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Chevrolet Camaro To Start $1k Cheaper Than Ford Mustang For 2019

Models throughout the Chevrolet Camaro range are getting big price deductions for the 2019 model year, and perhaps nowhere is that more important than with the base 1LS model, which will start at $25,995 including destination – a full $1,120 cheaper than the 2019 Ford Mustang EcoBoost at $27,115. Option both cars with automatic transmissions and the price disparity jumps by another $100 to $1,220. All of this could be enough to woo pony car customers unburdened by brand loyalty or bias.

As reported on our sister site, Ford Authority, the Ford Mustang EcoBoost model’s new $27,115 price tag represents a $370 price bump from 2018 – an odd move, considering that the car’s chief rival from GM went in the opposite direction. Still, that price gets you a bigger, 2.3-liter turbocharged I4 engine, and in the case of the automatic, two extra forward gears; Camaro buyers are forced to spring for at least the LT1-powered 1SS in order to get the same ten-speed slushbox.

The biggest price drop for the 2019 Chevrolet Camaro has been with respect to the 1LT and 2LT models, which have seen their prices slashed by $1,200 and $3,000, respectively. Yet oddly, the Camaro 1SS and 2SS haven’t come down in price at all for the new model year, with the 1SS starting at $37,995 – $1,645 more than a base Ford Mustang GT. It’s reasonable to suspect the price gap won’t be as much of an issue at the higher end of the spectrum; those who spring for the expensive Camaro SS and Mustang GT models have more cash to spare, and likely, a greater tendency for brand loyalty. Still, for undecided performance car buyers, the Camaro SS’s bigger price tag could be a turn-off that continues to cost the GM pony car sales.

(Source: CarsDirect)

Aaron Brzozowski is a writer and motoring enthusiast from Detroit with an affinity for '80s German steel. He is not active on the Twitter these days, but you may send him a courier pigeon.

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Comments

  1. Not going to change a thing.

    People who want a Camaro will pay $1000 more for it as once you get to this price point $1000 is not a big deal as it was in 1969 when it could be 25% of the cost.

    The coupe market is staggering and it is not just price but the lack of enthusiasm for a limited use coupe.

    If you had a Blazer body on a Camaro Chassis you could not keep up with the orders. Imagine a RWD based model that looked like an RS with SS badges. It would also have the utility to carry more cargo and the back seat passengers would not be hitting their heads on the roof.

    Then AWD would help hook it up even more.

    That is a pipe dream but it is the truth.

    As for brand loyalty few Ford and Chevy buyers defect. Chrysler folks tend to be more of the bargain shoppers as they always have relied on cheaper models to compete. Today many buy them due to the low low rebated prices. FCA has done well with marketing the limited number of high HP cars. It generated excitement for the discounted cars.

    Reply
  2. Personally, I thought the Camaro at all trim levels was fairly priced. For a driver, it is just a much better car then the Mustang and the base content was quite substantial. Which leads me to wondering… what was de-contented from the Camaro to get to the new price point.

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  3. Only a mother could love a face that ugly.

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  4. LOL, the price was already fine. The elephant in the room at GM HQ must be the Camaro’s styling. Isn’t there anyone at GM who can speak the truth? People buy more Mustangs because the Mustang is a gorgeous car while the Camaro is butt-ugly.

    I drive an ATS coupe instead of a Camaro for two reasons: AWD, and no way would I be caught dead in a car that looks as if it was designed by a teen who binge watched Transformers and then had a wet dream.

    Reply
  5. front grill is getting more ugly with every change GM designers again are not listening to the buyer what a surprise

    Reply

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