SAIC-GM, General Motors’ primary joint in China responsible for the Buick, Chevrolet and Cadillac brands, is preparing quite a few surprises for the upcoming 2018 Guangzhou International Auto Show. Chevrolet will have quite a prominent presence at the event, as it plans to reveal a total of three new models: a new concept SUV, the refreshed Malibu XL and – the most surprising and intriguing of all – a totally new Chevrolet Monza.
Chevy released the above teaser of the mysterious vehicle, with the photo showing a sculpted red bumper cover and striking aesthetic elements. We can also see the “RS” badge on the grille. Short for Rally Sport, Chevrolet uses the designation for sporty-looking vehicles, as per SAIC-GM.
The automaker further states that the new Monza “inherits the sporty genes of the Chevrolet brand” combined with a young, modern design language, that will provide a “passionate driving experience” to a new generation of consumers. The description is in line with the young, sporty and creative brand image that Chevy has been carving out for itself in China.
It is not clear how GM will position the new Chevrolet Monza. In fact, it’s not even clear what kind of vehicle it will be in terms of body style or segment. Another matter entirely is whether the new Monza will be a China-only product, or whether it will also be offered in the Americas.
The Monza Name
Although Monza nameplate is typically associated with the Opel brand, a small-known fact is that the name was used for the first time on a Chevrolet fastback, rear-drive coupe in North America in 1974 thru the early eighties. The name also graced the Latin American version of the Opel Ascona C, produced in Brazil and Venezuela during the 1980s.
2018 Guangzhou Auto Show
The 2018 Guangzhou Auto Show runs from November 16th thru the 25th at the Import and Export Trade Fair Complex of China.
More Chevy News
Stay tuned to GM Authority as we bring you the latest Chevrolet news and coverage of the new Chevy Monza.