Chevrolet Cruze sales decreased in the United States and in Canada in December 2017.
Chevrolet Cruze Sales - December 2017 - United States
In the United States, Chevrolet Cruze deliveries totaled 13,406 units in December 2017, a decrease of about 23 percent compared to 17,324 units sold in December 2016.During the complete 2017 calendar year, Cruze sales decreased about 2 percent to 184,751 units.
| MODEL | DEC 2017 / DEC 2016 | DECEMBER 2017 | DECEMBER 2016 | YTD 2017 / YTD 2016 | YTD 2017 | YTD 2016 |
|---|---|---|---|---|---|---|
| CRUZE | -22.62% | 13,406 | 17,324 | -2.18% | 184,751 | 188,876 |
Chevrolet Cruze Sales - December 2017 - Canada
In Canada, Chevrolet Cruze deliveries totaled 1,679 units in December 2017, a decrease of about 39 percent compared to 2,760 units sold in December 2016.During the complete 2017 calendar year, Cruze sales increased about 3 percent to 27,520 units.
| MODEL | DEC 2017 / DEC 2016 | DECEMBER 2017 | DECEMBER 2016 | YTD 2017 / YTD 2016 | YTD 2017 | YTD 2016 |
|---|---|---|---|---|---|---|
| CRUZE | -39.17% | 1,679 | 2,760 | +2.59% | 27,520 | 26,824 |
The GM Authority Take
Cruze sales continued their unfavorable trend in December, with the model seeing one of the highest year-over-year slumps in its segment during the month.
The performance places the Cruze in fifth place in its competitive set in terms of U.S. December sales volume, behind the Honda Civic in first, Hyundai Elantra in second, Toyota Corolla in third, and Nissan Sentra in fourth. The Cruze outsold the remaining segment contenders including the Volkswagen Jetta and Golf family (which accounted for a combined 11,419 sales), Ford Focus, Subaru Impreza, Kia Forte, Mazda3, Mitsubishi Lancer, and the now-discontinued Dodge Dart.
We attribute the Cruze’s slumping December sales performance to the following factors:
- An ongoing shift in consumer buying dynamics that favors crossover utility vehicles at the expense of other vehicle types like sedans and hatchbacks
- An extremely strong launch for and market reaction to the new Honda Civic and Subaru Impreza
- Aggressive sales tactics for Nissan Sentra and Hyundai Elantra, a circumstance that we imagine is led by high incentives and fleet sales
- Product-related issues for the Cruze, including it being the only model in the segment that can’t be equipped with a roof rack (without drilling into the vehicle’s roof), not offering all-wheel-drive or a performance variant
Sales Numbers - Compact Mainstream Cars - December 2017 - United States
| MODEL | DEC 17 / DEC 16 | DECEMBER 17 | DECEMBER 16 | YTD 17 / YTD 16 | YTD 17 | YTD 16 |
|---|---|---|---|---|---|---|
| CIVIC | -0.24% | 31,406 | 31,482 | +2.82% | 377,286 | 366,927 |
| COROLLA | -36.02% | 19,969 | 31,209 | -12.96% | 329,196 | 378,210 |
| ELANTRA | +9.17% | 21,350 | 19,556 | -4.85% | 198,210 | 208,319 |
| SENTRA | -1.19% | 16,834 | 17,037 | +1.74% | 218,451 | 214,709 |
| CRUZE | -22.62% | 13,406 | 17,324 | -2.18% | 184,751 | 188,876 |
| FOCUS | +9.71% | 11,237 | 10,242 | -6.16% | 158,385 | 168,789 |
| JETTA SEDAN | -44.70% | 7,233 | 13,079 | -4.37% | 115,808 | 121,102 |
| GOLF | -58.56% | 775 | 1,870 | -1.54% | 13,552 | 13,764 |
| GOLF GTI | -31.15% | 1,912 | 2,777 | -6.05% | 22,486 | 23,934 |
| GOLF R | -98.90% | 6 | 546 | -39.77% | 2,706 | 4,493 |
| GOLF SPORTWAGEN | -55.19% | 1,493 | 3,332 | +71.60% | 26,700 | 15,559 |
| IMPREZA | +56.79% | 8,037 | 5,126 | +55.77% | 86,043 | 55,238 |
| FORTE | +4.79% | 7,922 | 7,560 | +13.85% | 117,596 | 103,292 |
| MAZDA3 | -30.03% | 5,669 | 8,102 | -21.50% | 75,018 | 95,567 |
| LANCER | -20.58% | 683 | 860 | -11.04% | 12,725 | 14,304 |
| DART | -90.89% | 139 | 1,525 | -76.77% | 10,082 | 43,402 |
| TOTAL | -13.73% | 148,071 | 171,627 | -3.35% | 1,948,995 | 2,016,485 |
The compact mainstream sedan and hatchback segment contracted 14 percent in December and roughly 4 percent during the 2017 calendar year.
About Chevrolet Cruze
2018 Chevrolet Cruze Hatchback and Sedan Redline editions
The Chevrolet Cruze is a range of compact passenger cars currently consisting of a four-door sedan and five-door hatchback. It slots above the Chevrolet Spark city car and subcompact Chevrolet Sonic and below the midsize Chevrolet Malibu and full-size Chevrolet Impala.
The current model was introduced for the 2016 model year and represents the second generation of the Cruze nameplate. It rides on the GM D2 platform shared with the second-generation Chevrolet Volt and Buick Verano (in China).
Compared to its first-generation predecessor, the second-gen model is an all-new vehicle that is slightly larger, sleeker and more modern. The first-generation Cruze family was produced in sedan, hatchback, and wagon body styles, but only the sedan was available in North America. By comparison, the second-generation model is available as a sedan and hatchback. Though a wagon variant of the second-gen model was never produced, the hatchback model was made available in North America.
The Chevrolet Cruze sedan is built by GM USA at the GM Lordstown factory while the Cruze hatchback is assembled by GM Mexico at the GM Ramos Arizpe factory.
About The Numbers
- All percent change figures compared to Chevrolet Cruze December 2016 sales
- In the United States, there were 26 selling days in December 2017 and 27 selling days in December 2016
- In Canada, there were 25 selling days in December 2017 and 27 selling days in December 2016
- Chevrolet Cruze sales include Cruze sedan and Cruze hatchback, plus all variants thereof
- Ford Focus sales include Focus sedan and Focus hatchback, plus all variants thereof (see Ford Focus sales)
- Hyundai Elantra sales include Elantra sedan and Elantra GT (hatchback), plus all variants thereof
- Volkswagen:
- Volkswagen Jetta sales include Jetta sedan plus all variants thereof such as Jetta GLI and Jetta Hybrid (see Volkswagen Jetta sales)
- Volkswagen Golf sales include Golf 3-door hatchback and Golf 5-door hatchback (see Volkswagen Golf sales)
- Volkswagen Golf GTI sales include Golf GTI 3-door and Golf GTI 5-door (see Volkswagen Golf GTI sales)
- Volkswagen Golf R sales include Golf R (see Volkswagen Golf R sales)
- Volkswagen Golf SportWagen sales include Golf wagon and Golf AllTrack (see Volkswagen Golf SportWagen sales)
- Volkswagen e-Golf sales are not included in the numbers (see Volkswagen e-Golf sales)
- Honda Civic sales include Civic sedan, Civic hatchback, and Civic Coupe, plus all variants thereof
- Toyota Corolla sales include Corolla sedan and Corolla iM hatchback
- Nissan Sentra sales include Sentra sedan, plus all variants thereof such as Sentra SR
- Subaru Impreza sales include Impreza sedan and Impreza hatchback, plus all variants thereof such as Impreza WRX and Impreza STI
- Kia Forte sales include Forte sedan, Forte hatchback, and Forte coupe (Koup), plus all variants thereof
- Mazda3 sales include Mazda3 sedan and Mazda 3 hatchback, plus all variants thereof (see Mazda3 sales)
- Mitsubishi Lancer sales include Lancer sedan, plus variants thereof such as Lancer Evolution sedan
- Dodge Dart sales include Dodge Dart sedan, plus all variants thereof (see Dodge Dart sales)
Related News & Info
- GM news
- GM incentives and offers
- Chevrolet Cruze information
Related Sales Reporting
- Running GM sales results
- Running Chevrolet sales results
- Running Chevrolet Cruze sales results
- Running Cadillac sales results
- Running Buick sales results
- Running GMC sales results
- Running Chevrolet sales results
- December 2017 GM sales results
- U.S. GM December 2017 sales results
- U.S. December 2017 Chevrolet sales results
- U.S. December 2017 Cadillac sales results
- U.S. December 2017 Buick sales results
- U.S. December 2017 GMC sales results
- GM Canada December 2017 sales results
- Canada December 2017 Chevrolet sales results
- Canada December 2017 Cadillac sales results
- Canada December 2017 Buick sales results
- Canada December 2017 GMC sales results
- GM China December 2017 sales results
- Global December 2017 Cadillac sales results
- U.S. GM December 2017 sales results
Comments
Elantra in 3rd?? According to the numbers above, it should be 2nd…
Elantra is second. The numbers are correct, the wording wasn’t.
Impressive that the Elantra beat out the Corolla, isn’t it?
In the NY metro area Elektra is EVERYWHERE! I was a big fan of the previous gen quirky fluid design, but consider the current model ho hum with numb handling.
Civic and Cruze are by far the best rides in regards to handling, lack of road noise.
I rent often and, I know that people with laugh, but Dart was my favorite compact ride. It offered the most well-composed ride in the class and I liked the duel clutch tranny.
Not surprising that the Elantra is selling so well. They are selling base SE automatics for 14995, SEL’s for 15995 and Special Editions for 16995 at two seperate dealers within 50 miles of me. And those are 2018 models. Meanwhile the 2018 Cruze is window stickered for 17995 for LS automatics or LT stick with no options. LT automatics are 18995 or 19495 with convenience package and the hatch versions are more still.
Having a Honda badge and full endorsement from C&D sells the Civic and cheap prices are selling the Elantra and Nissan products.
I imagine gay readers Googling to find out what a ‘duel clutch tranny’ is all about.
Oh gosh -facepalm- lol
Look at Year to date on the far right
That’s not a drastic drop for the corolla for sure
What I find amazing is that with even Consumer Reports making the Chevy Cruze the best automobile in the Compact Car segment, it is struggling.
https://www.autotrader.com/car-news/the-chevy-cruze-is-the-best-compact-car-you-can-buy-according-to-consumer-reports-263096
GM’s strategy of reducing fleet sales hit directly the Cruze. And it needs a new design, inside and out, and new prices.
It also needs a defeat switch for stop/start, revised styling, better interior materials, a performance model and optional higher power engine option and better pricing and option package structure. And GM needs to quit forcing customers into top pricey trim levels to get simple things like a leather steering wheel or safety features that other brands are including in the cheaper priced models.
It’s got great reviews, including CR.
I have to believe it comes down to the exterior styling. Any “car guy” I talk to feels it was a step backwards and is less attractive than the first gen Cruze. It looks very last-gen Hyundai to me.
Just my opinion, but I think that is the #1 problem.
I agree, the First Generation Cruze looked better, but the current Cruze looks just as “good” as it’s compact car competition.
The Civic, Focus, Elantra, and Corolla are all kinda lack luster in style.
Completely agree. The 1st Cruze just needed a face lift. The car’s profile looked like a small BMW from the side and back. And that’s what made it so sought after IMO.
The new Cruze looks awful in comparison. Though the other Cruze was Korean designed I believe, it Looked German/American. This new Cruze actually looks Korean.
Completely agree with the German/BMW design aesthetics. The silhouette was perfect. The front overhang minimal for a FWD car. With LTZ trim and RS package, it had a very upscale appearance for a compact car, easily the most premium and sporty of all competition. Now it looks like an appliance in sedan form.
Hatchback looks better, definitely. But as often happens, hatchback was lopped shorter than sedan, so although the hatch is more flexible in carrying odd sized items with rear seats folded, with rear seats in place the hatch actually has less cargo room for TYPICAL items that someone would carry. I’m not going by “cu ft specifications”, I’m going by side-by-side real world comparison in person. If you had 4 people to take on a trip, the sedan would haul their luggage and bags better. If you needed to bring home $200 of groceries to feed your family, the sedan has a lot more floor area in the trunk. Good luck stacking your eggs on top of your waffles on top of your cereal on top of your bacon on top of your ground beef so you can use all 22.7 cu ft of space. That’s a game of Jenga I’m not interested in playing. I’m NOT anti hatch, I own a Volt. I can just appreciate the value of having floor area, and get frustrated when hatches get chopped too short, which cuts down on their practicality.
In this segment, “PRICE” is KING. The Elantra walks all over the Cruze, in terms of price and standard equipment.
Or you could of just probably said all Hyundai/Kia products walks all over GM products in terms of value and standard equipment.
Not surprised at all. The cruze is officially dead. GM failed the 1st gen and continued to fail with its second generation. First gen was way to under powered for such a heavy car, and lets not mention the list of recalls and bulletins. The second gen is no better. GM needs a performance division for its smaller vehicles of it has any hope of competing in today’s market, or better yet give the vehicles you’re producing the actual power they deserve and need to operate. I own a 2012 first gen and I personally will never buy another cruze after my last 3.5 years with it. At the end of the day though, GM does not care about what its customers want to see, they just want to continue “updating” old designs and making them worse.