Despite rumors of GM Korea’s impending death, the business is here, and it’s kicking. And it’s working harder than ever to meet 2018 Chevrolet Trax demand. Pulse reported on Monday that South Korea’s number one vehicle export for 2017 will be Chevy’s subcompact crossover.
While we await final numbers, it would be the Trax’s second year in a row to earn the title after it dethroned the Hyundai Accent last year. Through November of this year, GM Korea built 233,503 units for export; American buyers purchased 79,016 of them. Analysts believe the figure might climb past 250,000 Traxs built after GM Korea built 240,351 units last year. Production is up 7.4 percent over this time last year.
The Chevy Trax has also created a problem for another once-popular model: the Sonic. Following the Trax’s debut in the U.S., sales of the Sonic have tanked. Though, partial blame is likely on the market’s unquenched thirst for crossovers. The Trax also commands much higher transaction prices of about $5,100 more than the Sonic. This year, buyers have purchased a fraction of Sonics compared to Traxs.
Chevrolet plans to stick by both segments, despite the Sonic’s waning popularity. The Sonic will stick around just in case another recession takes place or fuel prices spike.