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2019 Buick Regal Avenir To Start At $36,195

The most luxurious 2019 Buick Regal will have a starting price below the sporting 2019 Regal GS. Buick has priced the 2019 Regal Avenir from $36,195.

Pricing comes from a Cars Direct report published Wednesday after sourcing the car’s order guide. The price point places the Regal Avenir above the Essence trim, but beneath the GS, which starts at $39,995. All prices include a $925 destination fee. Regal Avenirs also reflect a $10,200 price jump over a base Regal Sportback sedan; the Avenir trim will not be offered on the Regal TourX wagon.

Stepping up to the Regal Avenir will net buyers unique exterior and interior style cues and additional features. On the outside, 19-inch Pearl Nickel wheels fill the car’s arches and a 3D-mesh grille sits at the front. Inside, “Avenir” is stitched into the diamond-quilted seats.

All Regal Avenirs feature the Driver Confidence Package I as standard, which is a $1,580 option for Regal Essence trims. The package includes wireless charging, a suite of active safety features, auto-leveling and LED headlights and heated exterior mirrors.

Thus far, Avenir has been a smash hit for Buick, particularly with the Buick Enclave Avenir. However, even the LaCrosse Avenir has shown some signs of life, too. Eventually, the Avenir trim will make its way to more Buicks, but not every vehicle will receive it. The Regal Avenir will make its way to dealers in early fall.

Former GM Authority staff writer.

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Comments

  1. No V6, No heated and cooled seats, no AWD with torque vectoring! It should be priced waaaay below the GS. Starting at $36K without these features takes it off my list. Buick has become a marketing company selling ideas without substance! This is what happens when China becomes your major market by far and you no longer feel the need to give the American car buyer what they want.

    Reply
  2. I agree with Dee, and would add that if you want/expect to sell more Regal GS’, for $40k, it should have -everything- , including something real close to the Avenir level trim.

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  3. Why should a person buy a Buick Regal, now that you said they were going to stop making them in 3 years. If a person does buy one, will they be able to get problems fixed after the stoppage?

    Reply
  4. Good looking vehicle with no real substance. Did Buick bring back Ron Zarella’s playbook from the 90’s? They are butchering the Avenir brand name.

    Reply

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