Chevrolet Equinox Sales Increase 28 Percent To 25,272 Units In October 2017

Chevrolet Equinox sales increased in the United States in decreased in Canada in October 2017.

Chevrolet Equinox Sales - October 2017 - United States

In the United States, Chevrolet Equinox deliveries totaled 25,272 units in October 2017, an increase of about 29 percent compared to 19,664 units sold in October 2016. The results represent the model's highest-ever October sales performance. Retail sales increased 22 percent.

In the first ten months of the year, Equinox sales increased about 23 percent to 238,007 units.

Chevrolet Equinox Sales - October 2017 - Canada

In Canada, Chevrolet Equinox deliveries totaled 1,622 units in October 2017, a decrease of about 2 percent compared to 1,657 units sold in October 2016.

In the first ten months of the year, Equinox sales increased about 34 percent to 20,657 units.

The GM Authority Take

The introduction of the all-new 2018 Chevy Equinox continues to pay off, as the vehicle posted its highest October sales ever in the United States after doing the same in August and in September. The performance places the Equinox in fourth place in its segment in terms of overall sales volume.

It’s worth noting that the results are in spite of the the three-week-long strike at the GM CAMI plant, which produces most Equinox units for the United States market. The walkout resulted in diminished inventories of the Equinox but it is unknown to what extent, if any, the event impacted Equinox sales in October.

We attribute the Equinox’s October sales growth to these three factors:

1. A competitive all-new model that’s in high demand
2. A growing crossover segment as a result of a shift in consumer purchase dynamics
3. A low October 2016 sales performance, thereby inflating the year-over-year percentage change figures

With the strike at the GM CAMI factory in Canada over, we expect to see Equinox deliveries continue to climb as a result of the first two reasons.

Sales Numbers - Mainstream Compact Crossovers - October 2017 - United States

The compact mainstream crossover segment grew 15.2 percent in October. During the first ten months of 2017, segment sales increased 7.71 percent to 2,297,476 units.

About Chevrolet Equinox

The Chevrolet Equinox is a compact crossover. It slots above the Chevrolet Trax and below the Chevrolet Traverse. It will also be positioned below the rumored to be the future Chevrolet Blazer.

The first-generation Equinox ran from the 2005-2009 model years and was based on the first-generation Theta platform. The second-generation Equinox was offered from the 2010-2017 model years and was based on the Theta 2 platform. Both the first- and second-generation models were “tweeners”, in that they straddled the compact and midsize CUV segments in size. The third-generation model was introduced for the 2018 model year. It rides on the GM D2 platform shared with the second-generation GMC Terrain, Chevrolet Cruze, and Chevrolet Volt and, unlike its two predecessors, is positioned squarely in the compact segment.

The third-generation, 2018 and newer Equinox features an all-new exterior and interior, while being slightly smaller inside and out compared to the outgoing model. It also offers an all-new engine lineup and an all-new lightweight architecture that enables a weight savings of over 400 pounds compared to the second-gen model. As a result, the new Equinox gets better fuel economy while also delivering improvements in ride, handling, packaging, and safety.

The Chevrolet Equinox is built primarily at the GM CAMI factory in Ontario operated by GM Canada. Two GM Mexico facilities – GM San Luis Potosi and GM Ramos Arizpe – also share in producing the vehicle for North America.

About The Numbers

• All percent change figures compared to Chevrolet Equinox October 2016 sales, except as noted
• In the United States, there were 25 selling days in October 2017 and 26 selling days in October 2016
• In Canada, there were 24 selling days in October 2017 and 25 selling days in October 2016