Details are scarce, but basically, Chevrolet is looking for Silverado owners with beards. Or, stereotypical rugged truck owners, we assume.
Any individual applying for the role must submit their name, age, contact phone number and photos of the owner’s Chevrolet Silverado. The photos should include family, and the brand asked for the year and model of the specific truck. Lastly, submissions should include how the Silverado gives back to the community.
Those are all relatively vague criteria, and we can only assume Chevrolet has a new “Real People” ad in the works for Canada. Or, perhaps something to do with the Chevrolet truck centennial this year. Nonetheless, if you’ve had a desire to be on television, this is your shot. Those selected will be compensated as professional actors, which includes travel and meals.