupid, and definitely will not only anger the right wingers, but will also 100% WASTE the money for lefties. Unlike righties, lefties don’t want to just make the other side angry for their own fun. Lefties just want fairness. Paying PR companies to trigger everybody isn’t fairness, not at all. Phaak this union for being this stupid.