This January, General Motors CEO Mary Barra will deliver a keynote speech at the Automotive News World Congress. AN confirmed her attendance on Monday.
Barra has been called one of the most prominent global automotive CEOs and has utterly transformed the way GM does business around the world. Under her watch, GM has exited unprofitable markets, ceased manufacturing in a handful of countries—most notably Australia—and rolled out a high-reaching “Triple Zero” vision for the automaker.
The vision, zero crashes, zero emissions and zero congestion, is a hallmark claim from Barra. However, the pie-in-the-sky motif is much further away than touted. One look at the reality of today’s situation shows GM’s triple zero strategy as little more than corporate grandstanding. Not to mention, it copies other companies, specifically German supplier Continental’s “Vision Zero.”
Aside from the vision, Barra has steered GM to record profits and sales as she rounds out her fifth year as CEO at the largest U.S. automaker. Her future test will focus on bringing self-driving cars to reality and delivering on 20 new electric cars by 2023.
On the self-driving car front, Barra doubled down on GM’s doings after purchasing Cruise Automation in 2016 for a reported $1 billion. The company handles most of the automaker’s autonomous vehicle operations and GM plans to commercialize self-driving car technology in 2019 with a ride-sharing service.
To ensure “zero emissions,” Barra will oversee two of the largest vehicle launches on her watch, too: the 2019 Chevrolet Silverado and 2019 GMC Sierra. The full-size trucks continue to finance the company’s electric-car program. It remains unclear just how dedicated to electric cars GM is in North America, however, as two of the EVs promised by 2023 were revealed for China only.
Surely, Barra will touch on the talking points in January before handing the stage over to the other keynote speaker of the event: CEO of Renault and chairman of Nissan Motor and Mitsubishi Motors, Carlos Ghosn.
Comments
Very cool! I think Mary Barra has gotten much more comfortable with public speaking in the last five years and I look forward to hearing what she has to say. Hope she has some U.S.-focused zero emissions announcements up her sleeve. I’m interested to learn more about their partnership with Honda and how they’ll handle the approaching sunset of federal EV incentives.
We get it,, you really are a SJW and are so bent on proving women can do it. Great, okay, we get it. But does every blog posting from you, Sean, need to have a political propaganda or push an activist cause? Can’t you just write some auto-related articles that are not pushing a
But don’t you think all the patronizing writing for her is a bit demeaning? After all, aren’t women equal? Mary is in her high position…Does she really need a blog writer to support her every week with “positive” pro-women stories from a man that doesn’t even work at an auto manufacturer? Can’t she stand on her own two feet? Just sayin’…
IMPORTANTLY: “Caddyzig” IP address is suspect and seems to be from someone who writes for GMA. Care to share, Sean? Or would you like me to? Alex, hope you can contain this sort of behavior and not participate in it because it does more harm than good.
Thanks.
“IMPORTANTLY: “Caddyzig” IP address is suspect and seems to be from someone who writes for GMA. Care to share, Sean? Or would you like me to? Alex, hope you can contain this sort of behavior and not participate in it because it does more harm than good.”
You can’t do frigg all network determination from someones post. I’m calling your bluff.
If you want to prove it, whats my mac address?
The fact that Mary “wasnt comfortable with public speaking” after spending a lifetime at GM, being groomed and mentored by her predecessor, and having many speaking engagements prior to assuming the CEO role somewhat scares me.
But shouldnt we have more articles on the plunging GM sales and profit numbers under Mary? What is her plan to fix it? Or do we just get PR stunts a la Tesla when bad news arrives the cult followers (or SJWs) have to counter with “she is perfect, dont question her, she cant do no harm” bevause she is a woman? I am sure in her position she doesnt need to be handicapped as weak or inadequate because she is a “woman.”
No excuses. Just perform.
“it copies other companies, specifically German supplier Continental’s “Vision Zero.”
Mary needs to lead, not follow.
Good to see she is being more diplomatic and realizing there is a new President with a new vision and GM has to work with him not against just because she might have bet everything on an old strategy and doesn’t align political. If she keeps her politics private and focuses on teamwork and long-term strategy to support the United States and American workers and economy, things will be positive for GM.
We get it,, you really are a SJW and are so bent on proving women can do it. Great, okay, we get it. But does every blog posting from you, Sean, need to have a political propaganda or push an activist cause? Can’t you just write some auto-related articles that are not pushing a
But don’t you think all the patronizing writing for her is a bit demeaning? After all, aren’t women equal? Mary is in her high position…Does she really need a blog writer to support her every week with “positive” pro-women stories from a man that doesn’t even work at an auto manufacturer? Can’t she stand on her own two feet? Just sayin’…
IMPORTANTLY: “Caddyzig” IP address is suspect and seems to be from someone who writes for GMA. Care to share, Sean? Or would you like me to? Alex, hope you can contain this sort of behavior and not participate in it because it does more harm than good.
Thanks.
Calm down, snowflake.