Recently, we published an opinion piece surrounding the Chevrolet Impala’s future. While we reflected on what may become of Chevy’s full-size sedan, Ford was busy hinting at one of its own passenger car’s death.
Automotive News reported on Tuesday that Ford could kill the Fusion mid-size sedan in the United States, which follows news that General Motors’ rival may move Fusion production from Mexico to China. It’s rather incredible to think about knowing when the current-generation Fusion debuted it earned mountains of praise and remains the segment’s fourth best-selling car.
Although Ford could import the Fusion to the United States from China, which it will do with the next-generation Focus, the automaker released a statement saying “We have no plans to export the next-generation Fusion/Mondeo from China to North America and Europe.”
Newly minted Ford CEO Jim Hackett then told the publication he’s giving a hint to the Fusion’s future with the mixed signals. That sounds like the Fusion is on a death march to us.
What could it mean for Chevrolet sedans? So far, the brand hasn’t indicated any major shifts in its sedan strategy. The Malibu was recently redesigned for 2016, which means it’s got some time left before a major decision is made. The Cruze is also fairly new. GM builds both cars in the United States.
But, it boils down to consumer preference. If trucks and SUVs make the money, it makes sense to build and sell them in North America. If sedans continue to flounder, outsourcing their production to cheap labor markets or killing them entirely may make more sense. Fusion sales are down 22 percent year-over-year.
If there’s any silver lining for the sedan segment, it’s that new product still sells. Toyota’s recently redesigned Camry actually rocked the sales charts with a 24 percent increase over November 2016. Still, the Camry is down 3 percent year-over-year.
Sales Numbers - Midsize Mainstream Sedans - November 2017 - United States
|MODEL||NOV 17 / NOV 16||NOVEMBER 17||NOVEMBER 16||YTD 17 / YTD 16||YTD 17||YTD 16|