Cumulative U.S. sales of GM’s Buick brand increased 1.2 percent to 16,322 units in February 2018.
Retail sales decreased 4.4 percent or 683 units to 14,797 vehicles, representing 90.7 percent of total Buick sales in February 2018. That compares to 15,480 retail sales in February 2017, which represented 96 percent of total Buick sales.
Fleet sales increased 134 percent or 874 units to 1,525 vehicles, representing 9.3 percent of total Buick sales in February 2018. That compares to 651 fleet sales in February 2017, which represented 4 percent of total Buick sales.
Sales Summary - February 2018 - Buick - USA
| Sales | Sales Mix | |||||
|---|---|---|---|---|---|---|
| Total | 16,322 | 16,131 | +1.2% | +191 | 100.0% | 100.0% |
| Sale Type | February 2018 | February 2017 | February 2018 / February 2017 | February 2018 - February 2017 | February 2018 | February 2017 |
| Retail | 14,797 | 15,480 | -4.4% | -683 | 90.7% | 96.0% |
| Fleet | 1,525 | 651 | +134.3% | +874 | 9.3% | 4.0% |
Individual model sales performance was as follows:
- Buick Cascada sales decreased 52.69 percent to 299 units
- Buick Enclave sales increased 5.72 percent to 3,143 units
- Buick Encore sales decreased 12.61 percent to 5,705 units
- Buick Envision sales decreased 9.46 percent to 2,842 units
- Buick LaCrosse sales increased 47.55 percent to 1,989 units
- Buick Regal sales increased 126.59 percent to 2,318 units
- Buick Verano sales decreased 94.67 percent to 26 units; the vehicle has been discontinued and has not been replaced in the U.S. market
In the first two months of 2018, Buick U.S. sales decreased 2.47 percent to 29,970 units.
Sales Results - February 2018 - USA - Buick
| MODEL | FEB 2018 / FEB 2017 | FEBRUARY 2018 | FEBRUARY 2017 | YTD 2018 / YTD 2017 | YTD 2018 | YTD 2017 |
|---|---|---|---|---|---|---|
| CASCADA | -52.69% | 299 | 632 | -46.93% | 501 | 944 |
| ENCLAVE | +5.72% | 3,143 | 2,973 | +3.41% | 5,858 | 5,665 |
| ENCORE | -12.61% | 5,705 | 6,528 | -12.18% | 10,350 | 11,786 |
| ENVISION | -9.46% | 2,842 | 3,139 | +0.06% | 5,329 | 5,326 |
| LACROSSE | +47.55% | 1,989 | 1,348 | +88.14% | 4,995 | 2,655 |
| REGAL | +126.59% | 2,318 | 1,023 | +46.20% | 2,886 | 1,974 |
| VERANO | -94.67% | 26 | 488 | -94.32% | 51 | 898 |
| BUICK TOTAL | +1.18% | 16,322 | 16,131 | +2.47% | 29,970 | 29,248 |
About The Numbers
- All percent change figures compared to Buick February 2017 sales, except as noted
- There were 24 selling days in February 2018 and 24 selling days in February 2017
Further Reading & Sales Reporting
- GM news
- Running GM sales results
- Running Chevrolet sales results
- Running Cadillac sales results
- Running Buick sales results
- Running GMC sales results
- GM incentives and offers
- February 2018 GM sales results
- U.S. GM February 2018 sales results
- U.S. February 2018 Chevrolet sales results
- U.S. February 2018 Cadillac sales results
- U.S. February 2018 Buick sales results
- U.S. February 2018 GMC sales results
- GM Canada February 2018 sales results
- Canada February 2018 Chevrolet sales results
- Canada February 2018 Cadillac sales results
- Canada February 2018 Buick sales results
- Canada February 2018 GMC sales results
- GM China February 2018 sales results
- Global February 2018 Cadillac sales results
- U.S. GM February 2018 sales results
Comments
I’m curious which models went fleet? My guess is last gen Enclave plus Lacrosse.
I like the Lacrosse. It looks good, hope continue to sell more.
Yes the Lacrosse with AWD is nice.
all Buicks would sell more if they were all assembled in the USA ,, and advertised so
I don’t think my grandmother, my mother, or my sister could care less where it’s built or be able to tell you which car was built where.
So no I don’t think it matters