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Chevy Silverado Sales Increase 2.56 Percent To 46,441 Units In November 2017

Chevrolet Silverado sales increased in the United States and in Canada in November 2017.

Chevrolet Silverado Sales - November 2017 - United States

In the United States, Chevrolet Silverado deliveries totaled 46,441 units in November 2017, an increase of about 3 percent compared to 45,280 units sold in November 2016.

In the first eleven months of the year, Silverado sales decreased about 0 percent to 518,188 units.
MODEL NOV 2017 / NOV 2016 NOVEMBER 2017 NOVEMBER 2016YTD 2017 / YTD 2016 YTD 2017 YTD 2016
SILVERADO +2.56% 46,441 45,280 -0.46% 518,188 520,604

Chevrolet Silverado Sales - November 2017 - Canada

In Canada, Chevrolet Silverado deliveries totaled 4,433 units in November 2017, an increase of about 3 percent compared to 4,296 units sold in November 2016.

In the first eleven months of the year, Silverado sales increased about 30 percent to 55,306 units.
MODEL NOV 2017 / NOV 2016 NOVEMBER 2017 NOVEMBER 2016YTD 2017 / YTD 2016 YTD 2017 YTD 2016
SILVERADO +3.19% 4,433 4,296 +30.19% 55,306 42,481

The GM Authority Take

The Silverado’s November sales performance outpaced the segment, while securing a second place spot among its competitive set from a sales volume standpoint, behind the Ford F-Series (up 1 percent to 72,769 units; see Ford F-series sales) but ahead of all other segment contenders, including:

  • Ram Pickup (down a slight 0.46 percent to 36,714 units; see Ram Pickup sales)
  • GM’s own GMC Sierra Sierra (down 4.04 percent to 18,136 units; see GMC Sierra sales)
  • Toyota Tundra (up 1.27 percent to 9,700 units)
  • Nissan Titan (up 130 percent to 7,679 units)
  • Honda Ridgeline (down 25 percent to 2,610 units)

We attribute the Silverado’s November sales growth to the following factors:

  1. Attractive incentives on existing inventory units
  2. Healthy fleet and commercial sales
  3. An uptick in vehicle demand following natural disasters that destroyed many vehicles around the United States

Sales Numbers - Full-Size Mainstream Pickup Trucks - November 2017 - USA

MODEL NOV 17 / NOV 16 NOVEMBER 17 NOVEMBER 16 YTD 17 / YTD 16 YTD 17 YTD 16
F-SERIES +0.94% 72,769 72,089 +10.10% 807,379 733,287
SILVERADO +2.56% 46,441 45,280 -0.46% 518,188 520,604
RAM PICKUP -0.46% 36,714 36,885 +3.16% 455,816 441,862
SIERRA -4.04% 18,136 18,900 -3.47% 191,507 198,390
TUNDRA +1.27% 9,700 9,578 +1.41% 105,399 103,933
TITAN +130.67% 7,679 3,329 +170.77% 47,342 17,484
RIDGELINE -24.65% 2,610 3,464 +62.88% 31,895 19,582
TOTAL +2.39% 194,049 189,525 +6.01% 2,157,526 2,035,142
  • Honda Ridgeline sales are included for informational purposes despite the vehicle straddling the midsize and full-size pickup truck segments.

Sales of the full-size pickup truck segment increased 2.39 percent to 194,049 units in November, with all contenders seeing growth except for Honda. During the first 11 months of 2017, segment sales are up 6 percent to 2,157,526 units, with sales of all models increasing except for the two GM trucks – the Silverado and Sierra.

About Chevrolet Silverado

2018 Chevrolet Silverado 1500 Redline Edition exterior - 2017 Chicago Auto Show 004

The Chevrolet Silverado is a lineup of full-size pickup trucks sold primarily in North America but also the Middle East and in certain markets in South America. Slotting above the mid-size Chevrolet Colorado, it is Chevrolet’s largest pickup truck and consists of the 1500 light duty model and two Heavy Duty models – the 2500HD and 3500HD. The family will soon expand with the addition of the Conventional Class 4 and Class 5 Medium Duty trucks – the Silverado 4500 and Silverado 5500. The vehicles will be significantly larger than the Silverado 1500, 2500 and 3500 variants and ride on a completely different chassis co-developed with Navistar.

The 2018 Chevy Silverado represents the fifth model year of the third-generation Silverado. It is based on the GM K2 platform shared with other full-size pickup trucks and SUVs from GM. Though the line continues to sell relatively well, it is becoming less competitive in the marketplace when compared to its primary rivals such as the Ford F-Series as it lacks cutting-edge features such as turbocharged engines, a rugged off-road variant such as the Ford F-150 Raptor, a diesel engine option in the light duty (1500) model, and also various modern features and equipment.

Luckily, an all-new Silverado is on the way that will hopefully mend the issues with the current model. Expected for the 2019 model year, the new Silverado is rumored to be based on the new T1 platform and is expected to become lighter than the current model. See more on the future Silverado.

The Chevrolet Silverado is built across the following GM plants:

[nggallery id=834] [nggallery id=838]

About The Numbers

  • All percent change figures compared to Chevrolet Silverado November 2016 sales
  • In the United States, there were 25 selling days in November 2017 and 25 selling days in November 2016
  • In Canada, there were 26 selling days in November 2017 and 26 selling days in November 2016

Related Sales Reporting

GM Authority Executive Editor with a passion for business strategy and fast cars.

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