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All-New 2019 Silverado Loses Red Hot Color On LTZ, High Country Trims

Here’s something you may not have known about the all-new 2019 Silverado: the LTZ and High Country trims – the highest-level models of the all-new half-ton pickup truck – are not offered in the Red Hot exterior color.

Instead, Red Hot is only available on the lower-trim models, including Work Truck, Silverado Custom, Silverado Custom Trail Boss, LT, RST, and LT Trail Boss. That’s a notable departure from the last-generation, K2 Silverado – which offered the bright red hue on all models and trims.

2019 Silverado Red Color Options

Assigned color code G7C and touch-up paint code WA-130X, Red Hot is one of two red hues available for the 2019 Silverado 1500. The other red exterior color is Cajun Red Tintcoat. That’s the only red available on the LTZ and High Country models. By comparison, Cajun Red Tintcoat is available on all 2019 Silverado models except the entry-level Work Truck, Custom or Custom Trail Boss models.

2019 Chevrolet Silverado 1500 at 2018 Chevrolet National Dealer Conference - Las Vegas - April 2018 015

As the photo above shows, the two reds are substantially different – with a 2019 Silverado coated in Red Hot on the left and a Cajun Red Tintcoat truck on the right.

The GM Authority Take

In our opinion, Red Hot looks great on the bold, rugged design of the all-new 2019 Silverado 1500. It’s not that we don’t like Cajun Red Tintcoat… but Red Hot has that extra ‘pop’ to it, while the Cajun Red hue is a bit more reserved.

As such, we believe that Chevy is making a mistake by denying customers the option to order their 2019 Silverado LTZ or High Country in a Red Hot finish. So denying buyers of the two range-topping 2019 Silverado models the ability to get the red they really want would seem to run contrary to Chevy’s own “no two truck customers are alike” mantra that executives have been using when describing the mindset associated with developing the new Silverado.

2019 Chevrolet Silverado 1500 at 2018 Chevrolet National Dealer Conference - Las Vegas - April 2018 004

2019 Silverado LT in Cajun Red Tintcoat

So, is Chevy making a mistake by not offering Red Hot on the LTZ and High Country models of the 2019 Silverado? Take the poll below, then share your thoughts in the comment section below.

2019 Chevrolet Silverado 1500 High Country - Exterior - 2018 Detroit Auto Show 002

2019 Chevrolet Silverado 1500 High Country at the 2018 Detroit Auto Show

About Chevrolet Silverado

The Chevrolet Silverado is a lineup of full-size pickup trucks sold primarily in North America, but also in the Middle East and in certain markets in South America. Slotting above the mid-size Chevrolet Colorado (known as the S10 in some markets), the Silverado is Chevrolet's largest pickup truck and currently consists of the 1500 light duty model, two Heavy Duty models - the 2500HD and 3500HD, as well as Conventional Class 4, Class 5 and Class 6 Medium Duty models - the Silverado 4500HD and Silverado 5500HD and Silverado 6500HD.

The 2018 Chevy Silverado represents the fifth model year of the third-generation Silverado. It is based on the GM K2 platform shared with other full-size pickup trucks and SUVs from GM. Though the line sold relatively well, it became less competitive in the marketplace with time when compared to its primary Ford F-Series rival, due to lacking cutting-edge features such as turbocharged engines, a rugged off-road variant such as the Ford F-150 Raptor, a diesel engine option in the light duty (1500) model, and also various modern features and equipment.

2019 Chevrolet Silverado 1500 High Country - Exterior - 2018 Detroit Auto Show 004

2019 Chevrolet Silverado 1500 High Country at the 2018 Detroit Auto Show

Luckily, an all-new Silverado arrived for the 2019 model year that addresses many of the issues of its predecessor model. Customers began taking delivery of the all-new truck in the second half of August 2018.

Chevrolet says that the all-new 2019 Silverado is the result of over 7,000 customer interviews - the most intensive research in its history. The new model uses higher grade alloy steel in the bed floor as well as various mixed materials that result in a reduction in weight and improved performance, with weight falling about 450 pounds. The truck also offers an expanded amount of models for a total of eight, including the new 2019 Silverado Trailboss.

Riding on GM's new T1 platform shared with other future GM full-size trucks and SUVs, the 2019 Silverado offers more technology, convenience features, and engine/transmission combinations. While details of five powertrain combos have already been revealed, GM has not yet shared details of the new inline-six 3.0L Duramax Diesel engine, only stating that it will be "best-performing" and that it will be mated to GM's new 10-speed transmission.

Notably, the outgoing, Chevy will continue manufacturing and selling the outgoing, K2 generation Silverado alongside the all-new model for a limited amount of time in limited configurations.

2020 Chevrolet Silverado HD

Having overhauled the Silverado 1500, Chevy will next overhaul the Silverado Heavy Duty. The brand released a teaser image of the upcoming all-new 2020 Silverado HD in April 2018 and announced the vehicle in November 2018. The truck will launch in the 2019 calendar year as a 2020 model.

2020 Chevrolet Silverado 2500 HD LT Crew Cab 02

The 2020 Silverado HD will be comprised of the Silverado 2500HD and Silverado 3500HD that ride on a more robust and capable version of the new T1 platform when compared to the 2019 Silverado 1500, while sharing many high-tech features and design elements with its light duty brother.

Completing the overhauled Silverado family is the 2019 Silverado Medium Duty series, comprised of the Silverado 4500HD, 5500HD, and 6500HD.

2019 Chevrolet Silverado 5500HD exterior 004

2019 Chevrolet Silverado Medium Duty (5500HD)

The Chevrolet Silverado is built at the following GM plants:

Related News & Info

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Comments

  1. Not sure how it saves any money for GM — maybe makes it easier for a dealer to stock fewer models.

    Not sure what’s going with the color and trim people at GM. For example, limiting the blue last year on the Equinox to diesel models ….. or putting an ultra low running green on the Equinox.

    Reply
  2. Not a fan of the red hot on any model.

    Reply
  3. I hate how GMC does this on their top models too. I have always wanted a hot red on my Denalis. I dislike the fact that I can only get the old man maroon red

    Reply
  4. Limited 2 speed transfer case availability, 6.2 still only for the highest trims, powertrain choices tied to trim level, rear axle ratios messed up in forms like gears lower than 3.23(!) not available on the Trail Boss, and now restricting COLOR CHOICE. This “a truck for everybody” idea creates the exact opposite effect of what it claims.

    Reply
    1. Go look at the staggering array of available color options on Ram and the fact that if you want to buy a bare bones Tradesman with a Hemi you can.

      Reply
  5. . . . so if you want red of any kind you will, of course, cough up a premium of $500!

    Reply
  6. I’ve had 6 GM pickups that were of the Red Hot, bright red color. To me, that shade of red is a truck color. My 2015 Z28 is painted Red Hot. I sold all of these pickups outright and I remember not identifying the color in one of the sale ads and I had quite a few people contact me to ask the color of the truck and then tell me that they wouldn’t buy a bright red truck. Must be marketing or maybe people thinking that a red truck looks like a commercial or work truck. I don’t know and all this is just my opinion about the color, no one has to agree with me,

    Reply
  7. The ’19 LTZ and High County needs the chrome stripe on the side like previous models…..they look really bare without it.

    Reply
  8. Remember? GM said we don’t like red on high end models. Just like they said we only like black interiors.

    Reply
  9. Such limited choices all the time. Now no reg cab short box? If you’re going to only sell trucks and SUVs , wouldn’t you have the biggest amount of choices to attract the most customers?

    Reply
  10. Trucks should all be available with red, blue, silver, black and white in normal colors. These are basic staples of truck buyers of all styles.

    It is like how many years no blue was offered in a Camaro? Why?

    Same on interior colors offer a lighter and dark color. GMC offerers a nice Coco Dune brown Tuesday tone. Why not Chevy?

    It is not like it is a major cost like trying to supply a standard cab or step side few people buy. Colors are already there just use them.

    Reply
  11. All my GM trucks and GM cars for forty years has been hot red. I like a red vehicle and I would be very upset with GM if I can not get it in hot red.
    Also like light color interiors.

    Reply
  12. GM/Chevrolet doesn’t really seem to listen to their clientele. We get good lip service they kinda say yeah yeah but as soon their out of the room, things change.
    Just my 2cents worth. GM fan from the 60s on.

    Reply
  13. Have always had red Chevy’s. If I can’t get the red color I want then it might be time to try a Ram.

    Reply
    1. You can still get red. Not that awful fire engine crap though.

      Reply
      1. A nice bright shade of red is an absolute requirement on a pickup!

        Reply
  14. General Motors is like other manufacturers – – they only want dull colors for vehicles. Vehicles are always white, black and “50 shades of grey” = no attractive bright colors. Why not have a lot of colors available and and let the customers tell GM the color they want on their truck. As it is now, GM decides what color customers want. . . like Henry Ford did with the black Model T.

    Reply
  15. You could never get “RED HOT” on the 2018 High Country only “CAJUN RED” Should probably do 30 seconds of research before posting an article.

    Reply
  16. Bummer, no more “arrest me red” on the other trim levels.

    Reply
  17. Seems like Government Motors is hell bent on losing loyal customers, so be it.

    I am seeing a Ford or Dodge in my future.

    I like bright red and my last 3 vehicles have been bright red. All GM products.

    Idiots !

    Reply
  18. New Hd better have red hot in Ltz that’s all I have ever ran boat, enclosed trailers, and camper all color match victory red and red hot. Not to mention my 10 red hot company trucks. Red hot and chrome the best looking to me. If no red hot 2020 Lt z there will be no truck purchased. Red hot high country would be amazing but I’m sure that’s too much to ask.

    Reply
  19. We’ve been a Chevy dealer for 71 years of which half of these years a victory red or a red hot color has been available.

    Chevrolet has left their traditional truck buyer behind for the following reasons with this new offering:

    1. No red hot on LTZ trim levels. We have many customers that trade annually for the same red hot LTZ who have moved to RAM because of no red hot.
    2. No chrome wheels. In traditional Chevy fashion, they have crap for wheel options (no chrome)
    3. Lack of chrome in general. Upper trim levels look like WT’s with chrome bumpers and cheap aluminum wheels
    4. Blaise interior trim

    As a Chevrolet dealer, GM does not give us a feedback channel on product. No wonder they struggle getting it right. Who hears from the customer first??!!

    Looks like RAM got it right and are grabbing marketshare.

    Reply
    1. They need to realize not everyone not into this blacked out look. Some of us still like chrome bumpers, trim and wheels!

      Reply
  20. I wanted to order a RedHot Silverado but my dealer told no , because GM wanted only netural colors..well guess what after driving red pickups for 40+ years I don’t drive a GM anymore. For what your charging for plastic pickup you can keep yours
    You don’t listen to your customers ,only your GM execs..is that the reason Government Money went belly up ? No brains , no headaches

    Reply
  21. If GM isn’t offering victory or hot red as a standard color option and the only red is Cajun tint red then why the extra 495.00 in the options. Seems like it is only red available should be no cost. Charge $495.00 for the victory red. Owned a victory red since 1975 Elcamino.

    Reply
  22. Why can I buy a $2.00 hamburger and get whatever I want on it, but buy a $55,000 Chevrolet and can’t get color or interior you want.

    Reply
  23. I’ve been buying chevy trucks since 1984 and they all have been red. I absolutely hate the fact that chevy is not giving me the option of getting a new one in red.

    Reply
  24. I differently favor a GM product but if they take my RED away I WILL drive another brand. I am committed to red.
    Interior color options is also important.

    Reply
  25. I really don’t understand GM, I bought a 2018 Tahoe Z71, I wanted RED HOTT as the color, could not get. Well I paid 10k EXTRA AND GOT IT. not offering bright red is so freaking stupid. Wake up GM your not a high class auto. and when that said heck you can get RED on a lot of these high priced fancy vehicles.

    Reply

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