Chevrolet Traverse Heading To South Korea1
GM Korea will work to restructure its operations as a leaner unit of parent automaker General Motors. Following near bankruptcy, a plant closure and auto union protests, the unit will launch 15 new or updated models in five years.
One of said new vehicles will be the 2018 Chevrolet Traverse.
The Investor reported that Chevy’s full-size crossover will make the trek to South Korea, though it’s unclear when the vehicle will actually launch. The Traverse follows the 2018 Chevrolet Equinox in South Korea as the market follows global trends for more utility vehicles and fewer passenger cars. The Equinox replaced the original Captiva model locally.
According to the report, Traverse sales may also help seriously pad GM Korea’s bottom line.
In North America, the Traverse features a 3.6-liter V6 or 2.0-liter turbocharged four-cylinder engine. We’d imagine the four-cylinder engine would suit the South Korean market better, but Chevy only offers the powerplant with the RS model.
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One would think the newly announced Chevrolet Blazer would be more attractive for buyers in South Korea especially if it’s equipped with the new L3B 2.7L DOHC-4v 4-cyl turbo.