It appears Chevrolet is nearing a reveal for the reborn Chevrolet Blazer. On Wednesday, the brand posted a set of photos to its official Facebook page with a caption reading, “The hottest look of the year. Coming Soon.”
At first glance, the photos are simply of a male model wearing some incredibly trendy garb. But, the emphasis is on the blazer. Cheeky move, Chevrolet.
We can’t figure out why the brand highlighted various parts of the blazer jacket, but it could be for absolutely no reason at all. The up-close images don’t seem to reveal any hidden messages or “Easter eggs” of any kind, at least after we pored over the images.
Replying to one commenter, Chevrolet social media said the teaser has the brand “pretty excited,” seemingly confirming the images are part of a larger teaser campaign for the Chevy Blazer.
The new Blazer, potentially a 2019 model year vehicle, will fill an important gap between the 2018 Chevrolet Equinox and 2018 Chevrolet Traverse. Chevy purposefully downsized the Equinox and stretched the Traverse to make room for a true mid-size crossover. Thus far, it’s been unclear if the Blazer name will actually grace the vehicle, but today’s teaser all but confirms the nameplate.
And for some, that’s not such great news. Those expecting a rugged off-road SUV may be disappointed to know the reborn Blazer will ride on General Motors’ C1 platform shared with the 2018 GMC Acadia. In fact, the Blazer will likely wear identical proportions to the Acadia but with its own sheet metal.