Buick U.S. Sales Decrease 20 Percent To 16,737 Units In September 2017
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Cumulative U.S. sales of GM’s Buick brand decreased 20 percent to 16,737 units in September 2017.
Retail sales decreased 4.1 percent or 701 units to 16,498 vehicles, representing 98.6 percent of total Buick sales in September 2017. That compares to 17,199 retail sales in September 2016, which represented 82.2 percent of total Buick sales.
Fleet sales decreased 93.6 percent or 3,484 units to 239 vehicles, representing 1.4 percent of total Buick sales in September 2017. That compares to 3,723 fleet sales in September 2016, which represented 17.9 percent of total Buick sales. GM says that Buick is maintaining its retail focus with more than a 50 percent reduction in fleet deliveries year to date.
Sales Summary - September 2017 - Buick - USA
| Sales | Sales Mix | |||||
|---|---|---|---|---|---|---|
| Total | 16,737 | 20,922 | -20% | -4,185 | 100.0% | 100.0% |
| Sale Type | September 2017 | September 2016 | September 2017 / September 2016 | September 2017 - September 2016 | September 2017 | September 2016 |
| Retail | 16,498 | 17,199 | -4.1% | -701 | 98.6% | 82.2% |
| Fleet | 239 | 3,723 | -93.6% | -3,484 | 1.4% | 17.8% |
Individual model sales performance was as follows:
- Buick Cascada sales decreased 39.57 percent to 284 units
- Buick Enclave sales increased 0.45 percent to 3,991 units; retail sales increased 41 percent
- Buick Encore sales increased 13.22 percent to 8,262 units; retail sales increased 12 percent
- The results represent the model’s best month ever
- Buick Envision sales increased 39.56 percent to 2,300 units; retail sales increased 44 percent
- Buick LaCrosse sales decreased 42.38 percent to 1,100 units
- LaCrosse Average Transaction Prices (ATPs) increased 10 percent in the first nine months of 2017
- Buick Regal sales decreased 58.61 percent to 702 units
- Buick Verano sales decreased 97.51 percent to 98 units
September represented the brand’s highest ever SUV/CUV mix at 87 percent.
In the first nine months of 2017, Buick sales decreased 5.85 percent to 159,830 units.
Sales Results - September 2017 - USA - Buick
| MODEL | SEP 2017 / SEP 2016 | SEPTEMBER 2017 | SEPTEMBER 2016 | YTD 2017 / YTD 2016 | YTD 2017 | YTD 2016 |
|---|---|---|---|---|---|---|
| CASCADA | -39.57% | 284 | 470 | -21.93% | 4,525 | 5,796 |
| ENCLAVE | +0.45% | 3,991 | 3,973 | -22.83% | 31,411 | 40,703 |
| ENCORE | +13.22% | 8,262 | 7,297 | +14.66% | 64,763 | 56,484 |
| ENVISION | +39.56% | 2,300 | 1,648 | +397.19% | 30,458 | 6,126 |
| LACROSSE | -42.38% | 1,100 | 1,909 | -21.16% | 15,634 | 19,829 |
| REGAL | -58.61% | 702 | 1,696 | -41.85% | 8,990 | 15,461 |
| VERANO | -97.51% | 98 | 3,929 | -84.04% | 4,049 | 25,368 |
| BUICK TOTAL | -20.00% | 16,737 | 20,922 | -5.85% | 159,830 | 169,767 |
About The Numbers
- All percent change figures compared to Buick September 2016 sales, except as noted
- There were 26 selling days in September 2017 and 25 selling days in September 2016
Further Reading & Sales Reporting
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