General Motors has reorganized its GM South America regional business unit by establishing three new subdivisions: GM Mercosur, GM Andina, and GM Central.
| GM Mercosur | GM Andina | GM Central | |
|---|---|---|---|
| Brazil | Colombia | Bolivia | |
| Argentina | Ecuador | Chile | |
| Venezuela | Peru | ||
| Uruguay | |||
| Paraguay |
The new subdivisions are led by:
- GM Mercosur: Carlos Zarlenga, prior President of GM do Brasil
- GM Andina: Paris Pavlou, prior President of GM Argentina
- GM Central: Fernando Agudelo, prior President of GM Chile
GM South America President – Barry Engle
All three report to President of GM South America, Barry Engle.
“Our primary focus with this renewed organization in South America is to improve efficiency, reduce bureaucracy and speed up the decision-making process”, said Engle (translated from Spanish). “We firmly believe that by simplifying our regional structure, we will contribute to the growth of the Chevrolet brand, which has been the leader in South America for the last 16 years in a row. Our ultimate goal is to have a customer-centric company delivering the best products and services and making our business competitive globally.”
In assuming responsibility for GM Mercosur, including the operations of Argentina and Brazil, 43 year-old Carlos Zarlenga‘s objective is to continue and expand Chevrolet’s leadership, delivering customers cars with the highest standards in quality, innovative design, and surprising levels of technology. Zarlenga brings to his new position a significant amount of global knowledge and experience. In his prior role as President of Brazil, he has assisted in leading Chevy’s overhauled vehicle portfolio.
“We have a strong manufacturing structure in both countries and our goal is to improve our business opportunities, taking advantage of our excellent dealership network and our talented labor force”, said Zarlenga (translated).
President of GM Mercosur – Carlos Zarlenga
Prior to his appointment as President of Brazil, Zarlenga served as CFO of GM South America, President of GM Argentina, Uruguay, and Paraguay. He also served as Vice President and CFO of GM Korea as well as the director of the executive committee of GM Uzbekistan, a joint venture between GM and the Uzbek government.
The reorganization went into effect in January of this year, but went largely unnoticed.
Comments
Strange decision to put Uruguay in one group together with countries on the Pacific side of South America (Bolivia had access to the Pacific, but lost it in a war to Chile) when Uruguay has borders only to Argentina and Brazil.
Probably more about the Economy of the automobile industry in each country than just the location.
Also I believe all the GM Central countries don’t have GM factories, all the other countries do (or did)
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