Global sales of new Cadillac vehicles totaled 33,092 units in October 2017, an increase of 17.2 percent year-over-year. The results represent the brand’s 17th consecutive month of global sales volume growth.
“For the past 17 months, our global sales have continued to grow, further elevating our standing as a major luxury automaker,” said Cadillac President Johan de Nysschen. “We are building a strong foundation for Cadillac’s long-term success and will continue to increase our momentum with the introduction of the XT4 crossover in 2018.”
In the first ten months of 2017, sales increased 20.5 percent to 289,705 units. With these results, Cadillac remains on pace to surpass last year’s total of 308,718 vehicles sold globally.
October 2017 Cadillac Sales By Model
Cadillac did not provide sales on a per-model basis in October, a practice that the brand began to implement at the end of 2016.
Cadillac did state, however, that the Cadillac XT5 luxury crossover continues to lead sales for the brand with 117,106 units delivered globally in the first ten months of 2017. Given that the model tallied 103,645 deliveries worldwide in the first nine months of 2017, we can deduce that October sales of the midsize CUV tallied 13,461 units.
In addition, sales of the Cadillac ATS family grew 22.4 percent in October.
October 2017 Cadillac Sales By Market
Cadillac sales were flat in the United States while increasing in China and Canada:
- Cadillac sales in the United States decreased a slight 0.1 percent or 17 units to 13,931 units:
- Retail sales decreased 13.3 percent or 1,629 units to 10,615 vehicles
- Fleet sales increased 94.6 percent or 1,612 units to 3,316 vehicles
- Cadillac sales in China increased 36.1 percent to 17,018 units
- Cadillac sales in Canada increased 30.5 percent to 1,262 units:
- Retail sales increased 7.6 percent to 881 vehicles
- Cadillac sales in all other regions (ROW, or Rest of World) increased 7.9 percent to 965 units
- Cadillac says that South Korea, Russia and Japan saw “significant growth”
Unlike in the first four months of 2017, Cadillac did not provide individual sales figures for Mexico, Europe and South Korea or the Middle East, instead including sales from those markets in the single ROW (Rest of World) line item.
Sales Summary - October 2017 - Cadillac - Global
Market | October 2017 / October 2016 | October 2017 | October 2016 | YTD 2016 / YTD 2015 | YTD 2017 | YTD 2016 |
---|---|---|---|---|---|---|
Total | +17.2% | 33,092 | 28,236 | +20.5% | 289,705 | 240,513 |
United States | -0.1% | 13,931 | 13,948 | -4.1% | 127,777 | 133,234 |
China | +36.1% | 17,018 | 12,502 | +58.2% | 141,643 | 89,530 |
Canada | +30.5% | 1,262 | 967 | +17.8% | 11,444 | 9,718 |
ROW | +7.6% | 881 | 819 | +10.1% | 8,841 | 8,031 |
October 2017 Average Transaction Prices (ATPs)
According to the J.D. Power Information Network, the average transaction price for a new Cadillac in the U.S. in the first ten months of 2017 remained around $54,000, maintaining the brand with the second-highest U.S. average transaction price among major luxury automotive brands.
About The Figures
- All percent change figures compared to Cadillac October 2016 sales, except as noted
- In Canada, there were 24 selling days in October 2017 and 25 selling days in October 2016
- In the United States, there were 25 selling days in October 2017 and 26 selling days in October 2016
- Data is not adjusted for the difference in selling days
- China sales represent retail sales, rather than wholesales
- Europe sales, which are included in the R.O.W. column, are estimated and do not include Chevrolet Corvette and Chevrolet Camaro, which are offered in some European dealerships selling Cadillacs
Further Reading & Sales Reporting
- GM news
- Running GM sales results
- Running Chevrolet sales results
- Running Cadillac sales results
- Running Buick sales results
- Running GMC sales results
- GM incentives and offers
- October 2017 GM sales results
- U.S. GM October 2017 sales results
- U.S. October 2017 Chevrolet sales results
- U.S. October 2017 Cadillac sales results
- U.S. October 2017 Buick sales results
- U.S. October 2017 GMC sales results
- GM Canada October 2017 sales results
- Canada October 2017 Chevrolet sales results
- Canada October 2017 Cadillac sales results
- Canada October 2017 Buick sales results
- Canada October 2017 GMC sales results
- GM China October 2017 sales results
- U.S. GM October 2017 sales results
Comments
Where are the doom and gloom boo birds?
Things should improve with the high number of new and better coming products.
Here’s some doom and gloom: Cadillac’s US sales declined 0.1 percent despite a 94.6 percent increase in fleet sales. Total sales volume was 10,615 with roughly one-third (3,316) of that number now going into fleets.
Those are horrific numbers for a brand already battling low resale values and plummeting quality ratings. Those two numbers tell us that just to maintain parity with last year’s weak performance, they’ve had to resort to dumping the products into most likely the daily rental fleets. That’ll further lower residuals and thereby hamper future sales.
Despite the empirical data showing poor leadership at the once-proud brand, JdN tells us to wait because XT4 is coming; his plan is coming to fruition. The problem with XT4 iis that it compounds the problem. The great white hope is a compact FWD parts bin special that’ll be priced at an entry-level price-point. Those kind of products inevitably don’t land in the right kind of garages to elevate a brand’s prestige. XT4 plus nearly new Cadillac’s down at the Avis lot for half price are a destructive combination.
So it is truly doom-and-gloom on the home front.
Such hate and no real point.
You would have a point if you wait and if the XT4 and the next couple models totally tank and the ATP goes down.
Till then you are shooting blanks.
You can no more claim failure than I can claim victory as we have not seen the start of the changes yet
If we factor in the time line of development and the announced down time of new product it is clear it is too soon to pass any judgment.
To do so now is like being critical on the Pumpkin pie we will have at Thanksgiving in two weeks.
Ci2Eye
So by reading your comment I am supposed to believe that.
– Small Japanese and German cars will continue to sell well after Tesla’s Model 3 hits full production. GMs SUVs and Crossovers will not.
– Cadillac who saw their U.S. sales drop by 11% over the past 2 years is in trouble. While Lexus & BMW whose U.S. sales dropped by 15% over the same time are doing just fine.
– Although Consumer Reports has admitted to taking bribes from Honda in the past. They are now a credible source of information.
I suggest you do a little more research
Do people want high sales or high ATP? And why does it matter how the XT4 gets built? Where the parts come from? If it’s a great vehicle why complain
Since it is now evident that China is the epicenter for the brand, will NY be shuttered and moved to Beijing to be closer to its primary market?
The sales numbers world wide will always look good ( or grow ) as Cadillac continues to expand their foot print . The numbers of cars sold though aren’t exactly that impressive .
Sales world wide are growing for 17 months now while their home market sales for October were flat . In fact it’s looking like a flat 2017 MY for U.S sales .
17.5 million vehicles sold in the U.S this year as most all car companies had a good year ,another record selling year and Cadillac’s contribution were flat .
It’s no suprise as they didn’t have the right product to sell , and the only crossover they had to offer to join the hottest segment in the country being the XT5 , is the only thing that kept Cadillac from actually being in the red for sales growth . Loosing market share for high TAP’s is fine in a growing economy however when things slow down to a more normal selling rate is going to bite Cadillac in their profit .
Cadillac can’t continue to abandon their home market and look to China to pay the bills . It’s never a good business case to put all of your focus in one area if you want to grow as a company especially when your not doing well at home . Not hating ” at all ” just thoughts on a company that can do better .
Apologies for asking the same questions, but –
-while it’s great that China is embracing Cadillac, we still don’t know: their ATP, what the margins are, and the after-effects of SAIC taking their cut (50%?) of sales …
So, while sales are up substantially, still not sure how to measure the impact on GM’s bottom line –
Oh, and whether or not there’s any change or improvement, based on Trump and Xi’s $250b trade agreement last week.
I’m sure someone must know how this all shakes out …
Listen you can’t have it both ways, years before Cadillac sold more cars at a lower price with less profit and people complained about GM was just chasing sales numbers and not profits.
Present times Cadillac sales less cars at a higher ATP for a higher profit margin then before. And people like you still complain.
I’d rather have Cadillac sale in limited numbers with higher profits then have Cadillac chasing the sales numbers.
Where are all the people who use to say that having less cars of a particular brand on the road makes it more exclusive? If Cadillac sales are less shouldn’t that make them worth more, more desirable, higher resale prices?
I think people find what Cadillac is doing well and try to keep that as quiet as possible, and focus on the things Cadillac struggles with just so they can bash GM.
What’s the reason to have a automotive company? To make a profit?
I wasn’t complaining – being embraced as a legit luxury vehicle on an international scale is a good thing.
We know which models do best in the US, and that the domestic ATP is $54k. With China, we seem to have less transparency.
My question was born out of curiosity, not criticism.
Not you impacticlar just in general. People seem to just dig and dig until they find something they don’t like when it comes to Cadillac.
Trolls , the down side of the internet .
It’s usually the people that have never owned a Cadillac seem to think that anytime ‘ anyone ” points out a legitimate concern they are called ” haters ” .
The reasoning for any car company to gain market share whether they are bought or leased is for that ” return customer ” . It’s what keeps the factories running and making money for the Car maker and their stock holders .
Cadillac has been building cars for over 100 years and they have built great cars and some not so much . And that also holds true to the people that have run the division , from the CEO down to the designers and those bean counters that can make or break a new product .
One fact is Cadillac still has an image something that has been built on for years . What Cadillac is faced with right now is how to pick up sales from customers that think anything with a tri-star , 4 circles or cars with a British heritage and to a lesser degree Japanese are better .
The market is changing as to what people consider is a luxury car , and their are many different opinions from how it rides and whether or not it has a V8 under the hood . it’s all subjective .
Having owned several Cadillac ‘s in the past , the fact is they are producing the best quality cars in their history . The XT5 I currently own is a much better car than the SRX that it’s replaced with and the later was a fine car with absolutely no issues after 4 years , ( other than 3 recalls ) .
It is something special about owning and driving a Cadillac , I felt the same about Oldsmobile . Their last 98 was still one of the best cars I have ever owned . And if not for the Bankruptcy I would still be an Olds customer .
My point is that most sub’s on this forum want to see Cadillac or GM succeed and kick a$$ all over the world , but if people see something being said by the exec’s in the know or op’s from journalists that is disagreed upon and have something ” useful ” to add to the discussion doesn’t come to a level of calling people ” haters ” if you disagree .
Peace .